slide 1: Video Production - Creative thinking and video production
All of us require video for organization for campaign for donations for campaigns even for the particular lives. Given
engineering has developed to this level that now quite anyone can afford the equipment it takes to produce great
video. And so the limit is not really much in kit anymore its in how to use it.
Busy persons whove a million other things to do at the job do not have time to learn that even when their
communications office can afford the best stuff. So they outsource and with everybody doing it video businesses have
been going up around the world to meet demand. Smart Cuts Video Animation based in Geneva and Lausanne
Production de vidéo à Lausanne Switzerland is one of them and what weve noticed through the years is that
customers arent only searching for great video theyre also searching for great guidance and guidance.
First of all time. Theyre flooded and what they privately hope is you will study their minds and incredibly develop the
video they dream of making without their having had to offer any input. How often does that happen Never. Truth be
told your customers need certainly to give you a minimum to go on. That always starts as a short but depending on
the budget it could must be a whole lot more than that. Why Because the less they tell you the more youve to
plunge within their earth to understand what its they must be stating so you can say it for them in video. Therefore if
theyre not ready to take some time they must be ready to include the money for your to do far more preproduction
work. Trouble is they often do not realize this. You need to pleasantly but obviously stage that out.
You also then want to begin making things clear in your communications by mail each time a client contacts you. Make
certain they understand the balance between money and time: i.e. if they desire you to do everything theyll require to
pay for more. If they could and desire to be involved with such critical steps as scriptwriting and selecting reductions
from interviews then they save money because they spare you work.
Its crucial to point out in their mind this kind of engagement has a dual benefit. Not only do they save money but there
is also better get a grip on over the content. Generally explain in their mind the following: Who a lot better than they to
choose what they must say They know their stuff they know their significance of interaction and so logically they will
be the many efficient at identifying what should be said. How to say it is more your turf as a Communication agency in
Lausanne or Video production in Lausanne.