Sugar Free Packaging Presentation

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Packaging development

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INNOVATIVE PACKAGING OF SUGAR FREE LIQUID : 

INNOVATIVE PACKAGING OF SUGAR FREE LIQUID

INDIA : 

INDIA A country which ranks among the top 10 obese nations of the world.

What are the cause of Obesity? : 

What are the cause of Obesity? Over-Eating - A Possible Root Cause Family Influence - A Major Contributory Cause to Obesity Eating Too Many High-Fat or Refined Sugary Foods Genetic Causes Diabetes mellitus

HEALTH EFFECTS OF MORBID OBESITY : 

HEALTH EFFECTS OF MORBID OBESITY Shortened Life Span. Heart Disease. High Blood Pressure. High Blood Cholesterol. Diabetes Mellitus.

Slide 7: 

INDIA happen to be the leader of all Diabetic nation. The International Diabetes Federation estimates that the number of diabetic patients in India more than doubled from 19 million in 1995 to 40.9 million in 2007. It is projected to increase to 69.9 million by 2025.

Per capita consumption of Sugar Kg / annum in India : 

Per capita consumption of Sugar Kg / annum in India

So how can we reduce this calories consumption which ultimately can reduce the Obesity / Diabetes and be Healthy. : 

So how can we reduce this calories consumption which ultimately can reduce the Obesity / Diabetes and be Healthy.

Excess sugar consumption is one of the major causes for fatigue. : 

Excess sugar consumption is one of the major causes for fatigue. One teaspoon of sugar is equivalent to 20 kcal

So,What do you want to be like ? : 

So,What do you want to be like ?

MANTRA for remaining Slim ? : 

MANTRA for remaining Slim ? Reduce the Calorie Consumption Or BURN ? Can you regularly BURN the EXTRA calories? NO

Slide 13: 

“Prevention is better than cure”

How can you do it ? : 

How can you do it ? By using sugar-free components

TYPES OF SUGARFREE COMPONENTSAVAILABLE IN MARKET : 

TYPES OF SUGARFREE COMPONENTSAVAILABLE IN MARKET ARTIFICAL Tablets form Powder form Liquid form NATURAL Tablets form Powder form Liquid form

The Status of Artificial Sweeteners : 

The Status of Artificial Sweeteners Sodium Saccharate, Aspartame , Sucralose, Acesulfame K etc, have been the most popular synthetic sweeteners. Unfortunately they have all been in & out of one or the other health-related controversy As per the studies Aspartame is proved to be carcinogenic, long usage leads to renal problems

Continued.. : 

Continued.. In India, Prevention of Food Adulteration Act, 1954 restricts the use of these substance due to their suspicious affect on public health.

CONSUMER NEED ANALYSIS : 

CONSUMER NEED ANALYSIS Age Group 20-65yrs Total No. of People Surveyed : 80

Are You Health conscious or Diabetic patient : 

Are You Health conscious or Diabetic patient

IF you are Diabetic or Health conscious? Do you use Sugar or Sugar free. : 

IF you are Diabetic or Health conscious? Do you use Sugar or Sugar free.

Which Form of Sugar free Do you use : 

Which Form of Sugar free Do you use

Are You Aware of Natural Sugar free Liquid : 

Are You Aware of Natural Sugar free Liquid

If we provide Natural Sugar Free Liquid in New Pack will You Except It ? : 

If we provide Natural Sugar Free Liquid in New Pack will You Except It ?

PRESENT NATURAL SUGAR FREE FORMS AND PACKS AVAILABLE IN MARKET : 

PRESENT NATURAL SUGAR FREE FORMS AND PACKS AVAILABLE IN MARKET T A B L E T S

Slide 25: 

POWDER FORM AVAILABLE IN SACHETS

Slide 26: 

LIQUID AVAILABLE IN BOTTLES & DISPENSER FORM

Comparison : 

Comparison Tablets and powder doesn't dissolve easily in the Tea or Coffee as they contain binder in it. Liquid gets completely miscible in Tea or Coffee

THE PRODUCT : 

THE PRODUCT IT IS A COMPLETELY NATURAL SUGAR FREE LIQUID. IT IS EXTRACTED FROM STEVIA REBAUDIANA, APERENNIAL SHRUB OF SOUTH AMERICA IT IS 300% MORE SWEET THEN NORMAL SUGAR.

THE PRODUCT PROPERTIES : 

THE PRODUCT PROPERTIES Nature : Liquid Colour : Off white translucent. Density : 1.14 gm/cc Ph : 6.14 Sweetness : 300 times more than normal sugar

DESIGN OFCURRENTPACKAGE OF SUGAR FREELIQUID AVAILABLEIN THE MARKET : 

DESIGN OFCURRENTPACKAGE OF SUGAR FREELIQUID AVAILABLEIN THE MARKET

So what is the Problem in Current Package : 

So what is the Problem in Current Package Poor Brand Presentation Blister pack which is not premium.

INCONVIENCE IN THIS PACK : 

OPENING & DISPENSING PROBLEM AFTER ONE OR TWO TIME USE INCONVIENCE IN THIS PACK

UNHYGENIC & UNCLEAN : 

UNHYGENIC & UNCLEAN

FAULTY PACKAGING : 

FAULTY PACKAGING

PROPOSED INNOVATIVE PACK : 

PROPOSED INNOVATIVE PACK

DEVELOPED PACK DESIGNConsist of two parts: : 

DEVELOPED PACK DESIGNConsist of two parts: BODY BELLOWS

COMBINATION OF TWO PARTS : 

COMBINATION OF TWO PARTS

WORKING : 

WORKING NORMAL COMPRESSED RELEASED

LOCKING SYSTEM : 

LOCKING SYSTEM Pressing head Body L.S of body

ADVANTAGE OF THE BELLOW : 

ADVANTAGE OF THE BELLOW The Bellows is made up of LDPE material Control dosage Due to Bellow Liquid gets Suck back thus don’t make mess up pen tip

TESTING : 

TESTING SENSORY EVALUATION ESCR TESTING OF THE PACK

SENSORY EVALUATION : 

SENSORY EVALUATION Rating Scale 5 – Good 4 – Fair 3.5 – Unacceptable zone (Brownish colour, Solid particles, Bitter taste)

TESTING : 

TESTING SENSORY EVALUATION Colour Texture Taste

Sensory Evaluation-Colour : 

Sensory Evaluation-Colour

Sensory Evaluation-Texture : 

Sensory Evaluation-Texture

Sensory Evaluation-Taste : 

Sensory Evaluation-Taste

ESCR Testing with Pack : 

ESCR Testing with Pack ESCR (Environment Stress Cracking Resistance) ASTM D2560-70 Test for 21 days. No Crack was developed in the Bellows as it doesn't contain any surface reactant.

Costing : 

Costing

S.W.O.T Analysis : 

S.W.O.T Analysis S - Strengths W - Weaknesses O - Opportunities T – Threats

Strengths : 

Strengths Controlled Dosage. Aesthetic looks so look as a Prestigious Product. Travel Pack. Dual Use.

Weaknesses : 

Weaknesses Higher Cost due to metallic parts. Can be Reduce by using Plastic parts.

Opportunities : 

Opportunities Big Market for any product which require dosage in drops form. As there is no major brand in natural sugar free so it can acquire a huge market with a Big Brand name. Costumer wants a better pack at every interval.

Threats : 

Threats We don’t see any Threats at this moment

USP OF THE PACKAGE : 

USP OF THE PACKAGE It appeals as a Prestigious Pack User Friendly Pack Travel Pack After full consumptions of product we can use refill bellows again OR We can use as Prestigious Pen for writing.

Slide 56: 

Presented By PGD PST 2006-08 Group II Special Thanks Mr. P.V. Narayan Mr. Dave (Dave Techniques) Mr. Dipen (K-nine Writing Systems) Mr. K.B. Gupta Cast Mr. Jigar Shah Mr. Nilesh Desale Mr. Vishal Pathak Mr. Sameer Vora Mr.Dushyant Davate Ms.Shraddha Deshpande Topics Covered Introduction Mr. Jigar Shah Sugar Free Component Mr. Sameer Vora Market Analysis Mr.Dushyant Davate Product Analysis Mr. Nilesh Desale Proposed Innovative Pack Mr. Vishal Pathak Testing Ms.Shraddha Deshpande Information Industrial Consultant and Laboratories Softwares Used Adobe Photoshop CS Flash 8 Microsoft Powerpoint This Presentation has been modified as follows from its original version. It has been formatted t o fit your screen.

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