Slide 2:
Technology includes the tools-both machines and ways of thinking available to solve problems and promote progress between, among and between societies
According to the UNCTAD’S DRAFT TOT CODE, technology should be described as systematic knowledge for the manufacturing of a product, for the application of the process or for the rendering of a service and does not extend transactions involving mere sale or lease of goods
Slide 3:
Betz classified innovations in to following types
Radical innovation
ex:steam engine/steam boat
incremental innovation
ex:governor on steam engine
next generation technology innovation
ex: substitution of a jet propulsion for propellers on airplanes innovation
Slide 4:
calantone and cooper have identified six major reasons for the new product failures.
The better mousetrap no one wanted
The me too product meeting a competitive brick wall
Competitive one up-menship
Environmental ignorance
Technological dog products
The price crunch
Slide 5:
Technology leadership and fellowship
First mover advantage
First mover disadvantage
Slide 6:
Technology and competitive advantage
Sources of technology dynamics
Innovative drive of company
Customer needs ad expectations
Demand conditions
Supplier’s offerings
Competitive dynamics
Slide 7:
Substitutes
Capital goods supplier and other technology suppliers
Is a function of the relative value to price of competing products and t the switching costs associated with changing between them.
Ex: fiber glass for plastic or wood,word processors for type writers,
Slide 8:
Social forces
Research organizations/technical facilities
Icsr,cftri(amul),dfrl etc
Govt policy
Slide 9:
Time lags in technology introduction/absorption