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INFORMATION TECHNOLOGY Group- 5 1) Dhananjay 2) Tanvi 3) Avinash 4) Rakesh

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About IT The IT–ITES industry has two major components IT Services business process outsourcing (BPO) The sector has increased its contribution to India's GDP from 6.1% in 2009-10 to 6.4% in 2010-11 According to NASSCOM, the IT–BPO sector in India aggregated revenues of US$88.1 billion in FY2011.

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The top seven cities that account for about 90% of this sectors exports are Bangalore, Chennai, Hyderabad, Mumbai, Pune , Delhi, Kolkata, Coimbatore and Kochi. constitute about 77% of the total industry revenue. Generally dominant player in the global outsourcing sector. However, the sector continues to face challenges of competitiveness in the globalized world, particularly from countries like China and Philippines.

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GROWTH POTENTIAL 60 million plus Internet users 7 million plus DVD players and personal computers were sold year 11 million new mobile subscribers were added every month The Indian IT sector has also built a strong reputation for its high standards of software development ability, service quality and information security in the foreign market

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TOP 10 IT COMPANIES (INDIA) Tata Consultncy Services Infosys Technologies Ltd. Wipro Technology Ltd. Satyam Computer Services Ltd. HCL Technology Ltd. Patni Computer Systems Ltd. I-flex Solutions Tech Mahindra Ltd. Perot systems TSI(I) Ltd. L & T Ltd.

Top 10 IT companies (WORLD):

Top 10 IT companies (WORLD) Microsoft Oracle SAP Accenture Symantec CA Adobe Systems Intuit VeriSign BMC Software

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Job Description:

Job Description Provides financial advice. Public and private sector

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Private and public sector: Multinational organisations R etailers Financial institution NHS trusts Charity Manufacturing Universities

Salary and Conditions:

Salary a nd Conditions Vary widely Higest in london Private pays more then public . Salary : Starting salary : 22,000 to 35,000. Banking and Finance sector : 35,000. Investment banking : 45,000. Experienced FM : 65,000 to 95,000.

Entry requirements:

Entry requirements Graduation (any). Post graduation in finance. Candidates must show the following evidence: commercial and business awarness . good time management skills. high numeracy and investigative nature. The major competition : Chartered Accountants Financial Accountants

Organizational hierarchy for freshers:

Organizational hierarchy for freshers president Vice president General manager DGM Manager Assistant Manager Senior executive Junior executive MANAGEMENT TRAINEE Fresher

Employers and vacancy sources:

Employers and vacancy sources work in a variety of organisations local government health authorities charities universities and colleges.

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industrial and commercial companies public utilities banks, building societies and insurance companies retail the media IT companies FMCG (fast moving consumer goods) industries manufacturing and service industries

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HR TREND IN INFORMATION TECHNOLOGY INDUSTRY In order to ensure a better and effective use of the IT acquired, HR involvement is required the most for effective manage the steps like- Policy attitude of strategic decision makers decision making style in the organization perception of users on IT Influence end-users in accepting IT

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ROLE OF HR- 1. Recruitment and Selection (Resourcing) 2. Organizational design and development. 3. Business transformation and change management 4. Performance, conduct and behavior management 5. Industrial and employee relations 6. Human resources (or workforce) analysis and the management of workforce personal data 7. Compensation, rewards and Benefits management 8. Training & development (Learning management)

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Job Profiles Affirmative Action Specialist Benefits Manager Compensation Manager Employee Relations representative Employee Welfare Manager Job Analyst Personnel Manager Training Manager

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CRITERIA- U.G – B.B.A, B.Com , PG - MBA/PGDM in HR PACKAGES INR 1,75,000 - 3,75,000 P.A.


SOFTWARE MARKET -In the 1960s, the computer industry was dominated by IBM, which manufactured mainframe computers used by large enterprise customers. -Apart from IBM, mainframes were offered by firms such as Sperry, Control Data, Philco, Burroughs, General Electric (GE), NCR, etc . - By 1980, a number of companies had started offering less expensive microcomputers which, again, were not interoperable with one another. Early PCs by Altair, Tandy, Apple, Texas Instruments, Commodore and Atari ran their own operating systems, meaning that applications written for one brand of PC would not run on any other brand: the industry was fragmented. - In the early 1980s, IBM announced plans to introduce an IBM personal computer. The first one was offered with Operating Systems (OSs) produced by others. - Microsoft’s OS won the race mainly because it was cheaper than CP/M-86 ($40 against $240) and faster than p-System

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Competition for the Software Market -Microsoft was founded in 1975 by Bill Gates and Paul Allen to develop BASIC interpreters for the first PC, Altair 8800. In 1981, Microsoft released its first operating system, MS-DOS , which had a character based user interface that required users to type specific instructions to perform tasks. In 1985, Microsoft introduced a new product called Windows that included a graphical user interface, enabling users to perform tasks by clicking on icons on the screen using a pointing device called a mouse. Windows 3.0 , shipped in 1990, was the first commercially successful version of Windows In 1995, Microsoft released Windows 95 , which integrated the functionality of Windows 3.1 and MS-DOS in a single operating system . In 2000, Microsoft shipped Windows 2000 Professional, a new generation of PC operating system built on a more stable and reliable software code base than earlier versions of Windows.

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Windows XP represented a further evolution with a range of added functionality for both business and home users. - In 2007, Windows Vista has been released worldwide: it was the fruit of five years of work by 8000 designers, programmers and testers and of an estimated investment of $10 bn to rewrite from scratch a new code


Resourcing Support Executive Business Development Executive Marketing Executive Marketing Support Executive Corporate Marketing Consultant Government Marketing Consultant Retail Marketing Consultant Assistant Sales Manager Sr. Executive – Sales & Marketing Sales Executive MARKETING STRUCTURE IN IT SECTOR

Resourcing Support Executive :

Resourcing Support Executive Job Description : Job Specification : 1.Co-ordinating with internal departments, 2.Faculty profile development, 3.Course contents developments, 4.Co-ordination with the freelancers for materials, test papers, etc. 5.Co-ordination with internal departments for making the travel/stay arrangement for free-lancers, etc. 1. Graduate 2.1 – 2 years IT experience is desirable 3.Good co-ordination and interpersonal skills 4.Should be able to map the free-lancers with their skills. 5.Should be able to handle work pressure. 6.Strong Co-ordination skills 7.Good verbal and written communication

Business Development Executive:

Business Development Executive Job Description Job Specification : having targets for principals. generating tie-ups with more principals. maintaining relationship with the principals. understanding their products. having a product plan for these principals. getting the sales team to do business. and all other promotional activities needed to push strategic alliances business self-motivated, intelligent, dynamic person who can quickly learn the IT subjects, understand their marketing. should be good in nurturing relationships. Good oral and written communications skills is a must. A post-graduate in management studies will be preferred. Prior experience of 3–4 years in marketing or relationship management is required. Should have an ability to handle stress.

Marketing Executive :

Marketing Executive Job Description : Job Specification : Managing Key Accounts. Aggressively achieving the sales target. Continuous follow up with the customers. Building and retaining client relationships through continuous follow up with clients for their requirements Answering Inquiries Visit to the clients' locations. Giving presentations Graduation / Post graduation in Marketing management. Candidates with IT plus marketing background will be preferred. 1+ yrs of experience in Sales and Marketing. Candidates with experience in IT sales / Concept selling will be given preference. Good communication, presentation and negotiation skills

 Marketing Support Executive :

Marketing Support Executive Job Description : Job Specification : Extend market Support to sales teams to build sales volumes and meet sales targets, Development of proposals, agreements and pitches for clients. Establish and maintain marketing database and inventory control of marketing information Support business development opportunities with preparatory research & follow-up. Prospecting / Research / Lead generation. Interaction / co-ordination with other departments for the flow of information required by the marketing department. Maintaining a database of proposals and also relevant market data Preparing vouchers and bills for senior members of the Sales & Marketing Team Organizing conferences between clients and concerned employees, if needed for any clarification. Any Graduate 2 – 4 yrs of relevant experience Good verbal and written communication. Good co-ordination and interpersonal skills

Corporate Marketing Consultant :

Corporate Marketing Consultant Job Description : Job Specification : Directly Responsible for building relationship with the company as well as the user experience Group. Evolving strategies to meaningfully increase business under management from existing clients. Organizational building & Brand Building in corporate sector. Building new business clients to expand IT Training programmes to reach in the market. Play the role of 'Freelance Marketing Agent' having Corporate Contacts. The consultant will implement strategies and will monitor the performance of a team of 15 Marketing Executives . The consultant should be able to deliver results and help the team to meet revenue targets. Excellent analytical skills, ability to think logically and "out of the box" Knowledge of Marketing and operations and analytical techniques. Having excellent Corporate Contacts for delivering Training programme to the end users. Having 10 years of experience in selling IT software/services/training programs

Soft Skill Marketing Consultant :

Soft Skill Marketing Consultant Job Description : Job Specification : Evolving strategies to meaningfully increase business under management. To expand Soft Skill IT Training programmes to reach in the market. Play the role of 'Freelance Marketing Agent' Knowing corporate ,education centres and Institutional centres which requires Soft skill training. To pitch Corporate s for soft skill training requirements. Excellent interpersonal skills, ability to think logically and "out of the box" Having excellent contacts of corporate for delivering Training programme to the end users. Having 10 years of experience in the marketing field specially handling Key Account Management

Assistant Sales Manager :

Assistant Sales Manager Job Description : Job Specification : Key Account Management to handle the top IT Companies. Aggressively achieving and exceeding sales target. Grow and retain the existing Client and should maintain a good client relationship management. Field visits to corporate involving product presentations of the company and sales. Keep regular interaction with key clients for better extraction and expansion. Responsible for increasing market share and revenue growth . Sales & order booking. Client Database Generation. MBA in Marketing preferable. Preferably 6 to 8 years of relevant experience. Out of which min 3 yrs in similar domain or in IT sales and in managerial capacity. Super selling skills. Excellent communication skills. Aggressive, never say die attitude. Result oriented. Good convincing ability. Knowledge of IT products

Sr. Executive :

Sr. Executive Job Description : Job Specification : Building strong relationships with clients / customers for business growth & profitability. Handling the marketing related to the Corporate sector and coordinates for a range of business activities. Field visits to corporate involving product presentations of the company . Keep regular interaction with key clients for better extraction and expansion. New customer relations and tie-ups. Answering inquiries and booking orders. Aggressively achieving and exceeding sales orders Preferably MBA-Marketing, Graduates will also Qualify Technical qualification in IT is a must. Excellent analytical skills, ability to think logically and "out of the box" Knowledge of Marketing and operations and analytical techniques. Having excellent Corporate Contacts for delivering Training programme to the end users. Having 4-5 years of experience in selling IT software/services/training programs .

Sales Executive:

Sales Executive Job Description : Job Specification : Should have understanding of retail business. Evolving Strategic to make business plan for retail sector. Responsible for creating brand image in retail sector by arranging indoor / outdoor corporate activities. To expand IT Training programmes to reach in retail market for Training. To pitch Corporate professional for Training programmes. Following up regressively with inquiries to deal and close business. Converting Walk-In into registration Excellent Communication and Presentation Skills. Having excellent contacts of students and corporate professional for delivering. Training programme to the end users. Should have prior industry experience in same field for approximately 1 year. Ability to work under pressure.

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