logging in or signing up Social Media 101 - Twinsburg Chamber bradkleinman Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 94 Category: Education License: All Rights Reserved Like it (0) Dislike it (0) Added: March 24, 2009 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript eMarketing TechniquesHow to take advantage of Web 2.0 and Social Media to grow your organization today : eMarketing TechniquesHow to take advantage of Web 2.0 and Social Media to grow your organization today By Brad Kleinman WorkSmart - eMarketing Agenda : Agenda Introduction Accountability From Web 1.0 -> Web 2.0 Social Media Trends Facebook LinkedIn Twitter Q & A Accountability : Accountability Accountability : Accountability Choose a partner Introduce yourself Commit to do ONE thing you learn today Connect outside of this workshop Check up with each other - MIH Statistics & Trends : Statistics & Trends Social media trends Facebook over 175M, 500K users per day A blog is created every half second Over 150K videos uploaded to YouTube every day 75% of adults 18-24 are on social networks Annual Growth of social networking Facebook – 100% LinkedIn – 146% Twitter – 1400% What is Web 2.0? : What is Web 2.0? Budget Line Increases VS Decreases : Budget Line Increases VS Decreases Significant Barriers to Adoption : Significant Barriers to Adoption Getting Started with Social Media : Getting Started with Social Media From Groundswell by Charlene Li and Josh Bernoff A Few Quick Tips : A Few Quick Tips Tip #1 Leverage signature lines ‘Follow Us on Twitter’, ‘See Us on YouTube’, ‘Connect to Us on Facebook’ Tip #2 Leverage evangelists Encourage sharing Twitter, Digg, Reddit Tip #3 Systematize and Calendarize KISS! Facebook – The Social Network : Facebook – The Social Network Facebook Basics : Facebook Basics Facebook for Business – Events : Facebook for Business – Events Facebook for Business – Ads : Facebook for Business – Ads Facebook for Business – Public Profiles : Facebook for Business – Public Profiles Getting Started with Pages : Getting Started with Pages Getting Started with Pages : Getting Started with Pages Adding Information : Adding Information Customizing Your Page : Customizing Your Page What to put on your page : What to put on your page Post photos of products, employees, and customers Add video clips of your company in action List an event for your grand opening sales Write a note about upcoming promotions Facebook for Business – Connect : Facebook for Business – Connect Facebook for Business – Share : Facebook for Business – Share The Power of being LinkedIn : The Power of being LinkedIn LinkedIn Groups : LinkedIn Groups Discussions on LinkedIn : Discussions on LinkedIn LinkedIn : LinkedIn Build out your profile Use status updates Use LinkedIn applications Use the Outlook toolbar Upload your contacts Use it as a testimonial repository Twitter : Twitter 90% / 10% Focus on giving it away Use Search.Twitter.com for real-time tweets RSS -> Email Use a URL shortener Cli.gs Retweet! (RT) Evangelist re-tweeting system Use #LWL hashtag Hashtags.org to track Create a Sharing System : Create a Sharing System HOMEWORK! : HOMEWORK! Homework Assignment #1 Sign up for twitter Follow www.twitter.com/BradKleinman Find a great article on your industry Shorten the URL with Cli.gs Tweet out! RT an interesting tweet HOMEWORK! : HOMEWORK! Homework Assignment #2 Sign up for Facebook Fill out your profile Upload a picture Update your status Invite 5 fellow chamber members Join Twinsburg Chamber of Commerce Resource List : Resource List Everything you need is online Wikipedia Google YouTube ‘Plain English’ videos Quirk eMarketing eMarketing Textbook Training webinars Monthly webinars for ongoing education Thank you! : Thank you! Brad Kleinman Brad@WorkSmart-eMarketing.com You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
Social Media 101 - Twinsburg Chamber bradkleinman Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 94 Category: Education License: All Rights Reserved Like it (0) Dislike it (0) Added: March 24, 2009 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript eMarketing TechniquesHow to take advantage of Web 2.0 and Social Media to grow your organization today : eMarketing TechniquesHow to take advantage of Web 2.0 and Social Media to grow your organization today By Brad Kleinman WorkSmart - eMarketing Agenda : Agenda Introduction Accountability From Web 1.0 -> Web 2.0 Social Media Trends Facebook LinkedIn Twitter Q & A Accountability : Accountability Accountability : Accountability Choose a partner Introduce yourself Commit to do ONE thing you learn today Connect outside of this workshop Check up with each other - MIH Statistics & Trends : Statistics & Trends Social media trends Facebook over 175M, 500K users per day A blog is created every half second Over 150K videos uploaded to YouTube every day 75% of adults 18-24 are on social networks Annual Growth of social networking Facebook – 100% LinkedIn – 146% Twitter – 1400% What is Web 2.0? : What is Web 2.0? Budget Line Increases VS Decreases : Budget Line Increases VS Decreases Significant Barriers to Adoption : Significant Barriers to Adoption Getting Started with Social Media : Getting Started with Social Media From Groundswell by Charlene Li and Josh Bernoff A Few Quick Tips : A Few Quick Tips Tip #1 Leverage signature lines ‘Follow Us on Twitter’, ‘See Us on YouTube’, ‘Connect to Us on Facebook’ Tip #2 Leverage evangelists Encourage sharing Twitter, Digg, Reddit Tip #3 Systematize and Calendarize KISS! Facebook – The Social Network : Facebook – The Social Network Facebook Basics : Facebook Basics Facebook for Business – Events : Facebook for Business – Events Facebook for Business – Ads : Facebook for Business – Ads Facebook for Business – Public Profiles : Facebook for Business – Public Profiles Getting Started with Pages : Getting Started with Pages Getting Started with Pages : Getting Started with Pages Adding Information : Adding Information Customizing Your Page : Customizing Your Page What to put on your page : What to put on your page Post photos of products, employees, and customers Add video clips of your company in action List an event for your grand opening sales Write a note about upcoming promotions Facebook for Business – Connect : Facebook for Business – Connect Facebook for Business – Share : Facebook for Business – Share The Power of being LinkedIn : The Power of being LinkedIn LinkedIn Groups : LinkedIn Groups Discussions on LinkedIn : Discussions on LinkedIn LinkedIn : LinkedIn Build out your profile Use status updates Use LinkedIn applications Use the Outlook toolbar Upload your contacts Use it as a testimonial repository Twitter : Twitter 90% / 10% Focus on giving it away Use Search.Twitter.com for real-time tweets RSS -> Email Use a URL shortener Cli.gs Retweet! (RT) Evangelist re-tweeting system Use #LWL hashtag Hashtags.org to track Create a Sharing System : Create a Sharing System HOMEWORK! : HOMEWORK! Homework Assignment #1 Sign up for twitter Follow www.twitter.com/BradKleinman Find a great article on your industry Shorten the URL with Cli.gs Tweet out! RT an interesting tweet HOMEWORK! : HOMEWORK! Homework Assignment #2 Sign up for Facebook Fill out your profile Upload a picture Update your status Invite 5 fellow chamber members Join Twinsburg Chamber of Commerce Resource List : Resource List Everything you need is online Wikipedia Google YouTube ‘Plain English’ videos Quirk eMarketing eMarketing Textbook Training webinars Monthly webinars for ongoing education Thank you! : Thank you! Brad Kleinman Brad@WorkSmart-eMarketing.com