new media promotions

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The influence traditional media and marketing have over consumer perception is waning as consumers use the plethora of evolving digital technologies and mediums to circumvent traditional sources to obtain information,services and entertainment from each other. Our collective are evangelists for the synergy of progressive culture brands ,entertainment entities,content,technology,innovative new media ,revenue generation and licensing practices. We understand that the term new media has irrevocably changed the monopoly enjoyed by publishers and various mediums of branding and commerce top-down . We have collectively played active entrepreneurial roles while creating inter connected branded experiences in the music ,video games ,apparel ,academic ,advertising ,new media ,jewellery ,beverage and other relevant lifestyle segments. We believe in the synergy of traditional marketing lifestyle practices and entertainment based business solutions to support our activities, with 100's of regional brand centric associates available globally to fortify and implement propaganda campaigns .In line with our collective stratagem in boosting your audience perception and brand value by any means necessary. Ultimately,we let your audience spread the word for you!We ignite a social influence that can begin in local markets and reverberate regionally ,nationally and globally .From movies to awards shows ,music videos ,live events ,corporate gifting and more .lets sync your brands to the coolest lifestyle opportunities available . Lets take the branding burden and tedious upkeep away from your current team core business functions .We will work with you to credibly build lifestyle relationships that garners your audience desires,setting you way apart from your competition. About

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The Nature of the Opportunity On a daily basis, nearly one and a half billion people around the world rely on various digital devices to keep abreast of multimedia information, services and entertainment in tune with their daily lifestyle needs and wants. it's clearly time to explore new creative options. We moved street marketing under new media to make it more accountable and to push more focus onto the Internet," "But we're not just out pushing. We're trying to learn. We're trying to get them to tell us what's going on in their scene." Jeremy Welt, Warner vice president of new media. Tap into our lifestyle insight to introduce and market your brand promise directly to your desired audience via the various ever evolving relevant social lifestyle and media conduits that make today's market complex. Activating and partnering on a Cool Lifestyle program provides the opportunity to leverage the many and varied assets of our premier lifestyle entertainment branding program ,in pursuit of your marketing objectives without the complexities .Our customized cool lifestyle solutions affords the opportunity to uniquely target your audience in cohorts with us and our associates. Sync up with today's early adopters and influencer's -ages 18-34.The diversity and appeal of our program provides a much broader reach, attracting consumers as young as age 12 and as old as age 54, those who embody cool and innovative advancements whole heartedly. Leveraging our team of media ,business development and regional promotional associates to propagate partner services to target consumers ,media outlets and content brands.You will gain recognition through relevant entertainment and consumer lifestyle related mediums ,ultimately generating a buzz around the brand and establishing the service as the service of choice for our target audience. In a flooded media environment, we truly understand our target audience's behaviour and interests and how to cut through the clutter. Hence our proposed relationship.

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We play to win!!! Lets Mix and match opportunities Access to VIP taste makers and entertainment talent to encourage product or service affinity. Associate with your target audiences’ key lifestyle influence Utilize our cool sensibilities in sponsorship activation ,strong incentive to key players in your marketing network. Secure and encourage personality endorsements . Developing custom promo initiatives around key events not limited to the top 10 markets (trade show marketing ,media driven events , fashion shows, radio give-aways ,celebrity driven events .) Guerilla marketing and Retail/Lifestyle Promotions in (malls, barbershops, salons, skate shops,concerts ,colleges etc.) Radio Promotions/Services (Radio, DJ servicing) Mobile Promotions programs (Wrapped Vehicles) Message Board and Chat Room Seeding: Our team of web-savvy online e-marketers will encourage and stimulate authentic discussions regarding brand across relevant online communities throughout the campaign Access to the creative staff of Hustle Inc. and our entertainment and new media associates. Development and maximum visibility on Cool premium Promotional merchandise and marketing collateral for the branding program including POS materials( more than 700,000 items available) Development of personalized enhanced branded viral content for distribution onto disk ,print media,online and mobile phones. Increase credibility,affinity and traction with non-traditional marketing stunts. Invigorate or bring excitement to point-of-collateral and merchandise weeks or months in advance . Develop enterprise and promotional initiatives with relevant media and retail outlets. Development and attachment to exclusive lifestyle events around the country with prominent signage and cross promotions I.e Award shows ,concerts ,trade shows,festivals …

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On line Marketing Our project specific new media promotion partners and associates work to build informal dialogues with your audience.With countless new media platforms transforming the marketing landscape and encouraging two-way dialogues with your audience to discover ,buy, share and connect.Our Marketing methods include Search engine marketing(both search engine optimization and pay per click advertising, banner advertising ,email marketing , affiliate marketing, interactive advertising, and Email advertising. We also work with you to systematically create awareness via relevant lifestyle and new media mediums like peer 2 peer networks and social networking communities utilizing taste maker profiles, entertainment branded content,innovative widgets promotions, branded cross promo programs and more that extol your brand philosophy and initiatives. Our associates work with your target audience ,relevant personalities and content brands to propagate your brand promise with comments, features, reviews, audio, video, e-cards, and photos in addition to initiatives around live events all of which enhances consumer engagement and brand domination in today's marketplace. Ultimately,we will let our audience spread the word for us!Exposure to our network and our unique program guarantees a much needed edge in today's increasingly cluttered and competitive marketplace ultimately unlocking your brands full potential while dialling your target audience directly to you, effectively and cost-productively for amplified results.

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Guerilla marketing Our national network of tastemakers and grass roots marketing associates creates and implements propaganda campaigns ,that gels with our collective stratagem in boosting audience perception and brand value for our clients by any means necessary. Ultimately we let your consumers spread the word for you!We ignite a social influence that can begin in local markets and reverberate online and offline regionally ,nationally and globally .

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Personality affinity and celeb attachment Our keen understanding of the sensitivity associated with building brands and syncing personalities to inevitably translate your brand message or service offerings to your consumer audience ,coupled with our deep industry network, allows us to bring our clients branding vision and goals to fruition .

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Corporate communications and lifestyle Public relations 0ur public relations associates give the media and target audience something to talk about, spinning your story the way you need it spun, while using the derived content to generate coverage, in horizontal lifestyle and vertical media mediums. We help entities move beyond publicity leveraging our media team and entertainment lifestyle network in communicating your companies value effectively closing the loop between marketing and sales while making an emotional connection to the target audience.

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Content cards 4. Analyze your promotion and ROI with real-time statistics on: Redemption, Opt-Ins, Demographics, Marketing Codes, Survey Results, and more! 1. DropCards are branded plastic cards that direct users to a website with a PIN redeemable for content. 2. Before redemption, customers are asked to register and answer a few questions. Then, they download the available content. 3. The consumer has now taken part in the promotion and has received your exclusive content.

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Cool Facts!!! Increase awareness and target a vast demographic of branded entertainment influenced consumers ,industry professionals, enthusiasts , parallel entertainment and life style professionals, celebrities, media and more. As brand marketers: We take a holistic approach towards branding and marketing, which are usually implemented as completely disconnected business processes or their specific duties confused with each other. Both concepts differ in their strategic alignment but are essential in positioning brands. Marketing is short-term and focused on quick response and extroverted, while branding is the opposite. They both share fundamental intentions: revitalize brand image, increase brand awareness, extend market positioning and raise consumer recognition levels. We help carve out cross promotional programs that provide sensible synergy with your target audience . As Brand Advisory Group: we consult with intellectual property owners on strategies that can help them achieve optimal brand value. We bring absolute confidentiality and considerable value to our clients helping them match resources to an ever-changing business environment, identifying the brand, selecting, key-personnel and securing the necessary tools to execute a strategy that will achieve optimal objective value. Target demographics-Ages 12-50, Average monthly spending influence: $3,500. Partners get : 1.  Full recognition in all relevant press releases, media interviews, invitations, internet promotions, street team promotions, related programs and cross-promotions. 2.500,000+ minimum impressions via email newsletters, strategic website placement, press releases to targeted entertainment, media & Industry professionals etc.

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Lets do it .... Okay …Lets talk *Activation* we would love to work with you to create a Cool lifestyle customized program that best suites your brand needs around and beyond your current initiatives. From celebrity outreach to a fully integrated multi-media campaign .Lets mix, match or create the possibilities. Ask about our business enterprise solutions also .. For more info ::: 646 810 8531