KINGFISHER AIRLINE DOWNFALL “WELCOME TO AN AIRLINES WITHOUT PASSENGERS”: KINGFISHER AIRLINE DOWNFALL “WELCOME TO AN AIRLINES WITHOUT PASSENGERS” PRESENTED BY: AASIF ABHINAV ADITYA MBA(EXECUTION) HISTORY: HISTORY Kingfisher Airlines was established in 2003. It is owned by the United Breweries Group. The airline started commercial operations on 9th May 2005 with a fleet of four new Airbus A320-200s operating a flight from Mumbai to Delhi. It started its international operations on 3 September 2008 by connecting Bengaluru with London. 19/07/2012 2 : Kingfisher Airlines is one of the only seven airlines awarded 5-star rating by Skytrax . Kingfisher operates 250 daily flights with regional and long-haul international services. In May 2009, Kingfisher Airlines carried more than 1 million passengers, giving it the highest market share among airlines in India. Kingfisher also won the Skytrax award for India's best airline of the year 2011 Currently they own a fleet of 69 planes. 19/07/2012 3 PowerPoint Presentation: 19/07/2012 4 The 6 Reasons of downfall:: The 6 Reasons of downfall: No Network Planning- “A me too approach” kingfisher tried to copy the network of arch rivals “Jet Airways”. Shifting its international operations base from Bangalore where it was the sole Indian carrier offering wide body services to Mumbai – the home base of both Jet Airways and Air India. 19/7/2012 5 contd..: contd.. Economic downturn Sky rocketing of Aircraft Fuel Price. Inability to hike fare due to competition He had diversified his business in various field but he has not coined any CEO. He was unable to read the mind of Indian customer(KFA was not for common man). 19/07/2012 6 A snapshot of downfall. : A snapshot of downfall. It started in the month of November, Kingfisher airlines could not pay- pilots, stewardesses, janitors, fuel prices It has a total debt of Rs. 7000 cr. even after about Rs. 1400 cr. was kind of written off last year. The airline made an operational loss of Rs 1027 crore losses over the last year operation. 19/07/2012 7 2/3 : 2/3 BPCL has even filed a court case for recovery on unpaid dues of over 250 cr. Their cheque of Rs. 151 crores to clear the dues recently bounced further worsening the situation. Bangalore and the Hyderabad airports have decided to ask Kingfisher for landing charges before they allow the KF planes to land. 19/07/2012 (3/3) : (3/3) It has absolutely no assets that it can sell or mortgage. The bankers converted, approximately Rs 750 cr. to equity. In lieu of the waive off, the banks got a 23% stake in the airline. Hence the banks lost about 300 cr. in this transaction. At the time of restructuring, Kingfisher’s total debt was Rs 8,414 cr. 19/07/2012 9 Bank providing loan to Kingfisher.: Bank providing loan to Kingfisher. 19/07/2012 10 Possible Solutions: Possible Solutions 7/22/2012 11 Contd…: Contd … Find a strategic partner with significant hunk of cash might be forced to undergo a wind up that entails to liquidation of corporate assets to payoff its liabilities. Corporate debt restructuring American Style Bankruptcy system. 19/07/2012 12 Contd..: Contd .. Kingfisher Airlines, is in talks with two foreign carriers, including International Airlines Group (IAG)- the owner of British Airways and Iberia, for a potential rescue package. There is huge possibility that the government would bail out the airlines as kingfisher airlines constitute around 16% of the total Indian fleet and holds 18% domestic passenger shares. 19/07/2012 13 Refrences:: Refrences : www.reuters.com www.bbc.co.uk www.economictimes.com www.forbes.com www.guardian.co.uk http://businesstoday.intoday.in/story/vijay-mallya-shuts-down-kingfisher-red/1/19258.html http://www.firstpost.com/business/the-curious-case-of-vijay-mallya-how-kingfisher-flew-high-on-taxpayer-money-218647.html 19/07/2012 14 Thank you: Thank you King of good times!!