Infomentary bluestag

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Proximity Marketing Pakistan Bluetooth Marketing Pakistan

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RECESSION : 

RECESSION In this time of worldwide recession, every business is looking for the "magic bullet", the one promotion that is cheap, requires minimal work and will bring a stream of new customers with cash ready to spend.

Dilemma : 

Dilemma As business people we are all looking for cheaper and better advertising. We are sick of being overcharged for advertising that offers a minimal response by the ad agencies, TV channels, newspapers, radio and Yellow Pages.

PROBLEMS : 

PROBLEMS Some of the biggest problems for most companies is that: The economy is slowing down Jobs are being lost There is less money in the consumers pocket Business overheads are rising.

SOLUTION?? : 

SOLUTION?? This is the challenge most companies are facing.

For the first time in Pakistan : 

For the first time in Pakistan Bypass the mobile carriers Send your branded content DIRECTLY To nearby cellphones

Slide 6: 

INTRODUCING

What is Bluetooth Marketing? : 

What is Bluetooth Marketing? Bluetooth Advertising is one of the new methods that are currently being used by business owners to drive even more customers to their business. This revolutionary marketing method is based on Bluetooth messaging, that allows distribution of content, transfer information and promote your business no matter where you are located.

What is Bluetooth marketing? : 

What is Bluetooth marketing?

How does it work? : 

How does it work? Data transfer is performed using Bluetooth 2.0 ™ technology, which has a maximum range of 100 meters. This way making it possible to send information to cell phones, PDA’s and other Bluetooth capable devices within range. There will no longer be a need of flyers or money wasted on promotional material that people don’t see. This way you can reach the consumer in a more interactive and cost efficient way.

How does it work? : 

How does it work? BlueStag is designed to keep searching your premises for any Bluetooth Devices or cell phones When a Bluetooth Device is found, BlueStag will contact that device and offer to send it your advertisement

How does it Work? : 

How does it Work? When the owner of the device or cell phone accepts the offer, the message will be delivered and you will have one more person reading about your business or special offer The best thing is that it runs on Auto-Pilot Environmental friendly, no litter or wasted paper Can be programmed to send out at certain times and dates

How does it work?? : 

How does it work??

An effective choice for business owners? : 

An effective choice for business owners? Non-intrusive way of advertising Every Bluetooth message is sent and received free of charge, whether you send 1 or 100,000. Best ROI The end user loves it! - Positive word of mouth travels like wildfire as users pass your message on to other Bluetooth enabled devices including iPhones and laptops.

Slide 14: 

5. The user is not forced to receive any message. 6. They are free to enjoy it. 7. They can choose; Free delivery of messages. 8. Environmental friendly.

So does it really work..?? : 

So does it really work..?? BlueStag will provide you with the means to contact any possible customer who is approaching your advertising range. If you send those customers good inviting messages or promotions, it would definitely work for you and your product will start getting more and more exposure everyday, 24/7.

Direct in customers’ hands : 

Direct in customers’ hands Through BlueStag you can offer your clients the opportunity to receive media directly in the palm of their hands, and that too…. TOTALY FREE !!

What type of advertisements can be sent? : 

What type of advertisements can be sent? You can send just about anything. However, the most common types are: Text messages Still Images Animated images Sound files Video Clips Business cards Calendar reminder Anything that a phone can understand

Innovative : 

Innovative Create an entertaining and interesting atmosphere on the verge of technology, thus creating new clients and keeping old ones; always reaching them in new and innovative ways.

Bluetooth advertising may be annoying to my customers. Don't you think? : 

Bluetooth advertising may be annoying to my customers. Don't you think? Hmmm…..!!

Annoying?? : 

Annoying?? Some Bluetooth Advertising solutions are indeed annoying since they will discover the cell phones in your premises. Then, they will keep trying to contact them over and over again until either the customer turns the Bluetooth off, OR… moves out of the advertising range!

Not annoying!! : 

Not annoying!! BlueStag, on the other hand takes care of this problem by remembering each device and its status. You can set your campaign to contact a specific person once and move to the next if he or she rejected the offer or you can set it to try again...... The choice is all yours!

Does BlueStag provide any reports about its performance?? : 

Does BlueStag provide any reports about its performance?? Yes BlueStag will generate reports about: Detected devices Sent advertisements Rejected advertisements Timed out advertisements

Engaged Customer : 

Engaged Customer Corporations have moved on to this more personalized form of marketing that has brought down acquisition costs while keeping the customer engaged and informed.

Now why BlueStag?? : 

Now why BlueStag?? There are over 150 million mobile subscribers in Pakistan … and increasing everyday. With over 80% of every new mobile is Bluetooth enabled, the customer base can be enormous. BlueStag offers programmed campaigns that can be sent-out at required times and dates Local Clients

What is the advertising range that could be covered by BlueStag? : 

What is the advertising range that could be covered by BlueStag? This all depends on the hardware used. Usually it is 100 meters in diameter.

EXAMPLES OF Bluetooth ZONE : 

EXAMPLES OF Bluetooth ZONE

Who is already on board? : 

Who is already on board? Big brands like Toyota, Pizza Hut, Virgin, Miller and BMW along with a growing number of small to medium-sized businesses who broadcast directly from their business premises to passing trade! .

Already on board : 

Already on board

‘Infomentary’ Services : 

‘Infomentary’ Services Infomentary provides an end-to-end solution for proximity marketing, including: Bluetooth infrastructure setup Application Development Multimedia Development Audio/Video editing

Project cost : 

Project cost Project costs may vary as per the size of operations but it will still add-up to a nominal monthly cost which is less than a salesman’s salary: who works 24/7, without any sick calls, or casual leaves & is present whenever your business is open.

Contact us : 

Contact us So what are you waiting for, if you want to be the tech-savvy leading market innovator then this is your chance. Cell: 0346-2966629 & 0321-228170 Email: info@infomentary.com Website: www.infomentary.com

So let’s begin : 

So let’s begin Some day all advertising will be done this way!!!! So let’s begin…..

Copyright : 

Copyright Bluestag and the BlueStag logotype are trademarks of ‘Infomentary’.

Slide 34: 

NOTE: Examples shown in the presentation are for illustration purposes only.