How we really search: the end of Google's supremacy?

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Presentation given at the AGM of CILIP Hants & Wight on 2nd April 2014 at Southampton University. Covers alternatives to Google, social media, professional networks and recent changes to Google.

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02/04/2014 www.rba.co.uk 1 How we really search: the end of Google's supremacy? (Or how we ought to search) CILIP Hants & Wight Wednesday, 2 nd April 2014, Southampton Karen Blakeman karen.blakeman@rba.co.uk , www.rba.co.uk/as/ This presentation is licensed under Attribution-Non Commercial CC BY-NC

Is Google losing the plot?:

Is Google losing the plot? Removing advanced search options Forcing Google+ on those who want to manage YouTube videos Increased personalisation Dropping terms from searches Discontinuing services e.g. Google Reader New maps interface 02/04/2014 www.rba.co.uk 2

Search is not just about web pages:

Search is not just about web pages 02/04/2014 www.rba.co.uk 3 Gary's Social Media Count | PERSONALIZE MEDIA http://www.personalizemedia.com/garys-social-media-count/

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02/04/2014 www.rba.co.uk 4 Search Engine Marketing - How People Search Online [Infographic] http://www.marketingprofs.com/chirp/2013/11692/how-people-search-online-infographic

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02/04/2014 www.rba.co.uk 5 http://www.gartner.com/newsroom/id/1947315 Users more technologically savvy More powerful, affordable mobile devices Ever available self-service cloud

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02/04/2014 www.rba.co.uk 6

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02/04/2014 www.rba.co.uk 7 Whatever, whenever and wherever you want

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Different layouts Some search features may not be present 02/04/2014 www.rba.co.uk 8

What is used depends on the topic:

What is used depends on the topic 02/04/2014 www.rba.co.uk 9 http://www.business2community.com/google-plus/is-google-really-the-2nd-most-popular-social-network-0518140 Is Google+ Really The 2nd Most Popular Social Network? Google+ probably not intentionally used by searchers. Reviews of hotels found via Google Maps are on Google+

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02/04/2014 www.rba.co.uk 10 http://marketingland.com/study-claims-3-10-facebook-users-getting-news-site-77991

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02/04/2014 www.rba.co.uk 11

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02/04/2014 www.rba.co.uk 12 “Traditional search engines are becoming less important. If I want images I'll go to Pinterest or Flickr rather than Google or Bing. If I'm on Facebook I'll do a search there to find what I need and go straight off to it .....if it's news, I'll get that directly from Twitter and jump straight to a site that's linked, if I need to see what is happening in the profession I'll get that data pulled up for me by one of my tablet based news curation tools,  and if I want most of anything else, I'll search for it using an app if I'm out and about.” Phil Bradley's weblog: Is search traffic dropping? http://philbradley.typepad.com/phil_bradleys_weblog/2013/05/is-search-traffic-dropping.html

Facebook search:

Facebook search 02/04/2014 www.rba.co.uk 13 http://www.businessinsider.com/facebook-will-challenge-google-for-dominance-of-search-2014-1

Local community and events:

Local community and events 02/04/2014 www.rba.co.uk 14

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02/04/2014 www.rba.co.uk 15 How Much Time Have You Wasted on Facebook? | TIME.com http://time.com/6107/how-much-time-have-you-wasted-on-facebook/

Facebook Graph Search:

Facebook Graph Search Change your language to English US under account settings Increasingly used by recruitment agencies 02/04/2014 www.rba.co.uk 16

Facebook Graph Search:

02/04/2014 www.rba.co.uk 17 Facebook Graph Search

Facebook Graph Search:

02/04/2014 www.rba.co.uk 18 Facebook Graph Search

Facebook Graph Search:

Facebook Graph Search 02/04/2014 www.rba.co.uk 19 Pay for your message to go into recipients main Inbox

Bing http://www.bing.com/ :

Bing http://www.bing.com/ Results seem to be more consumer/retail focused more ‘shopping’ than research results improve as soon as you start using the advanced search commands Sometimes more up to date than Google updates sites more frequently adds new sites more quickly useful if you are looking for information on a new company or organisation BUT interesting features and options available to US users only changing location and version of Bing does not always work using anonymous proxy does not always work 02/04/2014 www.rba.co.uk 20

bingiton.com:

bingiton.com 02/04/2014 www.rba.co.uk 21

When does Bing win Bingiton:

When does Bing win Bingiton Tested during practical sessions at four recent workshops Bing won when searches were on: restaurants in a specified location tourist attractions holiday destinations people search – greater variety of social and professional network profiles part for a classic car [Google totally lost the plot on this one] 02/04/2014 www.rba.co.uk 22

DuckDuckGo:

DuckDuckGo 02/04/2014 www.rba.co.uk 23

Millionshort http://millionshort.com :

Millionshort http://millionshort.com Million Short: unearthing information hidden in the dungeons of Google’s results http://www.rba.co.uk/wordpress/2012/10/04/million-short-unearthing-stuff-hidden-in-the-dungeons-of-googles-results/ Uses Bing API plus other sources Great for finding specialist articles that Google buries beyond reach Removes top 10k sites from results - can change to top million, 100k, 1k, 100 Can add sites back in, can block sites Can “Boost!” sites so that they always appear at the top Can use site: and filetype : commands Country versions give different results (under Manage Settings and Country) 02/04/2014 www.rba.co.uk 24

Million Short:

Million Short 02/04/2014 www.rba.co.uk 25

eTools.ch:

eTools.ch 02/04/2014 www.rba.co.uk 26

Carrotsearch http://carrotsearch.com/ :

Carrotsearch http://carrotsearch.com/ 02/04/2014 www.rba.co.uk 27

Carrotsearch circles:

Carrotsearch circles 02/04/2014 www.rba.co.uk 28

Carrotsearch FoamTree:

Carrotsearch FoamTree 02/04/2014 www.rba.co.uk 29

Qwant http://www.qwant.com/ :

Qwant http://www.qwant.com/ 02/04/2014 www.rba.co.uk 30

Qwant http://www.qwant.com/ :

Qwant http://www.qwant.com/ 02/04/2014 www.rba.co.uk 31

Qwant http://www.qwant.com/ People:

Qwant http://www.qwant.com/ People 02/04/2014 www.rba.co.uk 32

Qwant http://www.qwant.com/ Media :

Qwant http://www.qwant.com/ Media 02/04/2014 www.rba.co.uk 33

Getty Images is NOT making all of its photos freely available http://www.rba.co.uk/wordpress/2014/03/06/getty-images-is-not-making-all-of-its-photos-freely-available/ :

Getty Images is NOT making all of its photos freely available http://www.rba.co.uk/wordpress/2014/03/06/getty-images-is-not-making-all-of-its-photos-freely-available/ Read the Embedded Viewer section of T&Cs http://www.gettyimages.co.uk/Corporate/Terms.aspx Only a selection of its images Have to use the embedded viewer tool Only for “ editorial purposes (meaning relating to events that are newsworthy or of public interest) .” Cannot be used for commercial purposes Getty may start adding advertisements to the viewer 02/04/2014 www.rba.co.uk 34

Creative Commons and public domain images:

Creative Commons and public domain images Always check the copyright on individual photos Flickr Creative Commons http://www.flickr.com/creativecommons Multicolr Search Lab http://labs.tineye.com/multicolr Wikimedia Commons http://commons.wikimedia.org/ MorgueFile.com http://www.morguefile.com/ Geograph http://www.geograph.org.uk/ “UK and Ireland photos of landmarks and buildings for every Ordnance Survey grid” Most of the images on US government web sites Nasa http://www.nasa.gov/ Flickr The Commons http://www.flickr.com/commons/ 02/04/2014 www.rba.co.uk 35

http://www.flickr.com/commons/institutions/ :

http://www.flickr.com/commons/institutions/ 02/04/2014 www.rba.co.uk 36

Twitter Search http://search.twitter.com/ :

Twitter Search http://search.twitter.com/ Advanced Twitter search - https://twitter.com/search-advanced 02/04/2014 www.rba.co.uk 37

Use advanced Twitter search commands:

Use advanced Twitter search commands 02/04/2014 www.rba.co.uk 38 See also the free guide on Searching Twitter at http://www.rba.co.uk/search/TwitterSearch.shtml

Tweetdeck:

Tweetdeck 02/04/2014 www.rba.co.uk 39

Paper.li http://paper.li/karenblakeman:

Paper.li http://paper.li/karenblakeman 02/04/2014 www.rba.co.uk 40

Paper.li http://paper.li/karenblakeman/1378805283 :

Paper.li http://paper.li/karenblakeman/1378805283 02/04/2014 www.rba.co.uk 41

Scoop.it http://www.scoop.it/ :

Scoop.it http://www.scoop.it/ 02/04/2014 www.rba.co.uk 42 Curated news e.g. http://www.scoop.it/t/open-access-by-karen-blakeman

Storify:

Storify 02/04/2014 www.rba.co.uk 43 http://storify.com/Emily_Heath/netikx65-when-space-matters-for-collaboration-inn

RSS - RSSOwl (desktop only):

RSS - RSSOwl (desktop only) 02/04/2014 www.rba.co.uk 44

inoreader.com:

inoreader.com 02/04/2014 www.rba.co.uk 45

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LinkedIn:

LinkedIn Changing layouts and what is displayed – encouraging (forcing?) users to subscription accounts LinkedIn making it more difficult to search information from outside (e.g. Google/Bing site search) Groups for discussion – often self promotion/marketing, sometimes heated arguments build up Good for expanding personal and professional networks Bing has strong links with Linkedin 02/04/2014 www.rba.co.uk 51

Bing gets personal – US only:

Bing gets personal – US only 02/04/2014 www.rba.co.uk 52

Is Google losing the plot?:

Is Google losing the plot? Removing advanced search options Forcing Google+ on those who want to manage YouTube videos Discontinuing services e.g. Google Reader New maps interface Increased personalisation Dropping terms from searches Live experiments Never know what your results will look like from one moment to the next 02/04/2014 www.rba.co.uk 53

Maps:

Maps 02/04/2014 www.rba.co.uk 54

Bing maps:

Bing maps 02/04/2014 www.rba.co.uk 55 Directions – doesn’t seem to know about the tube network in London

Same directions requested from Google – the scenic route!:

Same directions requested from Google – the scenic route! 02/04/2014 www.rba.co.uk 56 If you want sensible routes using London public transport go to http://www.tfl.gov.uk/

The end of Google? Search Engine Market Share http://theeword.co.uk/info/search_engine_market.html :

The end of Google? Search Engine Market Share http://theeword.co.uk/info/search_engine_market.html 02/04/2014 www.rba.co.uk 57 Perhaps not!

Financial Statements for Google Inc - Google Finance https://www.google.com/finance?fstype=ii&q=NASDAQ:GOOG :

Financial Statements for Google Inc - Google Finance https://www.google.com/finance?fstype=ii&q=NASDAQ:GOOG 02/04/2014 www.rba.co.uk 58

Hummingbird:

Hummingbird Not just an update but a completely new algorithm Tries to make “sense” of your query and put it into context, natural language queries Not just search history but also your location, device being used Announced September 26 th 2013 but had already been in use for about a month Many aspects had been tested over the previous months and past year 02/04/2014 www.rba.co.uk 59

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02/04/2014 www.rba.co.uk 60 Google Now: Taking the Search Out of Search - Search Engine Watch http://searchenginewatch.com/article/2273399/Google-Now-Taking-the-Search-Out-of-Search

Menu options change depending on your search:

Menu options change depending on your search 02/04/2014 www.rba.co.uk 61

New layouts:

New layouts 02/04/2014 www.rba.co.uk 62

Google now showing missing search terms?:

Google now showing missing search terms? Not always shown – possibly a live experiment? 02/04/2014 www.rba.co.uk 63

Nutrition facts:

Nutrition facts 02/04/2014 www.rba.co.uk 64 Information from Wikipedia and USDA

Compare:

Compare compare spinach with cabbage 02/04/2014 www.rba.co.uk 65 Do not always need ‘with’

Compare:

Compare 02/04/2014 www.rba.co.uk 66

Google can get it wrong:

Google can get it wrong 02/04/2014 www.rba.co.uk 67 Google "Henry VIII wives": Jane Seymour reveals search engine's blind spots http://www.slate.com/blogs/future_tense/2013/09/23/google_henry_viii_wives_jane_seymour_reveals_search_engine_s_blind_spots.html Image courtesy of Will Oremus

http://googlesystem.blogspot.co.uk/2013/11/google-knowledge-graph-gets-confused.html :

http://googlesystem.blogspot.co.uk/2013/11/google-knowledge-graph-gets-confused.html 02/04/2014 www.rba.co.uk 68

Where have the databases & extra options gone?:

Where have the databases & extra options gone? With thanks to Phil Bradley for some of these Google Blogsearch  http://www.google.com/blogsearch Google Discussions  https://www.google.com/webhp?tbm=dsc Google Finance  https://www.google.com/finance Google Patents  https://www.google.com/webhp?tbm=pts Google Recipes  https://www.google.com/webhp?tbm=rcp Google Scholar  http://scholar.google.com/ Google Public Data Explorer http://www.google.co.uk/publicdata/ Google Art Project http://www.google.com/culturalinstitute/project/art-project Constitute https://www.constituteproject.org/ 02/04/2014 www.rba.co.uk 69

Google Scholar?:

Google Scholar? BMC Medical Informatics and Decision Making | Full text | Is the coverage of google scholar enough to be used alone for systematic reviews http://www.biomedcentral.com/1472-6947/13/7 No, Google Scholar Shouldn’t be Used Alone for Systematic Review Searching | Laika's MedLibLog http://laikaspoetnik.wordpress.com/2013/07/09/no-google-scholar-shouldnt-be-used-alone-for-systematic-review-searching/ BMC Medical Research Methodology | Full text | Google Scholar as replacement for systematic literature searches: good relative recall and precision are not enough http://www.biomedcentral.com/1471-2288/13/131 02/04/2014 www.rba.co.uk 70

BBC News - Public libraries get online access to research journals http://www.bbc.co.uk/news/education-25981183 :

BBC News - Public libraries get online access to research journals http://www.bbc.co.uk/news/education-25981183 02/04/2014 www.rba.co.uk 71 For personal research, non-commercial use.

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Public Library Initiative by PLS and ProQuest | Access to Research http://www.accesstoresearch.org.uk/ List of participating libraries and publishers Public Library Initiative by PLS and ProQuest | Access To Research http://freetoviewjournals.pls.org.uk/ Search tool for the journals and articles covered by the agreement. List of journals covered by the agreement Gold Open Access articles can be viewed anywhere. Other articles can only be viewed on library premises 02/04/2014 www.rba.co.uk 72

Institutional repositories and open access:

Institutional repositories and open access BASE - Bielefeld Academic Search Engine http://www.base-search.net/ CORE ( COnnecting Repositories) http://core.kmi.open.ac.uk/search DART-Europe E-theses Portal http://www.dart-europe.eu/basic-search.php DOAJ: Directory of Open Access Journals http://www.doaj.org/doaj Institutional Repository Search (IRS) http://irs.mimas.ac.uk/ Open DOAR http://opendoar.org/ RIAN - Pathways to Irish Research http://rian.ie ROAR - Registry of Open Access Repositories http://roar.eprints.org/ 02/04/2014 www.rba.co.uk 73

Jeffrey Beall :

Jeffrey Beall List of Predatory Publishers 2014 | Scholarly Open Access http://scholarlyoa.com/2014/01/02/list-of-predatory-publishers-2014/ 02/04/2014 www.rba.co.uk 74

ResearchGate :

ResearchGate http://www.researchgate.net/ Increasingly used to request copies of articles from authors 02/04/2014 www.rba.co.uk 75

What is reality?:

What is reality? 02/04/2014 www.rba.co.uk 76 http://gmailblog.blogspot.co.uk/2014/03/introducing-gmail-shelfie.html

http://home.web.cern.ch/about/updates/2014/04/cern-switch-comic-sans :

http://home.web.cern.ch/about/updates/2014/04/cern-switch-comic-sans 02/04/2014 www.rba.co.uk 77

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http://www.google.com/technology/pigeonrank.html :

http://www.google.com/technology/pigeonrank.html 02/04/2014 www.rba.co.uk 80

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02/04/2014 www.rba.co.uk 81 How we really search: the end of Google's supremacy? (Or how we ought to search) CILIP Hants & Wight Wednesday, 2 nd April 2014, Southampton Karen Blakeman karen.blakeman@rba.co.uk , www.rba.co.uk/as/ This presentation is licensed under Attribution-Non Commercial CC BY-NC

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