Crossmedia - Chancen und Ängste

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Slide 1: 

? CROSSMEDIA ? ? ? ? ? ? ? ? ? ? ? ? ! YES ?

Slide 2: 

Crosspromotion Cloning Coopetition Content Sharing Convergence Continuum COMPETENCE ? Do we have enough

Slide 3: 

Change as a Chance Challenges We should see Accept the Management Teamspririt Creativity Creating Workflow Costumer orientation Multiskilled Journalist

Slide 4: 

Crossmedia is our future!