BOING 247

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marketing plan

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Presentation Transcript

BOING 247 Aircraft Marketing plan and Strategies:

BOING 247 Aircraft Marketing plan and Strategies

Mission Statement To improve the life style of our customers by our top quality products, this is reachable to our target customers. Vision Statement Our vision is to be the market leader of Pakistan’s Aircraft providing industries and after 10 years we will globalize our operations with the family of BOING 247 Aircrafts because we want to raise the Pakistani flag over the world :

Mission Statement To improve the life style of our customers by our top quality products, this is reachable to our target customers. Vision Statement Our vision is to be the market leader of Pakistan’s Aircraft providing industries and after 10 years we will globalize our operations with the family of BOING 247 Aircrafts because we want to raise the Pakistani flag over the world

Competitors:

Competitors Pakistan Aeronautical Complex Precision Engineering Complex Scaled Aviation Industries (Private) Limited Integrated Dynamics

SWOT Analysis:

SWOT Analysis External environment analysis (Opportunities and Threat analysis) Internal environment (Strengths and Weaknesses)

Strategies:

Strategies Market Segmentation Target marketing Market positioning

Marketing Mix Strategy:

Marketing Mix Strategy Product Price Place Promotion

Product :

Product . Our product is the BOING 247 aircraft . Branding

Price:

Price Price is the sum of all the values that consumer exchange for benefit. Its price is 5million$.

Place:

Place We are selling it in Pakistan.

Promotion:

Promotion Advertisement Personal selling

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