Reputation Management - What to Do if You Have No Reputation Yet

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What you can do from early if you don't have reputation yet

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What to Do if You Have No Reputation Yet:

What to Do if You Have No Reputation Yet By: Optimus Internet Consulting

Introduction:

Introduction Building a reputation isn’t something that happens by accident. The best brands in the world, the best companies and the strongest reputations are built with very deliberate care. If you have no reputation yet, today is the day to come up with a reputation plan. Here’s how to begin building a rock solid reputation from the ground up, starting now.

Make Product Quality the #1 Priority:

Make Product Quality the #1 Priority If you study the top companies and top brands in the world, you’ll find one thing in common: They all have a relentless obsession with quality. Steve Jobs at Apple was notorious for being a stickler for quality. Every product his company put out he iterated again and again until it was perfect. For example, with the iPhone, he even had several models of different shades of grey just for the power plug made so he could get the design perfect.

Make Product Quality the #1 Priority:

Make Product Quality the #1 Priority Another example might be Starbucks. Before a food item can be added to the menu, it first needs to be tested by an army of food experts and connoisseurs. Not just for taste, but to make sure the smell doesn’t class with the smell of coffee. Finally, Howard Shultz, the CEO himself has to sign off on it. No matter what company you choose, if they have a strong brand, chances are they make their products #1 priority.

Create a Strong Brand Identity to Stand Behind:

Create a Strong Brand Identity to Stand Behind Your brand image should be crystal clear. The brand consists of the colors, the logo, the catch phrase that goes with your brand name, the “one word” that is evoked by the name of your brand and any emotions that people instinctively feel when they see your brand.

Create a Strong Brand Identity to Stand Behind:

Create a Strong Brand Identity to Stand Behind All aspects of your brand should match up. What your company stands for and the overall colors of your brand should mesh well. For example, Toys R’ Us wants to have a colorful and bright look, while a law firm might have a mostly grey and glassy look to its logo. The two would never switch. Having a clear branding message helps users remember your brand and your reputation more clearly as they gain more exposure to you.

Get Exposure in Every Avenue Possible:

Get Exposure in Every Avenue Possible Get in front of your customer and your audience whenever possible. Take every proposed radio interview you can. Do guest blog posts. Make sure you’re on every major social media network. Do partnerships with other brands that gets you in front of their audience. In short, do everything you can to get exposure everywhere.

Get Exposure in Every Avenue Possible:

Get Exposure in Every Avenue Possible People remember the brands that they see a lot of. That’s why car companies are willing to spend millions every year showing people videos of their cars being driven around, without any real message or selling point – It’s just the exposure. Pay attention to SEO. SEO takes a bit of time to get off the ground, but getting ranked #1 in the search engines is one of the most powerful ways to gain exposure and build your reputation.

Finally:

Finally If you don’t have any reputation in an industry yet, the first few months are going to be an uphill battle. But once people see your commitment to your product, your alignment in your brand and regularly see you in all kinds of media, your reputation will steadily strengthen. Please visit: Reputation Management Specialist

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