logging in or signing up From Innovation to Commercialization ilincheng Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: Embed: Flash iPad Copy Does not support media & animations WordPress Embed Customize Embed URL: Copy Thumbnail: Copy The presentation is successfully added In Your Favorites. Views: 200 Category: Science & Tech.. License: All Rights Reserved Like it (0) Dislike it (0) Added: November 22, 2010 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... By: ajaygodara12 (5 month(s) ago) Fantastic presentation.. couldn't download... could you please send me on email@example.com Saving..... Post Reply Close Saving..... Edit Comment Close Premium member Presentation Transcript From Innovation to Commercialization : From Innovation to Commercialization Dr. I-lin Cheng Contents : Contents Basics. Managing Chaos. Living with Chaos. Conclusions. Basics : Basics Those who win shall not compete ! 善勝者不爭 ! Those who plan well shall not fight ! 善陣者不戰 ! Those who fight well shall not lose ! 善戰者不敗 ! Those who always lose shall not panic ! 善敗者不亂 ! Success is not final ; Failure is not fatal !! Dynamic Positioning : Dynamic Positioning Managing Chaos : Managing Chaos View of “ Real “ and “ Virtual “ : - analog vs. digital - atoms vs. bits - value creation and differentiation through intangibles - today is not the future of yesterday, but is the past of tomorrow Slide 8: Embracing Contradiction : - using benchmarking for continuous improvement on the same locus - using breakthrough for destructive construction on different locus - co-existence of apparent contradictory phenomena Slide 9: From “management by objective “ to “management by opportunity” : - non-linear thinking - ability to face change should be much larger than that of planning - replace “strategic planning” by “strategic intent” Slide 10: Serendipity : - get rid of your presumptions, as many innovations came from unexpected events - there is only unthinkable but no undoable Living with Chaos : Living with Chaos Constantly review and adjust the priorities : - on weekly or daily basis, as the customers’ demand may change due to technical or market reasons - set up the point of dropping relentlessly ! - define the core technologies that are needed from the customers’ needs which shall have large chances to extend to your next round of businesses. Slide 12: Organization : - remember that organization is the route rather than the purpose - the boundaries both inside and outside the organization shall be a little bit fuzzy so as to form an eco- system toward a so-called virtual corporation Slide 13: Human resource development : - recruiting, education, exploiting and tenure - from do things right ( training) to do the right thing (education ) - nourishing four capabilities, namely, mindset, value system, skill and versatility. Slide 14: From manager to supporter M M M Traditional structure manager centering Manager gradually delegating to members Manager as supporter Manager as co-worker M M Manager Team member ﹝obey order﹞ Delegated members Slide 15: Wandering between technology push and market pull Solutions or problems; there are many problems seeking solutions just as many solutions finding problems So that use Internet effectively to find out the chances in the cyber space. Slide 16: Speed and flexibility are your best bet in the chaotic environment, as it is not the largest, nor the smartest ones that will survive, but the most FAST and ADAPTIVE ones you cannot wait until 100% sure to fire, when you have 60~70% evidence, GO FOR IT ! Constantly modify your business model to adapt the changing environment around you Slide 17: The three immutable laws of marketing : -- Focus of the overt benefit. - Do one thing great. -- Provide a reason-to-believe. - Why are you so special ? -- Show a dramatic difference. - Prove it. Conclusions : Conclusions Managing by opportunity is the best way in this chaotic era; whereas planning is less important than the flexibility. It all starts with the culture, followed by mind-setting and organization structures. Fully utilizing the power of internet for connections outside the company boundaries. “Co-petition” – competition and cooperation exist at the same time for the bigger pie. Slide 19: THANK YOU ALL for YOUR ATTENTION Any Questions ? You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.