Exploratory Research Studies :
Design should be flexible.
Major emphasis is on discovery of new ideas and insights.
Methods used:-
Survey of literature.
Experience survey.
Analysis of ‘insight stimulating’ examples. Exploratory Research Studies
Descriptive and Diagnostic Research Studies :
Descriptive research studies – describe characteristics of a particular group. Concerned with specific predictions, narration of facts and characteristics of a particular individual, group or situation.
Diagnostic research studies – determine frequency with which something occurs. Concerned with finding out whether certain association / co-relation exits between various variables. Descriptive and Diagnostic Research Studies
Design focus is on :
Formulating the study.
Design methods of data collection.
Selection of sample.
Data collection.
Data processing and data analysis.
Reporting findings. Design focus is on
Hypothesis-testing Research Studies :
Testing of causal relationship between variables.
Also known as experimental studies.
Principles of Experimental designs
Principle of Replication
Principle of Randomisation
Principle of Local Control Hypothesis-testing Research Studies