Want to reach to your potential customers at the touch of a button?

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Presentation Description

Running a successful email marketing campaign is never easy when you are at the wrong hand. Following this presentation will help you learn the email marketing pitfalls and guide you on the recovery tips. Apply the best practices mentioned here and you sure will succeed. If you have any questions on email marketing services or email marketing software please comment here.

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Presentation Transcript

Want to reach to your potential customers at the touch of a button?:

Want to reach to your potential customers at the touch of a button? It’s Simple !

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Email Marketing makes It You can maintain and build long-lasting, loyal relationships with prospective customers at minimum cost POSSIBLE

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There are many common pitfalls of email marketing However, FAILURE in email marketing is no more

Probable Reasons of Failure:

Probable Reasons of Failure You aimed at quantity and not quality You didn’t conduct sufficient testing You have set your standard of “success” too high You didn’t choose the best ESP (email service provider) who works with integrity

Unfortunately Many Don’t know :

Unfortunately Many Don’t know How to approach and manage the process of email marketing How to leverage the channel to communicate competently and ensure a high ROI How to do it in the right way with the right tools

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Steps to Successful email marketing

at Your Finger Tips:

at Your Finger Tips Contd … Consolidate your names and build a relevant list of contacts Build a comprehensive list of email addresses Identify group of subscribers that share similar interests and send appealing content targeted to their specific wants.

at Your Finger Tips:

Run A/B split tests on a small group of recipients to see which variants produce better result Proofread your email to check spam looking words, phrases or sentence construction Make sure links on your email are pointing to the right landing pages Contd … at Your Finger Tips

at Your Finger Tips:

at Your Finger Tips Run A/B split tests on a small group of recipients to see which variants produce better result Proofread your email to check spam looking words, phrases or sentence construction Make sure links on your email are pointing to the right landing pages Contd …

at Your Finger Tips:

Schedule email blast at the right time Don’t forget to add a prominent “Unsubscribe” link Maintain a standard time gap between two consecutive email blasts at Your Finger Tips

Most Important Point :

Most Important Point Consult an email service provider who hosts email marketing software online and provides you all tools and tutorials to manage a campaign successfully

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The Final Note Keep Emailing & Stay Tuned with Your Audience : )

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