twitter marketing basic course power point

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Twitter Marketing Course: Basics : 

Twitter Marketing Course: Basics Allan Pollett www.AllanPollett.com

Overview / Summary : 

Overview / Summary Twitter Marketing Course Outline That will show you how to get the most out of Twitter Part 1: Basics of Twitter (1-2 hours) What is Twitter? Why do people use Twitter? How to Tweet? Tweet Optimization What is Twam? Don’ts of Twitter Building a Following

What is Twitter? : 

What is Twitter?

What is a Tweet? : 

What is a Tweet?

Why Do People Use Twitter? : 

Why Do People Use Twitter?

How to Tweet : 

How to Tweet

How to create an account : 

How to create an account

Account Set up : 

Account Set up

Profile Optimization : 

Profile Optimization

Tweet Optimization : 

Tweet Optimization Maximizing the 140 chars – allow space for retweets & URLs Twingo - Twitter Lingo Using a URL Shortener Keywords & Tweets Tweet Baiting

Twingo - Twitter Lingo : 

Twingo - Twitter Lingo Twingo is shorthand used to maximize the use of 140 chars Examples: :), brb, afk, &, ppl, 2, btw, imo, :(, ty, omg, bf, ff, g2g Twitter commands: RT, DM, LI, #, @

Using a URL Shortener : 

Using a URL Shortener URL shorteners reduce the web address & create a static link Common URL shorteners include: Ow.ly Bit.ly Tiny.cc

Keywords & Tweets : 

Keywords & Tweets Keywords contained within a Tweet are indexed and users can moniter words for Tweets which interest them When considering words to use in your Tweet consider words that people use to search for your topic

Tweet Baiting : 

Tweet Baiting Tweet baiting is: Getting people to click your links and getting reTweets Quotes Controversy Questions Best Time to Tweet reTweets for SEO

What is Twam : 

What is Twam Twam is Twitter spam Common forms of Twam are: @reply Spam. Trending Topics Spam. Direct Message Spam. Follow Churn Account Spam

Top 10 Don’ts of Twitter : 

Top 10 Don’ts of Twitter

Building a Following : 

Building a Following How to build a following? Finding the right followers The top Twitterers Why are they important? Managing your followers

Allan Pollett’s Bio : 

Allan Pollett’s Bio Over the past 12 years, Allan has helped over 800 clients achieve top rankings on all of the major search engines. He is considered an online marketing guru. He has been interviewed on SEO radio, CTV's WebMedia, and CBC radio and has been published frequently in Webpronews, WebMasterWorld, and SitePro News. Currently, he teaches courses on SEO and social media marketing. Allan Pollett www.AllanPollett.com Address Toronto, Canada 905-417-9470 @allanp73