Class 01 - Intro to MIS 301

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INTRODUCTION TO MIS 301 CLASS #1: 

INTRODUCTION TO MIS 301 CLASS #1 Introduction to Information Technology Management Gray & Patton

Learning Names: 

Learning Names Call me Katie or Mrs. Gray (What’s your preference?) Make name tag Put your name on both sides in BIG PRINT Bring to class each day Consider MENTAL MODELS Fold in half Katie Gray Katie Gray

MIS 301 Class #1 Agenda: 

MIS 301 Class #1 Agenda The changing world of MIS and business Overview of MIS 301 Why take this class?

Future IT Golden Age? “A Survey of the IT Industry,” Economist, May 10, 2003: 

Future IT Golden Age? “A Survey of the IT Industry,” Economist, May 10, 2003

Phases of a Disruptive Technology: 

Phases of a Disruptive Technology Big Bang or Irruption Frenzy or Gilded Age Crash or Turning Point Institutional Adjustment Synergy or Golden Age Maturity Next Big Bang leads to next big surge And the cycle repeats again and again…

Disruptive Technology Examples?: 

Disruptive Technology Examples?

Car Disrupts Horse Economy: 

Car Disrupts Horse Economy

MIS 301: What’s it about? : 

Car Disrupted Horse Economy Running a horse business in 1900? Scary! Don’t have to understand internal combustion engine But you’d better know the business implications MIS 301: What’s it about? If I'd asked customers what they wanted, they would have said “…a faster horse ” Henry Ford

Common to all these products?: 

Common to all these products? They all have microprocessors

Evolution of Information Systems: 

Evolution of Information Systems

IT = Strategic Business Value : 

IT = Strategic Business Value It’s not about the technology—it’s about the INFORMATION IT adds efficiency and competitive advantage, the life blood of success, to every business area

MIS Program Mission: 

MIS Program Mission The UT MIS BBA Program develops leaders who leverage information technology for strategic business value

Finance Majors Need IT: 

Finance Majors Need IT Investment bankers will work on IPOs and M&As via technology i-Bankers must understand the role of technology in valuing firms You must also consider tech’s role as part of any investment portfolio

Accounting Majors Need IT: 

Accounting Majors Need IT CPA careers built on technology foundation All accounting records are recorded, stored, and reported by information systems Audit reliability is tied to the reliability of the underlying technology New field of tech audit

Supply Chain Majors Need IT: 

Supply Chain Majors Need IT Technology is central to producing goods and services Quality programs, process redesign, supply chain management, factory automation, and service operations are all technology-centric

Management Majors Need IT: 

Management Majors Need IT Information systems, when deployed well, enable competitive advantage in any industry Managers make critical IT investments for their companies Managing a global firm means leveraging global technology

Marketing Majors Need IT: 

Marketing Majors Need IT Today’s marketers inextricably tied to using technology well Rise of social media is blowing apart the marketing landscape Savvy firms use IT to generate sales, improve their reputations, serve customers, and innovate

Getting in Touch: 

Getting in Touch Katie’s Office – CBA 3.408 (on hall next to large escalators next to Legacy Events Room) Katie’s Email: katie.gray@mccombs.utexas.edu Katie’s Office Hours TTh, 11:00-12:00 noon and by appointment Here most afternoons, but email ahead If you work or have class, email 2-3 days in advance with available times

Textbook & Materials: 

Textbook & Materials Information Systems 1.1 by John Gallaugher Open source textbook Freemium (Web 2.0 model get something free, pay for the premium level) Free to read; pay for print 2. Course Packet (packet) 3. Blackboard readings (BB) 1.1

Class PowerPoints: 

Class PowerPoints Class PPTs loaded to Blackboard Print to take notes if you like Some slides are hidden, as I don’t lecture from them, but you can use them to study

No Laptop Policy: 

No Laptop Policy You are adults So are MBAs, but they can’t use laptops MIS 301 policy for all sections NO LAPTOPS Oh, no TEXTING in class either

Blackboard Class Website: 

Blackboard Class Website Blackboard http://courses.utexas.edu Enter UT EID Click on 11F Intro to IT Management Announcements, assignments, syllabus, discussion board, lecture slides, email, grades, and more