customer satisfaction survey method

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VISHWAS THE TRUST : 

VISHWAS THE TRUST

CONTENTS : 

Sales cycle Enquiry generation customers melaas Importance Conclusion CONTENTS

SALES CYCLE : 

Contacts Enquiries Test drives Orders Retails SALES CYCLE

ENQUIRY GENERATION : 

Road shows Finance melaas Service melaas Exchange melaas Others Customers melaas ENQUIRY GENERATION

CUSTOMER MELAS(WHY) : 

Attracting NEW customer is 4 x cost of retaining existing customer 5% increase in customer retention  75% in aggregate lifetime profits from that customer CUSTOMER MELAS(WHY)

CUSTOMER MELAS(WHY) : 

CUSTOMER MELAS(WHY) Source:Study by Le Beouf The reasons why customers no longer dealt with a particular supplier.......

CUSTOMER MELAS( HOW) : 

CUSTOMER MELAS( HOW) New customers CONVERT TO

IMPORTANCE : 

Getting a new customer is very expensive than holding a old customer Management directly meet with the customer. That is healthful to the organization. Meeting with the customer is important than the dealing with the customer. An old customer is equal to 10 new customers. IMPORTANCE

IMPORTANCE : 

To receive the customers good ideas Gather customer feedback at every opportunity Focus on continual improvement – start with top 10 issues bugging your customers Solicit good and bad feedback Seek real time feedback IMPORTANCE

IMPORTANCE : 

Don’t spend vast sums of money Make it easy for customers to provide feedback Leverage technology to aid efforts Share feedback throughout the company Use feedback to make quick changes IMPORTANCE

CONCLUSION : 

The name of the event should be about "giving customers a memory and experience so great that they'll want to repeat it.” “Boosting retention and repurchase = more sales!!!” CONCLUSION

Slide 12: 

THANK YOU BY P. SANKAR M.I.C HARSHA TOYOTA, NELLORE.

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