3g

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Slide 1: 

U N L E A S H E D

Contents : 

Contents Present Technological trend Status at glance in India Evolution of 3G Why 3G? Application Market Drivers Market Trends Market Players

TWO MAIN TECHNOLOGICAL TRENDS OF TODAY : 

TWO MAIN TECHNOLOGICAL TRENDS OF TODAY MOBILE COMMUNICATIONS INTERNET Interestingly, mobile subscribers are increasingly demanding internet access while on the move & at increasingly high speed; thereby resulting in Convergence of the above two technological trends leading to the birth of “MOBILE BROADBAND” (application) & 3G Technologies (enablers of this application) (Paradigm shifts – INTERNET goes MOBILE)

3G in INDIA : 

3G in INDIA

Contd…. : 

Contd….

Evolution of 3G : 

Evolution of 3G

WIRELESS ACCESS EVOLUTION : 

WIRELESS ACCESS EVOLUTION

Roadmap to 3G : 

Roadmap to 3G

Carrier & Users : 

Carrier & Users

Basic GSM Network : 

Basic GSM Network

TECHNOLOGY CONVERGENCE : 

TECHNOLOGY CONVERGENCE

WHY ???? : 

WHY ????

With a 3G phone & access to 3G Network you can : 

With a 3G phone & access to 3G Network you can Make VIDEO CALL Watch LIVE TV Access to HIGH SPEED INTERNET Receive e-Mails Download Music Tracks Download Video of Entertainment, News, Current Affairs & Sport Content Video Messaging Usual Voice Calls & Messaging Service found on a Mobile Phone

3G CAPABILITIES : 

3G CAPABILITIES High-speed data transmission Symmetrical & asymmetrical data transmission support Improved voice quality Greater capacity Multiple simultaneous services Global roaming across networks Improved security Service flexibility

3G Performance Advantage : 

3G Performance Advantage Time to download 1Mb file Fixed line modem: 3minutes GSM Cell phone: 15minutes Enhanced GSM Phone: 1-5minutes 3G Phone (outdoor): 21seconds 3G Phone (indoor): 4seconds

APPLICATIONS : 

APPLICATIONS Wireless Internet Audio On Demand Electronic Postcards Video Conferencing Secure Mobile Commerce Transactions Traffic & Travel information – Location Specific Mobile TV To provide LIVE-TV content through a mobile device. See the news, sports & entertainment program either on mobile, or on pc. Freedom to watch great content whenever, and wherever you are. With mobile TV, rural applications that can benefit the rural inhabitants can be particularly interesting, e.g., weather forecast.

Market Drivers Towards 3G : 

Market Drivers Towards 3G Rapid growth in text, WAP and other data traffic- up to 50% of total mobile traffic within 5 years Mobile & internet penetration both growing rapidly Mobile penetration likely to exceed PC & fixed lines Alliance forming between major mobile, IT & e-Commerce players Mobile commerce & Multimedia identified as key growth areas – but need bandwidth to deliver

Market Trends : 

Market Trends

Market Players : 

Market Players

Slide 23: 

In 2008, India entered into the 3G arena with the launch of 3G enabled Mobile and Data services by Bharat Sanchar Nigam Ltd. (BSNL) in Bihar (Patna). BSNL is the first Mobile operator in India to launch 3G services. Later, MTNL launched 3G in Mumbai & Delhi. Government owned Bharat Sanchar Nigam Ltd (BSNL) has already been provided with a 3G license and has been operating its services in 380 cities by the end of March 2010.

Slide 24: 

Nation wide auction of 3G wireless spectrum in April 2010 was announced. The auction fetched huge sums of money for the Government of India, estimated to be around Rs 35,000/- Crore ($7.6 billion). The total revenue collected by the Government was nearly Rs 1,06,000 Crore ($23 billion). Private provider Tata Docomo has announced the services to be launched during Diwali Season in November 2010. Airtel and Vodafone expected to provide its 3G service from January 2011.

Thank you…. : 

Thank you…. Karan Gulati

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