CBC Instructions

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Category: Education
     
 

Presentation Description

Product Poker control group instructions

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Presentation Transcript

Slide 1: 

This survey is designed to measure your preferences for laptop computers. These laptops are described by features, and are shown on cards Here is an example of a card:

Slide 2: 

Each card shows one configuration of the Dell Inspiron 11z laptop computer All laptops have in COMMON: 11.6’’ high definition WLED display Intel Celeron 743 Processor (1.3 Ghz) 2 GB Ram 28WHr Lithium-Ion Battery Genuine Windows Vista Home Edition Integrated 1.3 M Pixel Webcam

Slide 3: 

But they DIFFER on 6 Features: Design Warranty> 1 year limited> 1 year limited with in-home service after remote diagnosis> 2 year limited with in-home service after remote diagnosis> 3 year limited with in-home service after remote diagnosis promise pink obsidian black jade green ice blue

Slide 4: 

Security Software (MacAfee SecurityCenter antivirus) > 30 days, 15 months, 24 months, or 36 months Hard drive> 120GB, 160GB, 250GB or 320GB storage capacity Accessory> Logitech black cordless mouse> Logitech red cordless mouse> Linksys wireless router> Creative Labs headphones Price> $500, $550, $600 or $650

Slide 5: 

6 FEATURES Color (design) Warranty Security Software Hard drive Accessory Price

You may win a laptop + some cash! : 

You may win a laptop + some cash! We will ask you a series of questions In each question you will be asked to indicate your preferred card from a set One respondent will be selected as a winner The winner will win the LAPTOP + CHANGE FROM $650 from one of his or her preferred cards Click on the “Next” button below to start