Maurice Roussety, The Post Digital Economy

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Dr. Maurice Antoine Roussety is an expert in the areas of marketing, finance, franchising, and globalization.

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Maurice Roussety:

Maurice Roussety The Post Digital Economy

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Economists agree that in the last ten to fifteen years there has been a general “flattening” of the world’s economy. It is now easier than ever for businesses to establish new branches or extend their operations in foreign countries.

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One of the biggest shifts that he has seen in recent years has to do with the types of business opportunities that individuals are searching out and taking advantage of. While the 90s saw a huge increase in the number of start-ups globally, in the technology industries.

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Although franchising is not a new concept, it has found new ground in our post digital era economy because the concept allows newly established franchising to piggyback off the goodwill of their parent company.

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Dr. Maurice Roussety franchises generate revenues in excess of $144 billion and directly employ more than 460,000 Australians through over a thousand franchise systems.

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