logging in or signing up YAMAHA MARKET STRATEGY aSGuest37030 Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 2549 Category: Entertainment License: All Rights Reserved Like it (2) Dislike it (0) Added: January 31, 2010 This Presentation is Public Favorites: 1 Presentation Description THIS PPT HAS BEEN MADE BY SHAILENDRA PRAKASH, PINKI RANA & SHIKHA YADAV Comments Posting comment... Premium member Presentation Transcript YAMAHA : YAMAHA Firstly established in the world in 1960 Entered India in 1982 First model was (RX 100) Was the first company to promote maximum segment bike (RD-350),(DOUBLE ENGINE) in India. Firstly manufactured 2-stroke motorcycles YES YAMAHA : YES YAMAHA FAITH PERFORMANCE SATISFACTION “TOUCH YOUR HEART” (BORN TO LEAD , BORN TO WIN” YAMAHA MP01(1690cc) : YAMAHA MP01(1690cc) YAMAHA RX100 : YAMAHA RX100 RX 100 : RX 100 Displacement : 100(99.3cc) Clutch : Multiple wet type Starting : kick start Gear : 2- stroke constant Suspension : Direct inverted Brake : Drum (front & rear both) Weight : 112 kg Fuel tank capacity : 9.8 liters COMPETITORS OF (RX100) : COMPETITORS OF (RX100) KAWASAKI (KB 100) SUZUKI – IND SUZUKI COLABORATION WITH ESCORTS : COLABORATION WITH ESCORTS Four strokes motorcycles Mileage became better MOTORCYCLES LAUNCHED- RX-Z YD CRUX CRUX-R RAJDOOT YAMAHA RD350 : YAMAHA RD350 DECLINE OF YAMAHA RD(350cc) : DECLINE OF YAMAHA RD(350cc) Heavy cc Double engine Low mileage Human greed Double corroborator YAMAHA FAZER(125) : YAMAHA FAZER(125) FAZER 125cc : FAZER 125cc Displacement : 125(123cc) Starting : kick/electric start Suspension : Hydraulic shock absorber Brake : Disc/Drum Clutch : Multiple wet type Type : 4-stroke,air cooled Gear : 5-speed constant DOMESTIC SALES GRAPH : DOMESTIC SALES GRAPH PRESENT COMPETITORS : PRESENT COMPETITORS SOURCES OF PROMOTION : SOURCES OF PROMOTION T.V. Advertisement Newspaper Advertisement Seminars Events Local Activity Uses of their sports bike Movies PROMOTION : PROMOTION EVENTS AT GURGAON KNOWN FOR SPORTS VERSION : KNOWN FOR SPORTS VERSION R – SERIES PARAMETERS : PARAMETERS Absolute balance Max. pick up Cornering Speed 45 degree slant turning Compact bikes YAMAHA R15 : YAMAHA R15 ENGINE CONTROL UNIT : ENGINE CONTROL UNIT YAMAHA YZF R15(RACING INSTINCT) : YAMAHA YZF R15(RACING INSTINCT) Delta Box Frame Linked Mono cross Suspension Front fork with 33mm inner tube Fuel injection System Liquid-Cooled 4-stroke engine Forged piston Air induction system DiASil Cylinder YAMAHA FZ(153cc) : YAMAHA FZ(153cc) YAMAHA FZ-s (Highlight your style) : YAMAHA FZ-s (Highlight your style) Displacement : 153cc Trendy aerodynamic windshield for a smoother ride Mono cross suspension adopted Stunning ,new meter control with carbon patterns. YAMAHA FAZER 150 cc : YAMAHA FAZER 150 cc YAMAHA FAZER(TOURING SPIRIT) : YAMAHA FAZER(TOURING SPIRIT) Aerodynamic cowl New Design Mirror India’s first 140/60-17 radial tyre India’s first mid-ship muffler Riding Posture New stylish Graphics 7-times adjustable mono cross suspension PRICING OF YAMAHA : PRICING OF YAMAHA Crux – 34292 Alba (ES) – 40356 Gladiator (SS) – 48528 FZ 16 – 65578 FZ S (Mid-Ship) – 67482 R 15 – 98291 Fazer - 72500 BIKE OF THE YEAR AWARDS : BIKE OF THE YEAR AWARDS 2006 – BAJAJ(PULSAR)150cc 2007 – TVS (APACHE)150cc 2008 – YAMAHA R15 2009 – YAMAHA FZ-S(MIDSHIP) CUSTOMER SATISFACTION GRAPH : CUSTOMER SATISFACTION GRAPH CONCLUSION : CONCLUSION “WE WOULD LIKE TO BE KNOWN AS THE BEST CUSTOMER SATISFACTION.” Presented By--- : Presented By--- Shailendra Prakash Pinky Rana Shikha Yadav IIPM LUCKNOW You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
YAMAHA MARKET STRATEGY aSGuest37030 Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 2549 Category: Entertainment License: All Rights Reserved Like it (2) Dislike it (0) Added: January 31, 2010 This Presentation is Public Favorites: 1 Presentation Description THIS PPT HAS BEEN MADE BY SHAILENDRA PRAKASH, PINKI RANA & SHIKHA YADAV Comments Posting comment... Premium member Presentation Transcript YAMAHA : YAMAHA Firstly established in the world in 1960 Entered India in 1982 First model was (RX 100) Was the first company to promote maximum segment bike (RD-350),(DOUBLE ENGINE) in India. Firstly manufactured 2-stroke motorcycles YES YAMAHA : YES YAMAHA FAITH PERFORMANCE SATISFACTION “TOUCH YOUR HEART” (BORN TO LEAD , BORN TO WIN” YAMAHA MP01(1690cc) : YAMAHA MP01(1690cc) YAMAHA RX100 : YAMAHA RX100 RX 100 : RX 100 Displacement : 100(99.3cc) Clutch : Multiple wet type Starting : kick start Gear : 2- stroke constant Suspension : Direct inverted Brake : Drum (front & rear both) Weight : 112 kg Fuel tank capacity : 9.8 liters COMPETITORS OF (RX100) : COMPETITORS OF (RX100) KAWASAKI (KB 100) SUZUKI – IND SUZUKI COLABORATION WITH ESCORTS : COLABORATION WITH ESCORTS Four strokes motorcycles Mileage became better MOTORCYCLES LAUNCHED- RX-Z YD CRUX CRUX-R RAJDOOT YAMAHA RD350 : YAMAHA RD350 DECLINE OF YAMAHA RD(350cc) : DECLINE OF YAMAHA RD(350cc) Heavy cc Double engine Low mileage Human greed Double corroborator YAMAHA FAZER(125) : YAMAHA FAZER(125) FAZER 125cc : FAZER 125cc Displacement : 125(123cc) Starting : kick/electric start Suspension : Hydraulic shock absorber Brake : Disc/Drum Clutch : Multiple wet type Type : 4-stroke,air cooled Gear : 5-speed constant DOMESTIC SALES GRAPH : DOMESTIC SALES GRAPH PRESENT COMPETITORS : PRESENT COMPETITORS SOURCES OF PROMOTION : SOURCES OF PROMOTION T.V. Advertisement Newspaper Advertisement Seminars Events Local Activity Uses of their sports bike Movies PROMOTION : PROMOTION EVENTS AT GURGAON KNOWN FOR SPORTS VERSION : KNOWN FOR SPORTS VERSION R – SERIES PARAMETERS : PARAMETERS Absolute balance Max. pick up Cornering Speed 45 degree slant turning Compact bikes YAMAHA R15 : YAMAHA R15 ENGINE CONTROL UNIT : ENGINE CONTROL UNIT YAMAHA YZF R15(RACING INSTINCT) : YAMAHA YZF R15(RACING INSTINCT) Delta Box Frame Linked Mono cross Suspension Front fork with 33mm inner tube Fuel injection System Liquid-Cooled 4-stroke engine Forged piston Air induction system DiASil Cylinder YAMAHA FZ(153cc) : YAMAHA FZ(153cc) YAMAHA FZ-s (Highlight your style) : YAMAHA FZ-s (Highlight your style) Displacement : 153cc Trendy aerodynamic windshield for a smoother ride Mono cross suspension adopted Stunning ,new meter control with carbon patterns. YAMAHA FAZER 150 cc : YAMAHA FAZER 150 cc YAMAHA FAZER(TOURING SPIRIT) : YAMAHA FAZER(TOURING SPIRIT) Aerodynamic cowl New Design Mirror India’s first 140/60-17 radial tyre India’s first mid-ship muffler Riding Posture New stylish Graphics 7-times adjustable mono cross suspension PRICING OF YAMAHA : PRICING OF YAMAHA Crux – 34292 Alba (ES) – 40356 Gladiator (SS) – 48528 FZ 16 – 65578 FZ S (Mid-Ship) – 67482 R 15 – 98291 Fazer - 72500 BIKE OF THE YEAR AWARDS : BIKE OF THE YEAR AWARDS 2006 – BAJAJ(PULSAR)150cc 2007 – TVS (APACHE)150cc 2008 – YAMAHA R15 2009 – YAMAHA FZ-S(MIDSHIP) CUSTOMER SATISFACTION GRAPH : CUSTOMER SATISFACTION GRAPH CONCLUSION : CONCLUSION “WE WOULD LIKE TO BE KNOWN AS THE BEST CUSTOMER SATISFACTION.” Presented By--- : Presented By--- Shailendra Prakash Pinky Rana Shikha Yadav IIPM LUCKNOW