slide 1: How To Fetch Good Rankings In
Googles Featured Snippets
Many of you must have noticed that now it has become hard to build the referral traffic from
Google. Have you ever thought about the probable reason for this It is agreed that the
competition is increasing every single day but in addition to this another big reason behind
this is that Google has greatly moved past its ten blue links and now the organic search results
of this search engine are no longer generating as much traffic as was being generated.
First let us try to understand what exactly Google s featured snippets are ’
These are basically the selected search results which gets featured on the topmost list of the
Googles organic results. The exact location of these is below the ads in a box. These featured
snippets are basically aimed at answering the users question right away and hence these are
even called the answer boxes.
Understand the ways in which better rankings can be fetched in the Google s featured ’
snippets:
Make Efficient Use of SEMrush To Find Snippets By Your Competitors: This a
truly reliable tool that is being used as a dependable analytic resource and his largely used
to identify the featured snippets that the competitors have earned and also shared those
featured snippets for which one is already ranking. Performing regular domain search and
doing an organic research is highly recommended.
slide 2: Use Google To Uncover Big Snippet Opportunities: This is undoubtedly a great way
to find those snippets for which one can optimize content for. Does one need to analyze
that what exactly are the questions for which people are trying to find answers for This is
more like putting oneself in the shoes of those who are not very familiar with the
marketing concept. Kindly note that there are many new terms as well as acronyms that
are present in the marketing world hence it can be quite confusing for the new entrants.
Look For Content Ideas For Answering the Public: It has been observed that the
questions hold all the power to bring up the featured snippets and hence one must answer
all aspects of how what where when why and who. One of widely used place to find
out such questions on one particular topic is Answer the Public.
Be Thorough In Keyword Research: As every marketing expert is well-aware
performing good old keyword research is highly recommended. Doing so will definitely
help in optimization the keyword research and will further assist is getting featured
snippets as well. It is highly recommended to make use of some reliable tool to find out
where a particular search query will contribute towards bringing the featured results or not.
Adopting the above-explained tips will definitely prove to be of great help in fetching decent
rankings on the Google s snippet. ’
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