Disposisjon for PPM rapportering

Slide 1: 

TV equipment and trend analysis TV seminar 26.06.06 Knut-Arne Futsæter TNS Gallup http:www.tns-gallup.no/medier Top Social Network Sites (SNS) in Norway 3Q 2009 Knut-Arne Futsæter Twitter: @knutarnef Hans Martin Cramer Twitter: @hmcramer Alexander Eidsæther Twitter: @alexandereid www.tns-gallup.no/medier and http://www.tns-gallup.no/default.aspx?aid=9080712

TNS Gallup InterBuss : 

TNS Gallup InterBuss TNS Gallup have measured different aspects of Internet use in Norway since 1995. This presentation gives a short overview of the main figures concerning SNS (Social Network Sites). TNS Gallup’s InterBuss measures Norwegian Internet use every quarter. Key aspects include how Norwegians are connected to the Internet, use of e-commerce, social media, other Internet services, mobile content etc. In InterBuss 1.000 respondents 15 + years are interviewed by CAWI. 90% of the Norwegian population have access to the Internet. In order to compare SNS figures with other media, the figures are re-calculated to give proportions for the whole population (and not just the Internet population). The figures from SNS are also compared with reach for the top newspapers, TV-stations, radio stations and internet sites in Norway (last slide). 1% = 40.800 persons above 12 years +. 1% = 38.900 persons above 15 years +. More media data from Norway: http://www.tns-gallup.no/default.aspx?aid=9076580 www.tns-gallup.no/default.aspx?aid=9080712

Access and use of the Internet 1996 – 2009 : 

3 Access and use of the Internet 1996 – 2009 Percent Source: Consumer & Media.

Access to the Internet in the World : 

Access to the Internet in the World Source: http://www.internetworldstats.com/stats.htm and from Norway C&M 2Q 2009 4

Daily reach of SNS among the whole population : 

Daily reach of SNS among the whole population Percent Source: TNS Gallup InterBuss 3Q 2009. 1% = 38.900 persons above 15 years +. Use of SNS in Norway among the whole population in Norway 5

Weekly reach for Facebook among the whole population : 

Weekly reach for Facebook among the whole population 6 Source: TNS Gallup InterBuss. Weekly reach for Facebook among the whole population in Norway 15 years +. 1% = 38.900 persons above 15 years +. Figures from 2006 are modeled. Percent

Daily reach for some media in Norway : 

Daily reach for some media in Norway Percent Source: TNS Gallup InterBuss 3Q 2009 for SNS among the whole population 15 years +. TNS Gallup’s Consumer & Media 09/2 (2008/2009) for other media 12 years +. 7 * *