Fort Collins Colorado SEO

U.S. Internet Usage: 

U.S. Internet Usage Broadband internet usage is rising monthly. 77.3% of US consumers are online (Nielsen) (Pew) 65% Are broadband users ( Pew Internet & American Life Project April 2011 Survey )

Colorado Internet Usage: 

Colorado Internet Usage 79.9% Of Coloradoans Are Internet Users (June 10, 2010) 240,000 Larimer County Users (US Census 2010) 202,400 Weld County Users

Why You Want To Be On Page 1 Of Search Engines?: 

Why You Want To Be On Page 1 Of Search Engines? 59% Of all Americans have researched products or services online. 21% Of adults search for a product or service on line during a typical day. (Pew Research) Over 100,000 people in the Larimer/Weld marketing area search for products and services daily. (Conservative estimate)(More people use computers, search engines and mobile devices in Northern Colorado than the state or national averages according to local media.)

Local Search Is Changing: 

Local Search Is Changing Search Engines are replacing Yellow Pages & Newspapers as the default source for local goods and services Source :Yahoo

How Will Clients Find Your Website?: 

Gone are the days of the Yellow Pages Today, on the internet, the yellow pages have been replaced by the THE SEARCH ENGINES How Will Clients Find Your Website?

How Do Clients Find Your Website?: 

How Do Clients Find Your Website? You might have a great web site but if it can’t be found, what good is it? You cannot do business over the internet if you cannot be found…. So, how do potential clients find your site?

The Most Valuable 6 Inches Of Real Estate On Google: 

The Most Valuable 6 Inches Of Real Estate On Google This is where the money is made!! Total Pay-Per-Click Listings (3% Of Traffic) Top 5 Organic Listings (88% Traffic) Up to 10 Local Listings (depending on the search)

Interesting Facts about SE’s: 

Interesting Facts about SE’s 65.2% As of July 2011

Interesting Facts about SE’s: 

Interesting Facts about SE’s Cornell University Eye-Tracking Analysis of SE Users’ Behavior One of the most recent eye tracking studies was performed at Cornell University by Laura A. Granka, Thorsten Joachims and Geri Cay ([1]). They used a sample of undergraduate students instructed to perform searches in Google for 397 queries or topics covering movies, travel, music, politics, local and trivia. This study has produced the following results.

Interesting Facts about SE’s: 

Only 3 Percent use the Sponsored or Pay-Per- Click Areas Interesting Facts about SE’s

Interesting Facts about SE’s: 

97 Percent use the “Free” or “Natural Results” Area 97 Percent !! Interesting Facts about SE’s This is where you want to be!!

Where do people look?: 

56 Percent!! 88 Percent!! Where do people look? No 1 Top 5 Slots!

Where do people look?: 

Where do people look? In your own experience…. How often do you search beyond page 1? More often than not, people refine their searches if they cannot find what they are looking for in the first few results.

How does one get to page 1?: 

How does one get to page 1? RELEVANCE POPULARITY

How does one get to page 1?: 

How does one get to page 1? Relevance POPULARITY In simple terms: When you look for Apples, you get Apples and not Oranges This is done through the Information Architecture of your web site content or “Optimization” This is all about what Search Engines see in your website

Slide 16: 

POPULARITY Most popular websites are displayed at the top of the list. As in any establishment, popularity is determined by word of mouth recommendations. In the world of the Internet and Search Engines, word of mouth recommendations are LINKS from other websites.

Slide 17: 

To Get To Page One You need someone who understands what Google, Bing, Yahoo, AOL and Ask want. You Need 1.The most effective keywords 2.On page optimization 3.Google Places 4.Links

My Clients Are On Page One: 

My Clients Are On Page One See Below

Do You Want Your Web Site On Page One Of Google?: 

Do You Want Your Web Site On Page One Of Google? Do You want to increase your business? Do you want low cost long range business? The internet is only going to grow. Act now, if you are one of the first it is easier and less expensive.

Want More Information?: 

Want More Information? Call Dan: 970.481.7733 Email: info@go4itmarketing.com