MARSHALL MCLUHAN :MARSHALL MCLUHAN WORDS & WARNINGS


Slide 2:In the electronic age we wear all mankind as our skin


Slide 3:Everything is changing -- you, your family, your neighborhood, your education, your job, your government, your relation to "the others." And they're changing dramatically.


Slide 4:The medium, or process, of our time--electric technology--is reshaping and restructuring patterns of social interdependence and every aspect of our personal life.


Slide 5:The new electronic interdependence recreates the world in the image of a global village.


Slide 6:Mud sometimes gives the illusion of depth.


Slide 7:A light bulb creates an environment by its mere presence.


Slide 8:The trouble with a cheap, specialized education is that you never stop paying for it.


Slide 9:We shape our tools and thereafter our tools shape us.


Slide 10:It's misleading to suppose there's any basic difference between education & entertainment. This distinction merely relieves people of the responsibility of looking onto the matter.


Slide 11:If it works, it's obsolete


Slide 12:There are no remote places. Under instant circuitry, nothing is remote in time or in space. It's now


Slide 13:By involving all men in all men, by the electric extension of their own nervous systems, the new technology turns the figure of the primitive society into a universal ground that buries all previous figures.


Slide 14:There are no passengers on spaceship earth. We are all crew.


Slide 15:People don’t actually read newspapers. They step into them every morning like a hot bath.


Slide 17:Tomorrow is our permanent address.


Slide 18:All advertising advertises advertising


Slide 19:This information is top security. When you have read it, destroy yourself.


Slide 20:With the return to simultaneity we enter the tribal and acoustic world once more. Globally.


Slide 21:One of the nicest things about being big is the luxury of thinking little.


Slide 22:At the speed of light, policies and political parties yield place to charismatic images.


Slide 23:When a thing is current, it creates currency.


Slide 24:The ignorance of how to use new knowledge stockpiles exponentially.


Slide 25:“I may be wrong, but I’m never in doubt.”


Slide 26:A road is a flattened-out wheel, rolled up in the belly of an airplane.


Slide 27:Politics offers yesterday’s answers to today’s questions.


Slide 28:The specialist is one who never makes small mistakes while moving toward the grand fallacy.


Slide 29:A road is a flattened-out wheel, rolled up in the belly of an airplane.


Slide 30:The answers are always inside the problem, not outside.


Slide 31:Today each of us lives several hundred years in a decade.


Slide 32:With telephone and TV it is not so much the message as the sender that is“sent.”


Slide 33:Only puny secrets need protection. Big discoveries are protected by publicincredulity.


Slide 34:Why is it so easy to acquire the solutions of past problems and so difficult to solve current ones?


Slide 35:Today the business of business is becoming the constant invention of new business.


Slide 36:The price of eternal vigilance is indifference.


Slide 37:The specialist is one who never makes small mistakes while moving toward the grand fallacy.


Slide 38:At the speed of light, policies and political parties yield place to charismatic images.


Slide 39:At the speed of light, policies and political parties yield place to charismatic images.


Slide 40:One thing about which fish know exactly nothing is water, since they have no anti-environment which would enable them to perceive the element they live in.


Slide 41:THIS PRESENTATION HAS NOT BEEN “COOL”. RATHER “HOT”.


LINKS :LINKS www.uni.edu/chen/mcluhan/mcluhan.htm http://www.marshallmcluhan.com http://www.mcluhan.utoronto.ca/ http://www.mmi.unimaas.nl/ http://www.mcluhan.ca/ http://www.understandmedia.com http://en.wikipedia.org/wiki/Marshall_McLuhan http://archives.cbc.ca/arts_entertainment/media/topics/342/


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