HUMAN RESOURCE MANAGEMENT IN RETAILING

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HUMAN RESOURCE MANAGEMENT IN RETAILING: 

HUMAN RESOURCE MANAGEMENT IN RETAILING Human Resource Management involves recruiting,selecting,training,compensating and supervising personnel in a manner consistent with the retailers organization structure and strategy mix .

THE SPECIAL HUMAN RESOURCE ENVIRONMENT OF RETAILING: 

THE SPECIAL HUMAN RESOURCE ENVIRONMENT OF RETAILING Retailers face a HR environment characterized by Large number of in experienced workers Long hours Highly visible employees Diverse work force Variable customer demand

THE HRM PROCESS IN RETAILING: 

THE HRM PROCESS IN RETAILING The HRM process consists of these inter related personnel activities 1.Recruiting retail personnel 2.Selecting retail personnel 3.Training retail personnel 4.Compensating retail personnel 5.Supervising retail personnel

Recruiting retail personnel: 

Recruiting retail personnel Recruitment is the activity where by a retailer generates a list of job applicants.Many retailers have a career or job section at their websites through which the applicants can apply for the prescribed job. For entry-level sales jobs, retailers rely on educational institutions, ads, walk-in-interviews, employee recommendations etc. For middle management positions, retailers rely on employment agencies, ads, and current employee referrals etc.

Selecting retail personnel: 

Selecting retail personnel Here the retailer selects new employees by matching the traits of potential employees with specific job requirements. J ob analysis and description, the application blank, references are some tools used by the retailer in this process; they should be integrated.

Training retail personnel: 

Training retail personnel Every new employees should receive pre-training about firms history and policies, as well as job orientation on hours, compensation, the chain of command, and job duties etc. Training program teach new(and existing)employees how best to perform their jobs or how to improve themselves

Compensating retail personnel: 

Compensating retail personnel Compensation should be fair to both the retailer and its employees. It will help to motivate employees and improve their efficiency. Compensation may be direct monetary payments (salaries, commissions and bonuses) and indirect payments (paid vacations, health and life insurance and retirement plans)

Supervising retail personnel: 

Supervising retail personnel Supervision is the manner of providing a job environment that encourages employee accomplishment. The goals are to attain good performance, maintain morale, motivate people, control cost communicate, and resolve problems Supervision is provided by personal contact, meetings, and reports.