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Slide 1:

You’re in the driver’s seat

The hard facts:

The hard facts Car crashes are the number one killer of teens in the United States Each year more than 5000 teens (16-20) are killed in car crashes in the U.S. – about 14 kids a day Teens are 10 times more likely to be in an accident in their first year of driving than at any other time of their lives

What is Project Ignition? :

What is Project Ignition? A national service-learning project to raise awareness about teen driving safety Project Ignition is sponsored by State Farm Insurance and the National Youth Leadership Council

What’s the goal?:

What’s the goal? To create a local awareness campaign that encourages our peers to think about safety when driving Target students of driving age (10 th -12 th grades) Share information with other schools and spread the word

How it works:

How it works The school team works together to design the project, meet deadlines and spread the word about Project Ignition Students lead the project with the help of coaches Mrs. Maryann Strauss from HFCS Beth Dillard & Aelish Nealon from the Hoosick Area Youth Center

Our Theme:

Our Theme Our theme “You’re in the Driver’s Seat” sends the message that teens are in control behind the wheel Each driver needs to make responsible choices and passengers need to show respect We decided to create a positive message – teens doing the right thing – rather than using shocking negative messages

What we focused on:

What we focused on Distracted Driving Cell phones – texting and talking while driving Loud music Passengers distracting the driver Seat Belt Usage Speeding and driving under the influence were a small part of the project

What we did:

What we did Designed logos for the team shirt and merchandise

What we did:

What we did Created a poster series catching HFCS students making responsible choices

What we did:

What we did The posters were hung in our school lobby and will be displayed in our community. We also sent the posters to local papers as public service announcements.

What we did:

What we did Even the school mascot got involved!

What we did:

What we did Conducted windshield surveys in the HFCS parking lot and handed out raffle tickets to drivers who were buckled up. Each weekly winner won a $10 gas card. The grand prize was a $50 gas card.

What we did:

What we did Surveyed students in Hoosick Falls, Hoosic Valley and Cambridge Central Schools to learn about their habits while driving and riding in cars. Learned about compiling data…lots of data!

How we measure up:

How we measure up Juniors: Cambridge 98%, Hoosick Falls 87% and Hoosic Valley 87% Seniors: Cambridge 88%, Hoosic Valley 88% and Hoosick Falls 84% Pre-survey data collected in February and March 2011

How we measure up:

How we measure up Juniors: Cambridge 76%, Hoosick Falls 74% and Hoosic Valley 64% Seniors: Hoosick Falls 51%,Cambridge 41% and Hoosic Valley 32% Pre-survey data collected in February and March 2011

How we measure up:

How we measure up Juniors: Cambridge 75%, Hoosick Falls 60% and Hoosic Valley 53% Seniors: Cambridge 59%, Hoosick Falls 54% and Hoosic Valley 32% Pre-survey data collected in February and March 2011

The BIG Day – April 8, 2011 :

The BIG Day – April 8, 2011 Assembly and activities for students in grades 7-12

Slide 18:

NYS police “seat belt convincer” and “rollover simulator” and “DWI goggles”

Slide 19:

Battle of the Belts Competition “Sean’s Run” through First Niagara Bank sponsors this annual competition at our school.

The BIG Day – April 8, 2011:

The BIG Day – April 8, 2011 Promise Banner – Hundreds of kids signed

The BIG Day – April 8, 2011:

The BIG Day – April 8, 2011 Distribution of 300 “Lock Up Your Cell” bags to students in 10-12 grades Visual reminder to do the right thing and put cell phones away before driving. Many kids are wearing them .

Learning Opportunities:

Learning Opportunities The survey data we collected was analyzed in one of the business classes. The class used the data to make charts and graphs. The physics class used the seat belt convincer to study inertia. They took measurements and conducted a hands-on lab.

What the team learned :

What the team learned Organizational skills Meeting deadlines and dividing up the work Marketing and merchandising Positive messaging and social norms Presentation skills Leadership and teamwork

Sharing our information:

Sharing our information The team made presentations to: Cambridge Central School Student Council Hoosic Valley Central School Student Council Hoosick Falls Central School Board We also made a presentation and performed an interactive skit during our assembly.

Media Coverage:

Media Coverage Press releases appeared in local and regional newspapers and on their websites Reporters from four papers came and covered our Big Day Our school newspaper published articles written by a team member

Did it make a difference?:

Did it make a difference? During our first windshield survey on March 18 there were 41 people not wearing seat belts During our second survey on April 7 – after the buckle up raffle and awareness campaign were underway – only 17 people were not wearing seat belts

Did it make a difference?:

Did it make a difference? We just completed the post-survey at Hoosick Falls Central School Data will be analyzed to see if habits and attitudes have been changed by our campaign and if more people are now aware of Project Ignition and its goals.

So what’s next?:

So what’s next? Project activities conclude on April 25. A final report and DVD will be sent to the Project Ignition judges by May 2. If selected in the Top 10, the Project Ignition team will receive $5000 to travel to Minnesota in April 2012 to participate in a national conference on teen driving safety.

Thank You!:

Thank You! State Farm Insurance and the National Youth Leadership Council Mrs. Strauss The Hoosick Falls Central School Teachers and Staff who helped on our big day Beth, Aelish and the Hoosick Area Youth Center & Community Coalition The NYS State Police Students and Advisors in Cambridge & Hoosic Valley

Slide 30:

You’re in the driver’s seat

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