Customer Satisfaction Survey Company - GMMR

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Customer Satisfaction Survey Company - We carry out telephonic interviews, online interviews, face to face, CAWI, CAPI, CATI, etc... We have systems in place for validation of database by back checking the same to ensure 100% authenticity of the data and information

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www.gmmr.in GENESIS MANAGEMENT MARKET RESEARCH Pvt. Ltd. Pune © GENESIS Confidential January 6 2017

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Genesis 23 Years in Market Research GENESIS made a modest beginning in the year 1993. Starting with B2B research over the years GENESIS added a range of services to its fold. GENESIS having established a strong foothold in the domestic market has recently expanded its operations in the international market . GENESIS has successfully not only grown and maintained its client base but has always been the preferred agency to domestic and international clients from a spectrum of industries.

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➢ GMMR is the brainchild of Mr. Anil Dhaneshwar Post graduate in management. A sound Market Research Professional and an entrepreneur par excellence he has more than 20 Years experience across a spectrum of research verticals within and outside India . ➢To his merit a numerous research and consulting assignments have been completed over these two decades with special mention of projects in Industrial research B2B automobiles Banking Insurance Sentiment tracking FMCG and impact studies. Genesis Mr. Anil Dhaneshwar Founder Managing Director

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➢ Post graduate in management having more than 30 Years experience in research across various fields and over a decade in the Indian Modern retail industry. He has serviced giants in Indian and international retail FMCG B2B companies for years. He brings in key strategic inputs to his clients business plans. Mr. Shrikant Kulkarni Former BU Head with The Nielsen Company ➢ B.E and Post graduate in management from Symbiosis Institute of Management. He has about 15 years of experience in Primary and Secondary Research and Project Management with a good knowledge about the market pertaining to automotive chemical industry Mr. Abbas Naqvi Senior Manager

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Range of Services Quantitative Qualitative research B2B Research Customer Satisfaction Services Manufacturing Consumer Studies B2B Panel / Continuous Monitoring Research Industrial Research Inter-national Markets Opportunity Identification for Market entry Socio Economic Impact Studies CSR Country profiles Database Generation Analysis Worked with many national and International clients Expertise in B2B surveys and Consumer surveys Market Research Market Facilitation Services Social Research CSR Secondary Research CATI

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Genesis Core Team Network Mr Anil Dhaneshwar Founder Managing Director Above 20 years of rich experience in market research Research Team : Name Years Experience And Key Competence Mr. Shrikant Kulkarni Above 30 years rich experience in Retail industry management Mr. Abbas Naqui 15Years of Primary and Secondary Research Analytics Mr. Hrushikesh Lavate 12Years B2B FMCG Consumer Research Mr. Mukund Deshpande 12 Years Analytics FMCG Sentiment Research Infrastructure •Nationwide Field network •CATI Key Geographies

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F2F Interviews Well trained field force with an extensive reach • Respondents : ✓Individuals /Consumer interviews ✓Corporates ✓SMEs ✓Trade ✓Agriculture ✓Services : Banking Insurance Finance Education • Coverage ✓Cover majority of the towns : all million plus population towns lower pop strata locations • Interviews/year ✓ 20000 ✓Closed ended Semi structured Discussion led interviews

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CATI Tracking studies: The Cost Effective way to interview target respondents • Active Capacity Available : 25 Workstations • Languages for interviewing : Eight • Number of interviews done /year :20000 respondents approx. ✓Customer /Individual interviews : 15000 respondents approx. ✓Corporates : 5000 respondents approx ✓SMEs : 5000 respondents approx. • Average length of Interview: ✓Individual interviews : 15 minutes upto 25 questions ✓Corporates : 20 minutes upto 40 questions ✓SMEs : 15 minutes upto 30 questions • Experienced interviewers • Blanket Recording of All the Calls Clients are doing tracks with us for FIVE years

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Project Initiation B2B Consumer Sample Selection Panel Data Random Data Questionnaire Design Approval by Client Pilot Interviews Pilot Data Validation Approval Actual /Main Interviews Data scrutiny and treatment Data Formatting Final Cleansed Data upload on Client Server Data Analysis Reports Software Design Software Testing Approval CATI Process Flow Software Testing and Approval by Client •Pre-coded lists are fed to the software •Open-ended responses are also coded and fed and wherever required can be provided as a drop-down menu •Blanket recording of interviews are accessible to client •Back-ups are being taken automatically on the server. Historical data is available whenever needed

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Analysis GENESIS endeavor to make a research - actionable • The primary data collected – f2f and /or CATI-goes through a rigorous process of back checks cleaning consistency and validation. • We are experienced and adequately equipped to handle large data / data bases . • We have teams with hands on experience on SPSS Quantum ACCESS • With our experience of over two decades coupled with sound in house analytical capabilities we put in every endeavor to make a research meaningful and actionable for our clients

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Clients Rely on us Client Research Need Sample / Coverage Years with Genesis Nature Coromandel Fertilizers Value Proposition 6200 4 Annual Track Deutsche Bank Sentiment Study : Consumer 1000 6 Monthly Track CATI Sentiment Study : Corporates 400 6 Monthly Track CATI Triplan B2B 120 4 CATI BHEL C’ S at 165 3 Annual Track K R BAKES Market Assessment to Market Facilitation Varies 2 Ongoing in Domestic and International Markets KOEL Supplier Satisfaction 150 4 Biannual SR Group Concept Test for New Business 400 3 Completed Seed Infotech Mystery Audit 100 4 Completed

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Clients Rely on us Client Research Need Sample / Coverage Years with Genesis Nature Big Bazaar Satisfaction Survey 206 1 Adhoc SPAR Hypermarket Satisfaction Survey 305 1 Adhoc TRRAIN Satisfaction Survey 1503 1 Adhoc Mahindra Partners Market Potential for Warehouses 200 1 Adhoc

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Clients - Repeat and Regular clients is our strength Client Research Need Sample / Coverage Years with Genesis RBI Industrial Outlook Survey 1000 Companies Quarterly 7 Inflation Survey 3000 Consumers quarterly 2 Tata Motors Satisfaction Survey 500 Car Owners 1 National Innovation Foundation Demand Survey on Technology Innovation 600 1 RCF Satisfaction Survey 1200 farmers 1 SBI Satisfaction Survey 5000 customers 4 LIC Image Perception 2000 customers 2 Bank of India Satisfaction Product Response Minimum 6 000 to 18000 5 Cummins Demand Estimation C’ S at 1500 2 Retail Association of India Members Satisfaction Survey 800+ Members 1

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Clients Regular International clients add to our strength We are on the panel of UNICEF Client Research Need Sample / Coverage Years with Genesis MNI Sentiment tracking 1000 Consumer interviews /month 400 B2B interviews / month 5 Fuzi Kaizai Japan Demand Studies 500 companies 7 EC 21 Seoul S.Korea Economic Industry Landscape 100 2 Tufts University USA Demand Survey 600 2 Ziad Abbasi Co. Amman Jordan Country Product Updates 50 3 Hussey Seating Systems USA Demand Study 150 2 EJIW USA Demand Study 300 2

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USING CATI CATI: COMPUTER AIDED TELEPHOINC INTERVIEWS A COST EFFECTIVE AND RELIABLE METHODOLOGY FOR PERIODIC TRACKERS/ INTERVIEWS/ DATA COLLECTION A thought from Genesis being accepted by Indian corporates Confidential © GENESIS

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7JAY APARTMENTS 64/3INCOME TAX LANE REGE PATH PRABHAT ROAD PUNE 411004 INDIA +91 20 2544 7724 / 2532 8007 More info: http://gmmr.in/customer-satisfaction-survey-company.htm THANK YOU GENESIS MANAGEMENT MARKET RESEARCH PVT.LTD. anilgmmr.in +91 98 903 03389 © GENESIS Confidential

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