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Part 1: Private sector and Poverty:

1 Abdul Rakeeb Mansoori Ajish Raju Akanksha Gupta Akanksha Khedker Akash jain Akash singh Thakur Part 1: Private sector and Poverty MBA Semester 1 Section A1 (2010-12) Principle of Management and Practices(FT-101C) Presentation on Presentation by Group No. # 1 Matsya

Contents:-:

2 Contents:- Profile of the Author 2-3 Summary of the Chapters 4-6 Significance of the Title and Theme 7-8 Significance of Style 9 Management lessons for the Chapters 10-12 Page no.

Profile of the Author:

3 Profile of the Author Mr. C.K. Prahalad is Harvey C.Fruehauf professor of Business Administration. He is also professor of corporate strategy and International Business at the University of Michigan Business School. He co-authored the Global Business best seller “ Competing for the Future” in 1994.

Slide 4:

4 He serve on the board of Directors of NCR Corp. Hindustan Lever Ltd. and World Resource Institute . He has been named among the top ten management thinkers of the world.

Summary of the Chapters:

5 Summary of the Chapters Usages:- -This framework provides a impetus for a more active involvement of the private sector in building the marketing ecosystem for transforming the “Bottom of the Pyramid”. - Helps to reconsider and change long held belief assumption and ideologies. - Provide clues on developing products & services for “Bottom of the Pyramid”.

Slide 6:

6 Strength:- - Since an organization can find alternatives at the Bottom of the Pyramid and money is out there. - Access to Bottom of the Pyramid market is not necessarily difficult, unconventional approaches. - The poor are very brand conscious. - Few product like cell phones internet have got success at the Bottom of the Pyramid.

Slide 7:

7 3. Assumption:- - The poor can not participate in the benefit of globalization without an active investment of the private sectors. - “The Bottom of the Pyramid” market provides new growth opportunity for the private sector and a form for innovation .

Significance of the Title and Theme:

8 Significance of Title:- -First significance is that the involvement of the private sector can create market based solution for the world’s poorest consumers is gaining credibility. -Second, these sectors are emerging of the Bottom of the Pyramid as a platform for global innovation. Significance of the Title and Theme

Slide 9:

9 Significance of Theme:- - Private sector has evolved in poverty alleviation. - Bottom of the Pyramid’s goal was to increase the standard of the poor & make them fortunate. - Bottom of the Pyramid is a Business opportunity for most of the companies like Bharti Airtel, Amul etc. - These markets are forcing on a ‘new social compact’ for businesses.

Significance of the Style:

10 Significance of the Style This topic preferred analytical style of writing because it focuses on the topic & verifies the purpose of the topic. This topic also preferred narrative style because the author had defined the growth of the private sectors and made a prediction for the future.

Management Lesson From The Chapter:

Management Lesson From The Chapter Eradicating poverty through profit. Innovative ideas produce profitable business and consumers in the market. We have to apply the same level of innovation , eco-system,development and focus on affordability as we did in cell phones. Awareness,Access,Affordability and Availability are the key ingredients to market development at the bottom of the pyramid. 11

(2):

In the bottom of the pyramid collaborative capicity and integrative capicity is more valuable than investment capacity. collaborative capacity > investment capacity Advanced technology is critical for ensuring the quality of product or service delivered. Agenda of sustainability and corporate responsibility are critical driver of business growth. We need to use profit incentives wherever we can. (2) 12

Thank You:

Thank You

Q. & A.:

Q. & A.