The Appearance and Design of Business Messages (SP12)

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THE APPEARANCE AND DESIGN OF BUSINESS MESSAGES:

1 THE APPEARANCE AND DESIGN OF BUSINESS MESSAGES NADEEM AHMED 1

The Appearance and Design of Business Messages: Business Letters:

2 The Appearance and Design of Business Messages: Business Letters Standard Parts of the Letter Heading – Letterhead and Date Inside Address Salutation Body Complimentary Close Signature area Reference Initials Optional Parts of the Letter Attention Line Subject Line Enclosure Notation Copy Notation File or Account Number and Mailing Notation 6. Postscript

Letter Styles/Layouts:

3 Letter Styles/Layouts Layout/Style Full-block Modified-block Modified-block with paragraph indented AMS (Administrative Management Society)/ Simplified Characteristics Every line begins at the left margin, common format & easy to set up The date, complimentary close & signature section near right-hand margin, attention line/subject line may be indented, centered, or at the left margin. Paragraph indented Sans salutation, sans complimentary close, sans signature, Subject Line in Capital letters

MEMORANDUM:

4 MEMORANDUM Standard Parts of the Memo To From Subject Date Message Optional Parts of the Memo Reference Initials Enclosures File Number Sender’s department Telephone Number

Parts of a Business Letter:

5 Parts of a Business Letter Letterhead Peerless Graphics 893 Dillingham Boulevard Stony Plain, CA 95014 line 12 or 2 lines below letterhead Dateline September 13, 200x 2 to 10 lines Inside Mr. T. M. Wilson Address Visual Concepts Enterprises 1256 Lumsden Avenue Irvine, CA 92222 1 blank line Salutation Dear Mr. Wilson:

Parts of a Business Letter (continued):

6 Parts of a Business Letter (continued) 1 blank line Subject Line SUBJECT: BLOCK LETTER STYLE 1 blank line Body This letter illustrates block letter style, about which you asked. All typed lines begin at the left margin. The date is usually placed two inches from the top edge of the paper or two lines below the last line of the letterhead, whichever position is lower. In modified block style, the dateline and closing lines are started at the center instead of at the left margin.

Parts of a Business Letter (continued):

7 Parts of a Business Letter (continued) If a subject line is included, it appears two lines below the salutation. The word SUBJECT is optional. Most readers will recognize a statement in this position as the subject without an identifying label. The complimentary close appears two lines below the end of the last paragraph. 1 blank line Complimentary Sincerely, Close 3 blank lines

Parts of a Business Letter (continued):

8 Parts of a Business Letter (continued) Signature Mark H. Wong Block Graphics Designer 1 blank line Reference MHW:pil Initials

PowerPoint Presentation:

9 A-3/33, Royal Apartment Gulshan-e-Iqblal Block-19 Karachi - 75400 May 14, 2011 Mr. Javed Ahmed, Manager Al-Habib Bank (Pvt.) Ltd. 204, I.I. Chundrigar Road Karachi - 754300 Dear Mr. Ahmed: OFFICE ASSISTANT POSITION Thank you for the opportunity to discuss with you your needs for an office assistant and my qualifications for that position. I appreciate your thorough explanation of the objectives of your bank, and Mr. Bashir Ahmed was especially helpful in outlining the details of the job. After visiting with you and Mr. Bashir Ahmed, meeting your office staff, and seeing your facilities, I am even more enthusiastic about working for you bank. I look forward to the possibility of becoming a part of your office team. Yours sincerely Saleem Ahmed Enclosure FULL-BLOCK

PowerPoint Presentation:

10 A-3/33, Royal Apartment Gulshan-e-Iqblal Block-19 Karachi - 75400 May 14, 2011 Mr. Javed Ahmed, Manager Al-Habib Bank (Pvt.) Ltd. 204, I.I. Chundrigar Road Karachi - 754300 Dear Mr. Javed Ahmed: OFFICE ASSISTANT POSITION Thank you for the opportunity to discuss with you your needs for an office assistant and my qualifications for that position. I appreciate your thorough explanation of the objectives of your bank, and Mr. Bashir Ahmed was especially helpful in outlining the details of the job. After visiting with you and Mr. Bashir Ahmed, meeting your office staff, and seeing your facilities, I am even more enthusiastic about working for you bank. I look forward to the possibility of becoming a part of your office team. Yours sincerely Saleem Ahmed Enclosure MODIFIED BLOCK

PowerPoint Presentation:

11 A-3/33, Royal Apartment Gulshan-e-Iqblal Block-19 Karachi - 75400 May 14, 2011 Mr. Javed Ahmed, Manager Al-Habib Bank (Pvt.) Ltd. 204, I.I. Chundrigar Road Karachi - 754300 Dear Mr. Javed Ahmed: OFFICE ASSISTANT POSITION Thank you for the opportunity to discuss with you your needs for an office assistant and my qualifications for that position. I appreciate your thorough explanation of the objectives of your bank, and Mr. Bashir Ahmed was especially helpful in outlining the details of the job. After visiting with you and Mr. Bashir Ahmed, meeting your office staff, and seeing your facilities, I am even more enthusiastic about working for you bank. I look forward to the possibility of becoming a part of your office team. Yours sincerely Saleem Ahmed Enclosure MODIFIED BLOCK WITH INDENTED PARAGRAPH

PowerPoint Presentation:

12 MODIFIED BLOCK WITH INDENTED PARAGRAPHS

PowerPoint Presentation:

13 A-3/33, Royal Apartment Gulshan-e-Iqblal Block-19 Karachi - 75400 May 14, 2011 Mr. Javed Ahmed, Manager Al-Habib Bank (Pvt.) Ltd. 204, I.I. Chundrigar Road Karachi - 754300 OFFICE ASSISTANT POSITION Thank you for the opportunity to discuss with you your needs for an office assistant and my qualifications for that position. I appreciate your thorough explanation of the objectives of your bank, and Mr. Bashir Ahmed was especially helpful in outlining the details of the job. After visiting with you and Mr. Bashir Ahmed, meeting your office staff, and seeing your facilities, I am even more enthusiastic about working for you bank. I look forward to the possibility of becoming a part of your office team. Saleem Ahmed Enclosure SIMPLIFIED/AMS (ADMINISTRATIVE MANAGEMENT SOCIETY)

PowerPoint Presentation:

14 SIMPLIFIED/AMS (ADMINISTRATIVE MANAGEMENT SOCIETY)

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