logging in or signing up Introduction to the STAR Report apivin Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 53 Category: Others/ Misc License: All Rights Reserved Like it (0) Dislike it (0) Added: September 20, 2011 This Presentation is Public Favorites: 0 Presentation Description This video presents STR Global leading revenue management report: The Star Report. Comments Posting comment... Premium member Presentation Transcript Slide 2: Introduction to the STAR Report STR Global– Singapore The World Leading Revenue Management Report Slide 3: What is STR Global ? A global provider of market information for […] 42’000 hotels ( = 5.7 million rooms) Slide 4: An EXCEL report What is the STAR report? 1 Email Delivery: Daily Monthly Weekly 2 A comparison of: My Performance Against my competitors 3 Slide 5: CONFIDENTIAL COMPARE How do my data remains confidential ? Slide 6: How do my data remains confidential ? A GROUP = COMPSET = MIN OF 4 HOTELS AVERAGE PERFORMANCE OF MY COMPSET Slide 7: Selecting my competitors 1 6 5 4 3 2 Slide 8: Making my compset COMPSET COMPARE My Hotel COMPARE Slide 9: How do I form my compset ? Receive my reports within 7 days 3 Request our participation list 1 Choose 4-6 competitors 2 Slide 10: Where is data coming from? 42’000 Hotels My Hotel Compset Slide 11: What do we compare ? Occupancy (%) ADR (Average Daily Rate) RevPAR (Rev. per available room) Slide 12: Review of indicators… Slide 13: Monthly analysis of my property Slide 14: Monthly analysis of my property Slide 15: Monthly analysis of my property Slide 16: Understanding indexes Slide 17: Calculating indexes ÷ = Slide 18: Calculating indexes MPI = Market penetration index ARI = Average Rate Index RGI = Revenue Generated Index Slide 19: Interpreting indexes: MPI ARI RGI MORE 100 100 LESS 100 Overperforming my Compset Underperforming my Compset Slide 20: Interpreting Indexes > 100 LOOSER < 100 WINNER < 100 WINNER Slide 21: My hotel among my competitors… Slide 22: Review of time references × 18 = Slide 23: Review of Summary Charts 1. Occupancy 3.RevPAR 18 month at a glance 2. ADR Slide 24: Review of time periods RUNNING 3 MONTHS OR LAST 90 DAYS YEAR TO DATE RUNNING 12 MONTHS OR LAST 365 DAYS Slide 25: Other time periods WEEK-END DAYS OF THE WEEK EACH DAY OF THE WEEK INDIVIDUALLY Slide 26: Review of Summary Charts ADR & OCCUPANCY A quick review of my week A REVIEW FROM SUNDAY TO SATURDAY A REVIEW OF MY WEEK DAYS VS. WEEKENDS MY PROPERTY MY COMPSET QUESTIONS & ENQUIRIES ? : QUESTIONS & ENQUIRIES ? Contact us: STR Global – Asia Pacific E : apinfo@strglobal.com T : +65 67 35 81 20 Singapore Thank you for your attention You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
Introduction to the STAR Report apivin Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 53 Category: Others/ Misc License: All Rights Reserved Like it (0) Dislike it (0) Added: September 20, 2011 This Presentation is Public Favorites: 0 Presentation Description This video presents STR Global leading revenue management report: The Star Report. Comments Posting comment... Premium member Presentation Transcript Slide 2: Introduction to the STAR Report STR Global– Singapore The World Leading Revenue Management Report Slide 3: What is STR Global ? A global provider of market information for […] 42’000 hotels ( = 5.7 million rooms) Slide 4: An EXCEL report What is the STAR report? 1 Email Delivery: Daily Monthly Weekly 2 A comparison of: My Performance Against my competitors 3 Slide 5: CONFIDENTIAL COMPARE How do my data remains confidential ? Slide 6: How do my data remains confidential ? A GROUP = COMPSET = MIN OF 4 HOTELS AVERAGE PERFORMANCE OF MY COMPSET Slide 7: Selecting my competitors 1 6 5 4 3 2 Slide 8: Making my compset COMPSET COMPARE My Hotel COMPARE Slide 9: How do I form my compset ? Receive my reports within 7 days 3 Request our participation list 1 Choose 4-6 competitors 2 Slide 10: Where is data coming from? 42’000 Hotels My Hotel Compset Slide 11: What do we compare ? Occupancy (%) ADR (Average Daily Rate) RevPAR (Rev. per available room) Slide 12: Review of indicators… Slide 13: Monthly analysis of my property Slide 14: Monthly analysis of my property Slide 15: Monthly analysis of my property Slide 16: Understanding indexes Slide 17: Calculating indexes ÷ = Slide 18: Calculating indexes MPI = Market penetration index ARI = Average Rate Index RGI = Revenue Generated Index Slide 19: Interpreting indexes: MPI ARI RGI MORE 100 100 LESS 100 Overperforming my Compset Underperforming my Compset Slide 20: Interpreting Indexes > 100 LOOSER < 100 WINNER < 100 WINNER Slide 21: My hotel among my competitors… Slide 22: Review of time references × 18 = Slide 23: Review of Summary Charts 1. Occupancy 3.RevPAR 18 month at a glance 2. ADR Slide 24: Review of time periods RUNNING 3 MONTHS OR LAST 90 DAYS YEAR TO DATE RUNNING 12 MONTHS OR LAST 365 DAYS Slide 25: Other time periods WEEK-END DAYS OF THE WEEK EACH DAY OF THE WEEK INDIVIDUALLY Slide 26: Review of Summary Charts ADR & OCCUPANCY A quick review of my week A REVIEW FROM SUNDAY TO SATURDAY A REVIEW OF MY WEEK DAYS VS. WEEKENDS MY PROPERTY MY COMPSET QUESTIONS & ENQUIRIES ? : QUESTIONS & ENQUIRIES ? Contact us: STR Global – Asia Pacific E : apinfo@strglobal.com T : +65 67 35 81 20 Singapore Thank you for your attention