Presentation Transcript
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Sell and Market HIT YOUR TARGET !! :Sell and Market HIT YOUR TARGET !!
CREATE A PLAN ! :CREATE A PLAN ! What now ?
Practice returns
Customer sheets
Talk it up
Local employers
Current customers
Selling and marketing…HOW?
Why Should I offer Taxes ? :Why Should I offer Taxes ? MAKE a BUNCH OF MONEY !
Increases the office bottom line
Increases customer loyalty
Keeps you competitive
Increase revenue during slow months
FUN and EXCITING
ESTIMATOR :ESTIMATOR Offer FREE tax estimates all year
It only takes a couple minutes to give an estimate
Offer to estimate customers refund every month
Customer Information Sheet :Customer Information Sheet Have current customers fill one out while you process their loan or other transaction
Tell them when they get their W-2 it will only take a few minutes to file their taxes….and they can get an I-RAL
Print out a stack and keep them on the counter or on your desk
The more Interview Sheets you get filled out the more returns you will do!!
Slide 9:Example of customer information sheet
Sell Taxes All Year Round :Sell Taxes All Year Round The sooner you start selling the better your tax season will be
Tell all current customers you will do their taxes and that you will get them the largest and fastest refund possible
It’s never to early to talk taxes!!
Each inquiry is a sale !! :Each inquiry is a sale !! Customer asks, “How much do you charge”
SAY….”We offer FREE estimates and FREE e-filing. Our prices are very competitive and we will get you your money faster
Customer asks, “what do I need to bring to the office for my FREE estimate”
SAY…..”Drivers license, SS Numbers and Income statements
Why do taxes with you ? :Why do taxes with you ? You are open year round for any future questions or changes needed to return.
Customer gets a copy of the tax return for free
Relationships…You work and help your customers 12 months out of the year
Cost…….You are less expensive than others
Time………It takes less time
Referrals :Referrals Partner with the local community
Contact businesses that have a need for your services Retail stores
Rent to own
Fast food
Schools
Hospitals
Hotels
Manufacturing plants
Share, Share,Share :Share, Share,Share Every time someone calls of stops by the office and asks about taxes, turn it into a sale by having the interview sheet filled out. Act Confident
Be enthusiastic
Keep it simple
FREE E-filing
FREE estimates
Price starts at $69
FAST service
GREAT Customer Service
“We have low prices” :“We have low prices” Returns START at $79
Same prices as last year
Competitive with EVERYONE !!!
Banners & Posters :Banners & Posters Hang banners and posters as soon as possible
Your customers need to “see” that your doing taxes
Sell The Refund After Fees :Sell The Refund After Fees Quote client the refund after fees on the Edit Return Screen
No money required up front
All fees are taken out of the refund check
Concentrate on how fast they will get their refund
Quote NET check
Slide 18:Remember all you need to do is enter the data into the program
We prepare and file all the forms
needed to complete the tax return
YOU NEED TO KNOW :YOU NEED TO KNOW
Your Responsibilities :Your Responsibilities Correct data entry
Have signature pages signed
Check status of return
Print check
Keep papers on file
Market product
Top 10 list :Top 10 list How to do an amendment
Why was bank product denied
Why was this person rejected ?
What is FMS debt
Phone Numbers
How do I do past years returns
Standard vs. Itemized Deductions
What are the different filing statuses
What are the different bank products
How to re-print a check
Slide 22:After viewing this presentation you should be comfortable with the way the TAX PREPARATION product is sold and marketed. If you follow these steps you will be succeffull
REMEMBER to use:
The Estimator and Customer sheets
MAKE A PLAN AND HIT YOUR TARGET
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