Leon Lumsden The Ins And Outs Of Facebook Marketing

Category: Entertainment

Presentation Description

No description available.


Presentation Transcript

slide 1:

Leon Lumsden The Ins And Outs Of Facebook Marketing Leon Lumsden Greatest service provider. Only put up coupons at the end of the week. Putting a quote in your post usually proves engaging for your audience. Myths such as these are all over the Internet so youre probably wondering what can be done to get accurate information. By reading this article in full of course and then using what youve read. Set some goals for your Facebook marketing campaign. You can launch your campaign on a trial basis if you are not sure how your audience will react to it. Once you get a better idea of how interested your customers are you should set some reasonable goals for your campaign. It is truly a myth that every business HAS to be on Facebook. The cost of the time taken to plan your campaigns maintain your page communicate with fans and advertise can become a massive burden on a small business owner. Consider carefully if the costs will be outweighed by the profit increases. Organize a contest on Facebook. You should encourage your subscribers to tag you in one of their updates for instance to share a picture of the product they bought or a review of a product. Give a free product to the entry that receives the most votes so contestants encourage their friends to vote on their entry. Do not try to use your personal Facebook page to attract fans. This is not a good idea because personal users have friend limits that business users dont. You dont want someone to try to join your page only to be told that you have reached your limit. They probably wont come back to try another time. Leon Lumsden expert tips provider.Respond to comments or questions as soon as possible. With technology today people like speed. The quicker you can be about responding to the questions and comments that your audience has the better. This will show them that you really do care about them as customers and value them. Take advantage of any features Facebook allows you to create custom sub-pages through use of tabs. In addition to your main wall where posts and comments show up make dedicated pages for any specific topics to your business. Perhaps have a page with contact information and another with a list of products and services. Post content regularly. Businesses that do not update Facebook at all are sometimes assumed to be shrinking or out of business. Businesses that post rarely are seen as lackadaisical or too casual. Try and post a few times a week to stay fresh in peoples minds without being there every single day.

slide 2:

Ask your followers to interact with each other. If a thread of conversation begins within a post of yours let it continue naturally. Post deletion or being too controlling may cause negativity to be directed at you. You should just intervene in the event that things start getting offensive. Run a contest for the most likes your customers can get your page. You can offer to give people a discount or a free sample of something if you achieve a certain number of likes. This can earn you far more subscribers now than you had and give you future opportunities for that winner to check out your prize or offerings. Leon Lumsden Certified tips provider.Always maintain a possitive attitude on your facebook marketing page. No one likes a downer and this is especially true if someone has the ability to not be forced to deal with it. Be sure that no matter what you post on your page that you find a way to put a possitive spin on it. If you dont have the necessary time to devote to a solid Facebook marketing campaign outsource the work involved. Since this method of marketing is so effective and reaches such a vast audience it will be a worthy investment. Keeping the profile active and engaging customers will keep the money coming into your business anyway Look at Facebook as a matchmaking service for your company and customers. Oftentimes you may have the opportunity to bring two people together on Facebook. Take advantage of this opportunity. This will allow people to share a story with people they know and it will have your brand in the story. Thats really strong promotion. Do not overspend on ads. Some businesses do well paying for ads that are placed on Facebook while others do not see any return from it at all. Run a few test ads before spending a lot of money on a full ad campaign. Pay attention to learn what works well for your niche and what doesnt. It is much easier for you to lose followers than it is for you to gain them so keep this in mind when you are marketing. Avoid doing anything people may find offensive. Once they are gone it is pretty much a good bet that they will not be doing any more business with you in the future. Offer Facebook fan only special deals and discounts. People love feeling like they are part of an exclusive group. If you give offers that only those that are fans can take advantage of then you are helping build some real brand loyalty among your fans. Theyll definitely pay attention for more opportunities. If you dont feel you can devote enough time to your Facebook page get someone to manage it for you. If you do not have the time or desire to update your page someone else can do it. If your followers like the post they can share it to be viewed by other friends as well. Leon Lumsden Specialized tips provider.

slide 3:

If you have a Facebook page make sure that it has a clear theme. If you sell baby clothes all images and text should be focused on well baby outfits. It should mention variations of "baby clothing" "baby outfits" "cute baby shirts" etc. Brand the whole page so people know what theyre getting once there. Now that you know the basics of Facebook marketing it is time to do some research and practice your new skills. They will make for better strategies. Use them to create strategies which are destined for great success. Leon Lumsden expert tips provider.

authorStream Live Help