FITT_Presentation_Duesseldorf

Slide 1: 

30th April 2010 – TII annual event. Innovation 3.0 – Dusseldorf FITT Fostering Interregional Exchange in ICT Technology Transfer

FITT project : 

FITT project FITT = Fostering Interregional Exchange in ICT Technology Transfer Objectives of the project: closing the gap between ICT research and the market Co-funded by EU (Interreg IVB NWE) June 2008 – May 2011 7 Partners – 5 Countries: Luxembourg / Germany / France / Belgium / UK

FITT partners : 

FITT partners

FITT results (work in progress) : 

FITT results (work in progress) …provides a collection of tools, practices and cases that offer practical help for technology transfer officers.

The FITT Tech Transfer Logic : 

The FITT Tech Transfer Logic Put PEOPLE and their IDEAS central COLLECT opportunities Detect the NEEDS PROTECT the ideas Define the GO TO MARKET TECH TRANSFER Create BUSINESS worldwide NETWORK

The FITT Activities : 

The FITT Activities Tech transfer is described by 5 main activities: VALUE CREATION

The FITT Toolbox : 

The FITT Toolbox …includes an overview on each topic and is complemented by best-practices and case studies …offers tailored material according to the user‘s needs, thanks to its modular structure. VALUE CREATION

The FITT Website : 

The FITT Website FITT ToolboxAvailable Online Now: FITT-FOR-INNOVATION.EU

Slide 9: 

Process marketing Practice Marketassessment( by ICBS) Assessment of the marketwhether to create a spin-off or license Case Templates for technological marketing (by DIGITEO) Templatesused for marketing studies (flash and detailed versions) to bring value to the labs in order to support their TT activities Case Living Labs in ICT (by IBBT) The FITT Toolbox content VALUE CREATION

Challenge = decrease number of failing innovations : 

ICT Industry Convergence Increased Competition Shortened Life Cycles Only Incremental Innovation Failing Innovation Even more Competition Challenge = decrease number of failing innovations

The answer = Living Labs : 

11 The answer = Living Labs In-house real-life lab facilities MIT Labs, Philips HomeLab City lab facilities Helsinki Virtual Village, i-City Hasselt

Living Labs in Europe : 

12 Living Labs in Europe European Network of Living Labs Best-of-class in Europe and beyond (20->50->130) Mobile City Bremen, Amsterdam Living Lab, IBBT iLab.o Snowpolis, La Fabrique du Futur, Telemedicine Lab

Key = Open Innovation platforms : 

Key = Open Innovation platforms International Benchmark Structural approach needed Extend Living Lab approach to involve all stakeholders Ballon, Pierson & Delaere, 2005

Living Labs: user-centric innovation : 

Living Labs: user-centric innovation What?Create a research environment to investigate large groups of users over a longer period within their natural ‘use context’ in interaction with innovations. Why?“because we are not getting close enough to the user”. too much single moments or short periods of user feedback or too often tested on a too limited scale or too much ‘un-natural’ lab-environments, not accounting for contextual factors, social factors, and factors that are difficult to grasp by means of single moment feedback moments… Research too often limited to the technology/application ‘an sich’, without taking the ‘global picture’ of the ‘value chain’ into account ….

Living Labs : 

Living Labs Rationale? support the development and commercialisation of innovations as user-centric as possible. Fostering reliable and mature innovations by supporting: concept selection innovation development choice of the right business model the right pricing & communication the tailoring of your offer to its market potential

FITT community of practice : 

FITT community of practice … connects professionals in the area of ICT Technology transfer on LinkedIN and fosters exchange among practitioners.

Become a FITT ambassador yourself : 

Become a FITT ambassador yourself jon Join Linkedingroup “ICT Tech Transfer”join today Thank you

Transnational TTTraining Programme : 

Transnational TTTraining Programme … is a tailored service for technology transfer practitioners to meet their special training demands. 5 training programs based on the 5 activities of the FITT toolbox. And the associated Upcoming Events: Marketing Workshop (Luxembourg) Workshop on Standardisation, 15 December 2010, Ghent (Belgium) iMinds Conference, 16 December 2010, Ghent (Belgium) …