Mission and Values:
Our Mission Inspire the world by creating the future Create Superior Products Be a World Leading Company Our Values People-dedicated to giving our people a wealth of opportunity to reach full potential Excellence- doing everything with excellence Change- setting our sights on the future anticipating market needs and demands Integrity-operating in a ethical way Co Prosperity- creating prosperity and opportunity for others Mission and Values
Slide 3:
Consumers are looking for a way to better manage their time, stay more organized, while staying up to date with technology
Product Offering:
Galaxy Tab “The New PDA” Android Software Touch Screen Front facing Camera 7 inches in size Weighs 0.84 pounds Up to 7 hours of battery life Over 100,00+ android apps Comes in Black/White Wi-Fi enabled RAM 512 MB Product Offering
Distribution :
Galaxy Tab is distributed from the product manufacturing development center, then to wholesalers, retailers, and finally the consumer This is the best way to distribute this product because of competing retailer offers, and to reach our target market Distribution
Pricing :
The cost of production is $215.00 and the selling price is from $400.00-$600.00 depending on retailer. Verizon Wireless $499.99 T-Mobile $499.99 Sprint $199.99 AT&T $549.99 Pricing
Promotion :
Television Radio commercials Online ads Special Offers Discounts Contest Promotion
Positioning and Differentiation :
Targeting business professionals Only mobile operating system made by google Unique Size ( actually fits in your pocket) Demo in store Variety cellular providers 2 Built in Camera Portable Positioning and Differentiation