LEON HENRY INC. :LEON HENRY INC. Insert Brokerage & Management Services List Brokerage & Management Services


About Leon Henry Inc. :About Leon Henry Inc. Since 1956 Leon Henry Inc. has been at the forefront of insert media and mailing list brokerage. We strive to intelligently and efficiently target your market and your customer. Our reputation, research capabilities, negotiation skills and customer service work to your advantage. Contact us to see how we can make a difference in your next marketing campaign. The LH Management team maximizes your company’s profits by selling insert space in your shipments (or deliveries) or increasing rentals of your mailing list. We can positively impact your bottom line. Contact us to discuss our insert and list management services. LEON HENRY INC. Your #1 Source for Insert Media and Lists


Leon Henry Inc. Brokers: :Research target markets for your product or service Identify opportunities targeting your audience Discover peripheral test markets Recommend appropriate insert programs/mailing lists Always negotiate the best possible rates Provide comprehensive support and follow-through Analyze results with you Leon Henry Inc. Brokers:


Leon Henry Inc. Brokers :Leon Henry Inc. Brokers What sets us apart? Our reputation is unparalleled. Just ask one of the many companies who have partnered with us for decades. Our knowledge of the marketplace works to your advantage. We know what works, what doesn’t and why! Our brokers utilize cutting edge resources to find just the right lists or insert programs for you. We always negotiate the best possible rates! Our collective buying power & knowledge of remnant opportunities assures you of the most efficient ROI. Our brokers & support staff are with you every step of the way! From research to planning, order placement, follow-up and response analysis. We provide comprehensive support. REPUTATION CUSTOMER SERVICE RESEARCH KNOWLEDGE NEGOTIATION


Leon Henry Inc. Brokerage Team :Leon Henry Inc. Brokerage Team Gail Henry, Executive Vice-President. General Manager Linda Callahan, Sr. Vice-President Jackie Gizzo, Vice-President Barbara Henry, Executive Vice President Joel Katz, Sr. Account Executive Mike Natoli, Sr. Account Executive Pat Leone, Sr. Account Executive Lois Attisani, Sr. Account Executive


Your Options include: :Your Options include: Package Inserts Blow-Ins and Bind-Ins Statement Stuffers Ride-Alongs Co-op Mailings Shared Mail Sampling Programs Card Decks Online Media


Why Use Insert Media? :Why Use Insert Media? Inserts enable you to reach a prospect or buyer at an economical cost per order when compared with other media. Eliminate the cost of postage. Reach “hotter than hotline” buyers….even before names have become available for rental. Target proven mail order buyers. Implied endorsement by the distributing company. Large volume distribution channels.


Why Use Mailing Lists? :Mailing Lists Provide Targetability: Demographically (income, gender, age) Psychographically (hobbies, interests) Geographically (state, scf, zip etc.) Why Use Mailing Lists? Direct mail provides the most targeted method to reach a specific market: by age, gender, income or other criteria. Options include mail order buyers, subscribers, members, donors & compiled lists among others.


Client Testimonials :"Always resourceful and quick to present new options and ideas, Joel Katz at Leon Henry Inc. is among our most attentive brokers. We've profited from our relationship and look forward to working with them in the future."Steve LePera, Media ManagerMantis "I want you to know what a terrific job I think Maureen Radesich is doing for us as we develop our Zoysia Grass package insert and blow-in programs. She has set up a great spreadsheet system for updating continuation programs and an unbelievably good spreadsheet for test programs. Both have been very helpful in keeping track of all the programs under consideration and where we are in the process. She has also done a great job of managing me, in a very professional way. She keeps me focused without being a nuisance. We are way ahead of any previous year and I think we will have 90%-95% of our program in place by the end of next week. That has to be some sort of record!!" John B. Ridgway, Vice President Sales & MarketingThe Shelburne Company "Over the last 19 years our business has grown tremendously and we think you have played an important role in this growth. More than that, though, we've had fun. It's not often you get to relax with business associates, and it's a distinct pleasure when you can."Michael Bakehorn, Marketing DirectorThe American Stationery Company Client Testimonials


LEON HENRY INCORPORATED :200 North Central Avenue, Suite 220 Hartsdale, NY 10530 Phone: (914) 285-3456 Fax: (914) 285-3450 Email: lh@leonhenryinc.com www.leonhenryinc.com LEON HENRY INCORPORATED