DOUBLE PAGE SPREAD POWERPOINT

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Ancillary task two: double page spread - research:

Ancillary task two: double page spread - research By callum Jordan

Double page spreads:

Double page spreads For our second ancillary task, we had to produce a double page spread in a film magazine to promote my psychological thriller short, 'Destiny'. In order to help us produce a professional looking double page spread, we did some research into other double page spreads produced by film and other media-driven magazines like Empire and GQ. This allowed us to identify a range of layout designs and conventions that proved effective which we could use in our double page spread to promote 'Destiny'.

empire:

empire TITLE INFORMS THE READER WHAT THE ARTICLE IS ABOUT. KICKER PROVIDES THE READER WITH ADDITIONAL INFORMATION IN RELATION TO THE CONTENT OF THE ARTICLE. PAGE NUMBER / NAME OF MAGAZINE / DATE OF PUBLICATION FEATURE IMAGE THIS IS THE DOMINANT FEATURE OF THE PAGE WHICH CHALLENGES TYPICAL MAGAZINE CONVENTIONS IN WHICH THE HEADLINE TAKES PRIORITY. I FIND THIS PARTICULARLY EFFECTIVE FOR THE AUDIENCE OF FILM LOVERS WHO PREFER VISUALS OVER TEXT. THE USE OF AN ON-LOCATION PHOTOSHOOT ALSO GIVES THE AUDIENCE A PREVIEW OF THE FILM, ACTING AS AN EFFECTIVE METHOD OF PROMOTION. ARTICLE TEXT THE FIRST LINE OF THE TEXT IS IN BOLD WHICH INFORMS THE READER WHERE TO BEGIN. GRAPHIC INFORMS THE READER OF THE SUBJECT MATTER. THE USE OF THE COLOUR RED HELPS IT STAND OUT ON THE PAGE AS IT CONTRASTS WITH THE WHITE BACKGROUND. THIS IS EFFECTIVE BECAUSE IT REDUCES THE NEGATIVE SPACE OF THE PAGE. RELEASE DATE THE READER IS INFORMED WHEN THE FILM IS TO BE RELEASED.

gq:

gq DATE OF PUBLICATION / NAME OF MAGAZINE / PAGE NUMBER PULL QUOTE THIS ATTRACTS THE READERS ATTENTION BY GIVING THEM A BRIEF INSIGHT INTO WHAT THE ARTICLE IS ABOUT. GRAPHIC INFORMS THE READER OF THE SUBJECT MATTER. IN THIS CASE, IT COMPLETES THE FUNCTION OF A HEADLINE BUT ON A SMALLER SCALE IN ORDER TO DRAW ATTENTION OTHER FEATURES ON THE PAGE SUCH AS THE FEATURE IMAGE AND PULL QUOTE. FEATURE IMAGE THE USE OF POWERFUL PHOTOGRAPHY MAKES IT THE DOMINANT FEATURE OF THE SPREAD. THE SUBJECT IS ALSO USING DIRECT MODE OF ADDRESS WHICH ENGAGES THE READER’S ATTENTION. THE IMAGE ALSO OCCUPIES THE MAJORITY OF THE PAGE WHICH FURTHER SUGGESTS THAT IT IS THE PRIMARY FEATURE OF THE PAGE. ARTICLE TEXT THE FIRST SENTENCE OF THE TEXT OVERLAPS THE IMAGE AND IS IN A CONTRASTING COLOURED FONT WHICH HELPS IT STAND OUT TO THE READER.

Total film:

Total film GRAPHIC THE USE OF A BANNER ADVERTISES FURTHER CONTENT WITHIN THE MAGAZINE. STAR RATING THE MAGAZINE INCLUDES A STAR RATING SYSTEM OF MOVIES WHICH ASSURES THE AUDIENCE WHETHER THE FEATURE IS WORTH WATCHING BY PROVIDING THEM WITH AN EXPERT OPINION. ARTICLE TEXT THE FIRST SENTENCE OF THE TEXT IS IN BOLD WHICH STANDS OUT TO THE READER. THE READER IS ALSO INFORMED ABOUT WHEN THE FEATURE IS TO BE RELEASED. THE TEXT IS ALSO COLUMINISED AND NEATLY SEPERATED WITH GUTTERS. CREDITS A CONCISE LIST OF INFORMATION ABOUT THE PRODUCTION IS INCLUDED. THIS CAN POTENTIALLY ATTRACT A WIDER AUDIENCE AS THE READER MAY HAVE A PARTICULAR INTEREST IN A CERTAIN ACTOR OR DIRECTOR. IT ALSO PROVIDES THE READER WITH FURTHER INFORMATION ABOUT THE FILM. COMPARISONS HERE, THE FILM IS COMPARED TO OTHER PRODUCTIONS WHICH HELPS TO ATTRACT A GENRE-SPECIFIC AUDIENCE. FEATURE IMAGE A STILL FROM THE MOVIE IS PROVIDED IN ORDER TO GIVE THE AUDIENCE A VISUAL PREVIEW OF THE MOVIE WHICH ALLOWS THEM TO DETERMINE WHETHER IT WOULD BE OF THEIR INTEREST TO WATCH IT OR NOT.

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