Top 3 Reasons Small Business Owners Should Use Online Video AA

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Top 3 Reasons Small Business Owners Should Use Online Video

Improves Your Email Efficiency:

Improves Your Email Efficiency Companies have found, that, on average, emails with video content have 21% higher conversion rate and 24% higher average order value than emails that had static images that linked to a video. Source: Experian Marketing Services The 2012 Digital Marketer: Benchmark and Trend Report

Brings More People to Your Site:

Brings More People to Your Site Software company Attivio added videos to their website and found that search engine traffic increased by 157%. Source: MarketingSherpa 2011.

Increases On-site Conversions:

Increases On-site Conversions At, purchases increased by 10% when a product video was present. Returns for those products also decreased. Stacks and found that customers who viewed a product video were 144% more likely to add that product to their cart than those who didn’t watch. Sources: Wall Street Journal 2011 & Internet Retailer 2011

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