logging in or signing up positioning approaches ankitmohania Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 83 Category: Business & Fin.. License: All Rights Reserved Like it (0) Dislike it (0) Added: September 22, 2011 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Positioning: Positioning Made by: Ankit Mohania-FA10005 Abhishek Shah-FA10003 Kamlesh Gyamlani-FA10024Slide 3: Kotler defined : “ Designing an offer so that it occupies a distinct and valued place in the minds of the target customer ”Positioning Strategy: Positioning Strategy Key to developing the appropriate marketing mix is the positioning strategy of the product.Positioning Approaches: Positioning ApproachesPositioning based on Attributes, Features or Benefits : Positioning based on Attributes, Features or BenefitsPositioning By Price value: Positioning By Price valuePositioning by Use or Application: Positioning by Use or ApplicationPositioning Acording to Users or Class of Users: Positioning Acording to Users or Class of UsersPositioning Against Competitors: Positioning Against CompetitorsPositioning By Quality: Positioning By QualityPositioning by Physical Evidence : Positioning by Physical EvidencePositioning By Endorsement: Positioning By EndorsementPositioning By Process: Positioning By ProcessING Vysya Zwipe Saving A/C: ING Vysya Zwipe Saving A/CVodafone: VodafoneThank You: Thank You Presented By: Ankit Kamlesh Abhishek You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
positioning approaches ankitmohania Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 83 Category: Business & Fin.. License: All Rights Reserved Like it (0) Dislike it (0) Added: September 22, 2011 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Positioning: Positioning Made by: Ankit Mohania-FA10005 Abhishek Shah-FA10003 Kamlesh Gyamlani-FA10024Slide 3: Kotler defined : “ Designing an offer so that it occupies a distinct and valued place in the minds of the target customer ”Positioning Strategy: Positioning Strategy Key to developing the appropriate marketing mix is the positioning strategy of the product.Positioning Approaches: Positioning ApproachesPositioning based on Attributes, Features or Benefits : Positioning based on Attributes, Features or BenefitsPositioning By Price value: Positioning By Price valuePositioning by Use or Application: Positioning by Use or ApplicationPositioning Acording to Users or Class of Users: Positioning Acording to Users or Class of UsersPositioning Against Competitors: Positioning Against CompetitorsPositioning By Quality: Positioning By QualityPositioning by Physical Evidence : Positioning by Physical EvidencePositioning By Endorsement: Positioning By EndorsementPositioning By Process: Positioning By ProcessING Vysya Zwipe Saving A/C: ING Vysya Zwipe Saving A/CVodafone: VodafoneThank You: Thank You Presented By: Ankit Kamlesh Abhishek