Apple Marketing Strategy

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By: Zanura (114 month(s) ago)

Check out Apple's New iPod nano with Multi-Touch Product Review
http://www.authorstream.com/Presentation/Zanura-508183-new-ipod-nano-with-multi-touch-product-review/

Presentation Transcript

Overview : 

Overview Company Marketing Products Market share

1.Company : 

1.Company Established on April 1, 1976 in California (Cupertino) Starting capital Steve Jobs: 1.750 $ Foundation Locations Headquarter Founder Employees

Company : 

Company 284 Foundation Locations Headquarters Founder Employees 284 284

Company : 

Company California (Cupertino) Foundation Locations Headquarter Founders Employees

Das Unternehmen : 

Das Unternehmen Steve Jobs Steve Wozniak Ronald Wayne Foundation Locations Headquarters Founders Employees

Das Unternehmen : 

Das Unternehmen 32.100 3.100 part time Foundation Locations Headquarter Founder Employees

2.Marketing : 

2.Marketing Merkmale Dienstleistungen der StarSchlosserei B2B / B2C Geschäftsablauf

Products : 

Products Apple DOS iPhone / iPod OS Mac OS X iLife / iPhoto / iMovie / iWork Logic Pro Software Quicktime Online Hardware Notebooks iPods

Products : 

Products Software Quicktime Online Hardware Notebooks iPods

Products : 

Products iTunes Store App Store Software Quicktime Online Hardware Notebooks iPods

Products : 

Products Software Quicktime Online Hardware Notebooks iPods

Products : 

Products Software Quicktime Online Hardware Notebooks iPods Macintosh Portable PowerBook iBook MacBook MacBook Air MacBook Pro

Products : 

Products iPod iPod Touch iPhone iPad Software Quicktime Online Hardware Notebooks iPods

4. Market share : 

4. Market share

Markt share : 

Markt share 3,3 % PC Market World PC Market USA MP3-Player USA Musicdownloads

Markt share : 

Markt share 8,5 % PC Market World PC Market USA MP3-Player USA Musicdownloads

Markt share : 

Markt share 72 % PC Market World PC Market USA MP3-Player USA Musicdownloads

Markt share : 

Markt share 85 % PC Market World PC Market USA MP3-Player USA Musicdownloads

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