Google is not Enough [Archive]


Presentation Description

Presentation given at Online Information 2009, 1st December 2009, Grand Hall Olympia, London. Covers new Google features and other tools for searching the web. Please note: this presentation is over 2 years old and is an archive copy. It may still be of interest to you should you wish to see how we were using and searching electronic media in the past but please remember that some of the information it contains is now out of date.


Presentation Transcript

Slide 1: 

Photo: Olympia exhibition Centre, © Copyright Kenneth Allen and licensed for reuse under Creative Commons 2.0 Licence , This presentation is licensed under a Creative Commons Attribution 3.0 Licence The ever changing landscape of search: Google is not enough Tuesday, 1st December 2009, Olympia 11:45 - 12:15 - Theatre C, Twitter: karenblakeman

Coverage and availability of slides : 

Coverage and availability of slides This session: What’s new in the major search tools, some new specialist search tools, image search, videos and podcasts, a bit of web 2.0 Very superficial overview! Twitter Twitter for Business, Online Information conference session Twitter 101 presentation Tuesday, 1st December 2009, 16:00-17:30, Track 2 Social & professional networks, Web 2.0 More detail in Business research: Web 2.0 is not an option but a necessity, Wednesday, 2nd December 2009, 12:00 - 12:30 - London Room All presentations available on Slideshare 05/12/2009 2

How do people really search? : 

How do people really search? Publican hiring bar staff uses Facebook to pre-screen candidates Student used YouTube to find information on the life cycle of the Duck Billed Platypus for an essay Business students assignment on advertising history of Cadbury’s Crème Egg and Dairy Milk – Youtube! Newsletter editor looking for images of autumn leaves – specific colours required (Chromatik) Twitter and blogs used as an essential part of reputation monitoring What’s happening at conferences e.g. Online Information 2009 #online09 - Twitter, Slideshare 05/12/2009 3

Searches that failed! : 

Searches that failed! Original TV coverage of the storming of the Bastille Podcast of Abraham Lincoln delivering the Gettysburg address not an actor but THE Abraham Lincoln Photo of the baby Jesus with Joseph and Mary (9 year old asked “Why didn’t the shepherds or the wise men take any photos with their mobiles?”) 05/12/2009 4

Google search : 

Google search Blogger profile Twitter profile Facebook profile LinkedIn profile 05/12/2009 5 Major search engines now include social and professional networks in results

Google search : 

Google search 05/12/2009 6

Yahoo! : 

Yahoo! Now includes options to limit search to selected networking sites Varies depending on type of search (Deal with Bing makes it difficult to predict what will happen in the near future to Yahoo search) 05/12/2009 7

Bing : 

Bing (was “decision engine” Results vary considerably depending on the country version New interface but no improvement in advanced search screen Results tend to be more consumer oriented My personal experience is that it seems to have the most up to date database Sometimes finds content not in Google or Yahoo (although we were told at a London meeting that they only have 10 billion pages!) Twitter search very disappointing, unreliable, not comprehensive, 05 December 2009 Karen Blakeman 8

Blindsearch : 

Blindsearch 05 December 2009 Karen Blakeman 9

iSEEK : 

iSEEK Clusters results into topics, people, places, organisations, date & time Search on a person gives priority to social media profiles “Education” option – more research oriented pages 05 December 2009 Karen Blakeman 10

Biznar : 

Biznar Real time federated search of selected business resources, some of them “hidden web” or “deep web” Click on Advanced Search to see a list of the sources 05 December 2009 Karen Blakeman 11

Wolfram Alpha : 

Wolfram Alpha “Computational knowledge engine” Statistics, scientific data, share prices, chemical structures Apparently, good for maths homework “Curated data” gathered from a variety of sources and added to their database Does not give you the source of the answers Sometimes very out of date Sometimes wrong e.g. chemical structures (but can’t tell how the errors have arisen) Despite drawbacks nominated for Top 10 Search Tips by participants in one of my recent workshops 05 December 2009 Karen Blakeman 12

Ten science search engines – update : 

Ten science search engines – update Google Scholar is most definitely not enough! spineless? Scirus – – – - Scitation - - Science Accelerator - TechXtra – - What would you nominate for number 10 05/12/2009 13

Chemspider : 

Chemspider A chemistry search engine aggregating & indexing chemical structures and their associated information into a single, free of charge, searchable repository 05/12/2009 14

Search for different formats : 

Search for different formats PDFs, XLS, presentations, images, videos, podcasts Use Google and Yahoo Advanced Search screen Docjax searches pdf, xls, doc, ppt in Yahoo and Google sometimes picks up unique content use command filetype: in your search strategy e.g. filetype:ppt car ownership UK Slideshare for presentations 05 December 2009 Karen Blakeman 15

Multi-search engines : 

Multi-search engines Zuula runs your search through a range of search tools one by one order can be customised Browsys Finder (was Intelways/Crossengine) similar to Zuula but with more options 05 December 2009 Karen Blakeman 16 : 05 December 2009 Karen Blakeman 17 Click on search tools one by one

Images - Google : 

Images - Google Colour and similar image options now in main image search only one colour can be selected 05/12/2009 18

Images – Google Swirl : 

Images – Google Swirl Image Swirl in Google Labs Google experiments with Image Swirl Seems to concentrate on patterns and shapes rather than colours 05/12/2009 19

Images – Google Swirl : 

Images – Google Swirl 05/12/2009 20

Images - Bing : 

Images - Bing 05/12/2009 21 No page breaks – just keep scrolling down

Chromatik - Image search by colour : 

Chromatik - Image search by colour Colour choice now in standard Exalead image search can select more than one colour More options on Chromatik Review at Search by colour and keyword Images from Flickr but can’t click through to original page 05 December 2009 Karen Blakeman 22

Multicolr Search Lab : 

Multicolr Search Lab Search for up to 10 colours No key word searching of content Flickr creative commons images 05 December 2009 Karen Blakeman 23

Video & Audio : 

Video & Audio Search engines’ video/audio tabs YouTube, Zuula - click on the video tab Browsys Finder click on the video tab Truveo – country versions available Odeo - Podcasts associated with news stories on e.g. BBC, The Guardian, New Scientist, Nature etc. 05 December 2009 Karen Blakeman 24

News videos – : 

News videos – 05/12/2009 25

Voxalead : 

Voxalead Speech to text technology – search inside videos 05/12/2009 26

iTunes U – videos and podcasts : 

iTunes U – videos and podcasts e.g. Warwick University 05/12/2009 27

Blogs & Twitter : 

Blogs & Twitter For up to the minute news Reputation monitoring, competitive and competitor intelligence Google Blogsearch Blogpulse click on trends to see graph of how often your terms are mentioned in the postings indexed by Blogpulse Twitter search Twazzup 05 December 2009 Karen Blakeman 28

LinkedIn : 

LinkedIn 05/12/2009 29 : Searches image sections of major search engines Flickr Facebook MySpace LinkedIn blogs web videos news 05/12/2009 30

Any questions? : 

Any questions? Stand 734 – UKeiG Presentation on Slideshare Email Twitter: karenblakeman 05/12/2009 31

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