Alexander Sviridiuk Tips for Youtube Marketing

Category: Others/ Misc

Presentation Description

Alexander Sviridiuk is a specialist in Search Engine Optimization (SEO), helping drive targeted customers to businesses all over the world from the search engines.


Presentation Transcript

Slide 1:

YouTube Marketing Dos and Don'ts Alexander Sviridiuk

Slide 2:

DO recognize that the power of YouTube marketing is in its ability to persuade and to sell an idea.

Slide 3:

DO use a narrative structure, even for professional or informative videos. It will help to make them much more engaging.

Slide 4:

DON’T have the light source behind you.

Slide 5:

DON’T use jump cuts unless it’s intentional for comic purposes!

Slide 6:

DO think hard about what you can genuinely achieve and in what time frame. Have a good think as well about the type of video that will best suit your goals.

Slide 7:

DO consider making videos without your camera.

Slide 8:

DON’T look overdressed. DON’T go in front of the camera if it’s not something you naturally excel at. Don’t let your ego get in the way!

Slide 9:

DO invest in high quality video editing software like Adobe Premier.

Slide 10:

DON’T have your music too loud or fail to take sound quality into account generally. DON’T have videos with generic or dull subjects and titles.

Slide 11:

DO use SEO in your videos and optimize them with thumbnails and keywords.

Slide 12:

DO take the time to fill out all the fields for your YouTube channel.

Slide 13:

DO find other YouTubers to work with.

Slide 14:

DO embed your YouTube videos on social media and elsewhere.

Slide 15:

DO have calls to action at the end – and consider asking people to share, like and subscribe!

Slide 16:

DON’T let your YouTube channel become a ghost town – post regularly! DON’T use too many transition effects, it just looks amateurish.

Slide 17:

DON’T be negative or “salesy” in your videos – you’ll just get lots of dislikes.

Slide 18:

DON’T make your videos too long!

Slide 19:

DO pay attention to your stats.

Slide 20:

DO record in HD!

Slide 21:

Follow me: What YouTube Can Do For Your Marketing ?

authorStream Live Help