Lesson Objectives! :
Lesson Objectives! All: Analyse a video to find it’s strengths and weaknesses
Most: Identify the aim of a video clip & suggest improvements
Some: Explain how a video could achieve it’s aims better
Analysis! :
Analysis! What is Analysis? A method of studying the nature of something or of determining its essential features and their relations dictionary.reference.com
Video 1 :
Video 1
Did we like it? :
Did we like it? Good Points? Bad Points?
Who? :
Who? Target Audience: The target audience is a group of people that an
advertising campaign is aimed at appealing too Discuss in pairs
Aim? :
Aim? We have established a target audience – but what is the aim of the video?
Aim & Improve! :
Aim & Improve! We have established a target audience – but what is the aim of the video? How could this video meet it’s aims better?
Video 2 :
Video 2
Lesson Objectives! :
Lesson Objectives! All: Analyse a video to find it’s strengths and weaknesses
Most: Identify the aim of a video clip & suggest improvements
Some: Explain how a video could achieve it’s aims better