Grand Strategy

Views:
 
Category: Education
     
 

Presentation Description

What is it, Applications, Process of grand strategy

Comments

Presentation Transcript

Slide 1: 

GRAND STRATEGY

What is it????????????? : 

What is it????????????? Maximize your opportunities, minimize your risks and achieve performance breakthroughs. "That would be great, how do I do it?"

Achieving this level of performance requires : 

Achieving this level of performance requires A deliberate strategy - performance management Scan the business horizon Focus time Energy Knowledge Relationships Resources Execute courses of action that possess the highest pay-off Lowest costs Easiest implementation trajectory

So…. Grand Strategy is…….. : 

So…. Grand Strategy is…….. Step-by-step process for developing a business strategy with a performance management and measurement system for your business Equates to a necessary precursor for all subordinate strategies and systems whether they be marketing, innovation or otherwise

Slide 5: 

12 steps - Grand Strategy process.  First 11 steps - best developed as living document with top management team - facilitator at an off-site meeting to avoid distractions Twelve - strong top management commitment, support and involvement

Step One.  Answer "What's your Theory of Business?" : 

Step One.  Answer "What's your Theory of Business?" Where are you going? How will you get there? How will you know you've arrived?

Step Two.  Create a clear expression of your intangible business resources : 

Step Two.  Create a clear expression of your intangible business resources Values - family well being, charity and goodwill toward others, honesty and integrity, and making a difference in the world. Beliefs - we provide excellent products and services that please our customers at a competitive price, we will be a profitable business Attitudes - most people tend to be fair if treated fairly Capabilities - sales force knowledge, knowledge about competitors

Step Three. Write a "Mission Statement." : 

Step Three. Write a "Mission Statement." Why are you in business? What does your business do and how does it do it? Who does your business, who supports it, who benefits from it and who, if anyone, suffers from it? How many different kinds of resources are involved in your business, how much do they costs and how much profit do you expect to make from them

Step Four. Perform an "Environmental Scan" : 

Step Four. Perform an "Environmental Scan" What industry are you in? What is the economic situation? Who are your competitors and potential competitors?  Who are your customers?

Step Five. Perform a SWOT Analysis : 

Step Five. Perform a SWOT Analysis Strengths Weaknesses Opportunities Threats

Step Six.  Determine "Strategic Focus." : 

Step Six.  Determine "Strategic Focus." "Hyper-Competition"  Customer Intimacy Product Leadership Operational Excellence

Step Seven.  Seek performance breakthroughs. : 

Step Seven.  Seek performance breakthroughs. Administrative and Operations Crisis Breakthrough

Step Eight.  Understand and apply "Cause and Effect Relationships." : 

Step Eight.  Understand and apply "Cause and Effect Relationships." Human Capital Structural Capital Customer Capital Financial Performance

Slide 14: 

Step Nine. Develop a "Strategy Map." "Be a compelling place to Work, Shop and Invest” Financial Performance Goals Customer Capital Goals Structural Capital Goals Human Capital Goals

Step Ten.  Translate your Strategy Map goals into "Key Performance Measures" : 

Step Ten.  Translate your Strategy Map goals into "Key Performance Measures" GOALS into MEASURABLE terms

Step Eleven.  Prepare a "Scorecard" to keep track and drive your Grand Strategy : 

Step Eleven.  Prepare a "Scorecard" to keep track and drive your Grand Strategy Using the perspectives of scorecard

Step Twelve. Execute, Adjust, Execute : 

Step Twelve. Execute, Adjust, Execute Don't confuse creating your Grand Strategy with taking action Grand Strategy process demands real work and organizational change

QUERIES ???????????????????????? : 

QUERIES ????????????????????????

authorStream Live Help