the richest man

The Richest Man In America, Down Home : 

The Richest Man In America, Down Home Unit Two

I. Background Information : 

I. Background Information

Rolls-Royce : 

Rolls-Royce How Rolls Met Royce "Mr. Rolls accompanied me to Manchester, to which I was then a frequent visitor, as I had to look after several business concerns there and held a traders ticket between London and Manchester.

Slide 5: 

I well remember the conversation I had in the Dining- Car of the train with Mr. Rolls,who said it was his Ambition to have a motor car connected with his name, so that in the future it may be a household word, just as much as 'Broadwood' or 'Steinway' in connection with pianos; or 'Chubbs' in connection with safes.

Slide 6: 

I am sure neither of us at the time could foresee the wonderful development of the car which resulted from my introduction of these two gentlemen to each other.“

Slide 7: 

1907 ROLLS-ROYCE 40/50 HP Silver Ghost

1910 Rolls-Royce Silver Ghost : 

1910 Rolls-Royce Silver Ghost

1925 Rolls-Royce Wilkinson : 

1925 Rolls-Royce Wilkinson

1929 Rolls-Royce New Phantom : 

1929 Rolls-Royce New Phantom

Slide 12: 

It was purchased by Volkswagen in 1998.

New Types of Auto : 

New Types of Auto

Ford Motor Company : 

Ford Motor Company

Vehicle Models : 

Vehicle Models

The Dime Store : 

The Dime Store The first successful 5¢ & 10¢ store was started by F. W. Woolworth in 1879. The first Woolworth stores in Illinois were opened in Springfield, Joliet, Aurora, and Decatur in 1904.

Dime stores purchased in large quantities and sold inexpensive merchandise such as candy, toys, Christmas ornaments, and glassware priced below 10¢. priced below 10¢. : 

Dime stores purchased in large quantities and sold inexpensive merchandise such as candy, toys, Christmas ornaments, and glassware priced below 10¢. priced below 10¢.

After the 1930s, slightly more expensive merchandise was added to the stores, but people continued to call them dime stores. What would you find in Dime stores? : 

After the 1930s, slightly more expensive merchandise was added to the stores, but people continued to call them dime stores. What would you find in Dime stores?

沃尔玛公司创始人：山姆·沃尔顿 从外表来看，山姆·沃尔顿是一个普通人。他在美国经济大萧条时期长大，二战时期曾在军中服役，正是这个名不见经传的人后来创建了世界上最大的零售企业。 : 

沃尔玛公司创始人：山姆·沃尔顿 从外表来看，山姆·沃尔顿是一个普通人。他在美国经济大萧条时期长大，二战时期曾在军中服役，正是这个名不见经传的人后来创建了世界上最大的零售企业。

Slide 20: 

山姆有着极强的竞争意识和冒险精神，他意识到，沃尔玛要想获得成功，除了为顾客提供低价位的商品之外，还必须超越顾客对优质服务的期望。山姆倾其毕生精力为此理念而不懈努力。他激励并鼓舞员工，并身体力行地实践他所倡导的一切。

Slide 21: 

山姆一直以勤奋、诚实、友善、节俭的原则要求自己。虽然他已在1992年去世，但随着沃尔玛业务的扩展，这些精神依然在不同的国家和文化中得以体现。

The Richest Man in China : 

The Richest Man in China Forbes China Top 10 of 100 Mainland Chinese Celebrities:

Forbes China Top 10 of 100 Mainland Chinese Celebrities:(someone who is famous, especially in the entertainment business) : 

Forbes China Top 10 of 100 Mainland Chinese Celebrities:(someone who is famous, especially in the entertainment business) Name / Profession / Pre-tax income in 2003 (US$ Million)

Name / Profession / Pre-tax income in 2003 (US$ Million) 1. Yao Ming / basketball player / 14.49 2. Zhang Ziyi / film actress / 3.14 3. Zhao Wei /TV/ film actress /singer / 2.29 4. Faye Wong / singer/actress / 3.38 5. Gong Li / film actress / 3.38 6. Zhang Yimou / film director / 2.17 7. Zhou Xun / actress/singer / 1.45 8. Leon Lai / singer/actor / 7.97 9. Sun Nan / singer / 2.90 10. Jet Li / actor / 16.91 : 

Name / Profession / Pre-tax income in 2003 (US$ Million) 1. Yao Ming / basketball player / 14.49 2. Zhang Ziyi / film actress / 3.14 3. Zhao Wei /TV/ film actress /singer / 2.29 4. Faye Wong / singer/actress / 3.38 5. Gong Li / film actress / 3.38 6. Zhang Yimou / film director / 2.17 7. Zhou Xun / actress/singer / 1.45 8. Leon Lai / singer/actor / 7.97 9. Sun Nan / singer / 2.90 10. Jet Li / actor / 16.91

II. Questions & Answers : 

II. Questions & Answers

Slide 26: 

1. Who is the richest man in the text? Sam Walton. 2. What is special about Sam Walton? He kept a simple life. He was cheerful, friendly, and folksy.

Slide 27: 

3. How did he start business? He started as a boss of a little dime store.

Slide 28: 

4. What is the spirit of the company? Loyalty, hard work , long hour (bottom-up) 5. What is the operating system of Wal- Mart? Bottom-up (Japanese Way)

Slide 29: 

6. Why did Walton set up a college scholarship and disaster relief fund? For his employees’ children. 7. Why do some famous persons try to avoid being recognized in public most of the time? They feel awkward to be disturbed unexpectedly, but some times they feel lucky if they are in trouble or in difficulty.

Slide 30: 

8. Was Sam a stingy employer or generous boss? A generous boss

Slide 31: 

9. How did Sam make people around him better persons? He influenced his inferiors or employers positively by actions, and way of thinking.

Slide 32: 

10. What is your impression of Sam Walton? Hard working, persistent, with high morality.

III. Vocabulary & Structure : 

III. Vocabulary & Structure

Key words and expressions : 

Key words and expressions discount, remote, get away with, local, by/from all account, cheerful, blend in/into, reserve, open up, headline, hold to, carry on, folk, make up, system, qualify,put off, scholarship, cultivate, reward, come/get aboard, deserve,

Slide 36: 

They usually give you a discount if you buy multiple copies. They offer a 10 percent discount on rail travel for students. 1. Discount noun [C] a reduction in the usual price:

Slide 37: 

Traditional retailers who’ve opened cyber-stores may offer special discounts to online shoppers. discount store discount warehouse

Slide 38: 

discount verb [T often passive] discounted goods / rates verb [T] to decide that something or someone is not worth consideration or attention: You shouldn't discount the possibility of his coming back.

Slide 39: 

remote galaxies It happened in the remote past, so no one worries about it any more. They take little interest in a conflict far from their homes and remote from their everyday problems. 2. Remote adjective 1) far away in distance, time or elation:

: 

2) describes an area, house or village that is a long way from any towns or cities: a remote mountain village

Slide 41: 

The chances of a visit by Martians to the Earth are remote. 3) slight: a remote possibility

Slide 42: 

Her manner was remote and cool. 4) not very friendly or showing little interest in other people:

Slide 43: 

a system or device for controlling something such as a machine or vehicle from a distance, by using electrical or radio signals: remote control n. [C or U]

Slide 44: 

Have you seen the remote control for the TV anywhere? The bomb was detonated by remote control. (cause to explode)

Slide 45: 

remote-controlled adj. a remote-controlled model aircraft

Slide 46: 

1) an arrangement with a bank to keep your money there and to allow you to take it out when you need to: 3. account (BANK) (or bank account)

Slide 47: 

I've opened an account with a building society.UK: She paid the cheque or money into / her account. US: She deposited the check in her account.I need to draw some money out of my account.

Slide 48: 

2) an agreement with a shop or company that allows you to buy things and pay for them later:

Could you put it on (charge it) to my account (= can I pay for it later), please?Do you have an account at this store (with us), madam?Could you please pay (settle) your account in full? : 

Could you put it on (charge it) to my account (= can I pay for it later), please?Do you have an account at this store (with us), madam?Could you please pay (settle) your account in full?

Slide 50: 

3) a written or spoken description of an event:She gave a thrilling account of her life in the jungle.He kept a detailed account of the suspect's movements.

Slide 51: 

Several eyewitnesses' accounts differed considerably from the official version of events.

Slide 52: 

on account of sth because of something: He doesn't drink alcohol on account of his health. to think of someone or something in the stated way; judge: She was accounted a genius by all who knew her work.

Slide 53: 

be of no/little account to sb. not important to sb. It's of no account to me whether he comes or not. His opinion is of little account to me.

4. Get away with : 

4. Get away with

5. cheerful : 

5. cheerful

6. Blend into : 

6. Blend into

7. Reserve vt. : 

7. Reserve vt.

8. Make headlines : 

8. Make headlines

9. Hold to : 

9. Hold to

Translation : 

Translation Then he was off to the house, wheeling past the sleepy town square in Bentonville, a remote Arkansas town of 9920, where Sam Walton started with a little dime store that grew into a $ 6 billion discount chain called Wal-Mart. Key

Translation : 

Translation 2. But just how long Walton can hold firm to his folksy habits with celebrity hunters keeping following him wherever he goes is anyone’s guess. Key

Translation : 

Translation He is usually back home for Friday sales meetings, or the executive pep rally Saturday morning at 7 a.m., when Walton, as he does at new store openings, is liable to jump up on a chair and lead everyone in the Wal-Mart cheer: “Give me a W! Give me an A! Give me an L! Louder!” Key

Translation : 

Translation 1。他动身前往那座宅邸，开着车穿过本顿维尔镇寂静的市政广场。本顿维尔镇是阿肯色州的一个偏远小镇，仅有9920人口。山姆。沃尔顿就在该镇从一个专卖廉价商品的小店起家，逐渐发展成为价值60亿美金资产的廉价连锁店沃尔玛公司。

Translation : 

Translation 2. 然而，沃尔顿走到哪，名人追星族就跟随到哪，在这样的情况下，他的平民习惯能保持多久，就很难说了。

Translation : 

Translation 3.他通常回来参加星期五的销售会议，或是星期六早晨七点的行政人员鼓劲会，届时，沃尔顿可能会跳上椅子，就像分店开张时那样，领着大家呼喊沃尔玛公司的口号：“给我一个W，给我一个A, 给我一个L, 大声点！”