How Web Push Notifications Works | feedify

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Read the Complete User Guide About - How web push notification works

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Push Notification Feedify S p e a k t o c u s t o m e r s o n e o n o n e w i t h p e r s o n a l i z e d t a r g e t e d r e s u l t o r i e n t e d t o o l s Real - Time Web Push Notification f e e d i f y . n e t

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HOW WEB PUSH NOTIFICATIONS WORKS FEEDIFY | REAL TIME PUSH NOTIFICATIONS It was introduced by Chrome in 2015 it is considered to be one of the most effective tools of marketing. Web push notifications are clickable messages sent to subscriber’s browser. It can be opened on all devices- desktop android mobile phones and tablets. Push notifications can be delivered to subscribers even when the browser closed. It can only be sent to subscriber’s who have subscribed for it as one needs to opt in for it to receive notifications at regular intervals. With the use of web push notification the way of marketing and communicating with users has transformed in a positive manner as there is no need for an intermediate one can directly connect with users. ABOUT - WEB PUSH NOTIFICATIONS Web push notification is easy when it comes to working on it as the process itself is simple to install and setup. One of the major benefit of it is that user can receive message anywhere if he is online on the browser. It is one of the most powerful channels for communicating with users as it is totally permission based once users have opted in to receive message then only notification are sent. HOW IS IT USEFUL

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IMPORTANCE FOR A BUSINESS 1 Subscriber’s on the go- every user is not comfortable in sharing personal information easily so push notification is a best way when it comes to communicating as there is no need to share personal information only a click to allow permission to receive notifications. 2 Visitors- just send message to returning visitors which will directly bring them back to your website re- engage and lead to increase in traffic. 3 Better reach- it is much better to use push notification rather than SMS or Email as there is no chance of sending it to the spam folder it is sent directly to the user screen 4 Higher response rates. Push notifications have a 97 higher response rate as compared to emails.

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INDUSTRIES USING WEB PUSH NOTIFICATIONS ARE E-COMMERCE M a j o r l y u s e d o u t o f a l l t h e i n d u s t r i e s a s f o r s o m e a n n o u n c e m e n t m a y b e f o r a n e w p r o d u c t o r f l a s h s a l e o f f e r s o r s a y a s a r e m i n d e r t o l e t y o u k n o w t h a t y o u r c a r t i s p e n d i n g w i t h s o m e p r o d u c t s i n i t . TRAVEL T o l e t k n o w y o u t h a t a b o u t t r a v e l d e a l s o r o f f e r s o n i t . A s t r a v e l l i n g i s o n e p a s s i o n t h a t e v e r y o n e w o u l d l i k e t o g o f o r i t . EDUCATION T o b u i l d a c a r e e r i n l i f e i s a m o t i v e i n e v e r y o n e ’ s l i f e a n d f o r t h a t g o o d e d u c a t i o n s y s t e m m a t t e r s s o o n l i n e t h i n g i s a t b o o m a s b y s e n d i n g s u b s c r i b e r s n o t i f i c a t i o n s a b o u t n e w c o u r s e o r q u i z c o m i n g u p . JOB OFFERS P o p u l a t i o n i s m u c h m o r e t h a n t h e e m p l o y m e n t t o d a y s o p e o p l e f i n d o n e o r t h e o t h e r w a y t o g e t t h e m s e l v e s e m p l o y e d s o j o b o f f e r s a r e s e n t t h r o u g h n o t i f i c a t i o n s t o r e m i n d p e o p l e a b o u t w h e r e c u r r e n t l y v a c a n c y i s t h e r e . ENTERTAINMENT T o a b o o k a m o v i e t i c k e t b o o k i n g i t o n l i n e m a k e s a h u g e d i f f e r e n c e i n r a t e s a s l o t s o f o f f e r s a r e t h e r e a n d s e n t t h r o u g h n o t i f i c a t i o n s t o l e t p e o p l e e a r n t h e b e n e f i t s .

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HOW PUSH NOTIFICATION WORKS Once the visitor visits the website at that moment itself the pop up message appears which ask for permission by the users to receive notifications. If permission allowed then the user is converted to subscriber and added to the list as well and the push notifications are sent to them from your website and can be seen even when the website browser is not in use. Notification message can be customized accordingly and sent which will redirect them to the website. While creating a web push notification message it is very important to be simple and clear enough to understand concise but meaningful create a sense of urgency limited offer period. Notifications are sent to users on the basis of segmentation which are as specified interest behavior and also always keep in the mind the location timings and what kind of message is it promotional weather update or latest news because it creates a huge impact on the click rate. Notifications should be sent on regular interval not too frequently as it should force subscriber to opt out of the list of receiving notifications. There are various service providers who work for your business and bring it online by creating its presence. We at Feedify deploy the right mechanism considering the above points while designing an effective push notifications campaign for our clientele. Give us the opportunity to serve you with our highly specialized and effective push notification services and we will assist you in attaining your business goals. READ COMPLETE USER GUIDE HERE

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