MKT 368

Library Resources forMKT 368 International MarketingMKT 201G Global Dimensions of Marketing : 

Library Resources forMKT 368 International MarketingMKT 201G Global Dimensions of Marketing by Colleen Anderson, Reference Librarian, Douglas & Judith Krupp Library canderso@bryant.eduSpring 2008

Needed Information Components : 

Needed Information Components Country Overview, Conditions, & Risk Business Etiquette & Protocol Export/Import Directories Business & Trade Regulations and Legal Environment Industry/Market Data & Reports International & Trade Statistics Locating Articles with Proquest, EBSCO, and Lexis/Nexis Academic Universe

Country Overview, Conditions, & Risk : 

Country Overview, Conditions, & Risk EIU Country Commerce …40-60 page pdf reports detailing the operating environment, competition & price policies, taxes, human resources and more for each country covered. Country Watch…country-specific demographic, political, economic, business, cultural, and environmental information.

Country Overview, Conditions, & Risk : 

Country Overview, Conditions, & Risk International Trade Data Network (ITDN) …click on country to display ITA Country Commercial Guides containing business travel, economic trends/outlooks, trade regulations, and financing. ISI Emerging Markets …news, industry & market information, and economic data delivered directly from countries in Latin America, Europe, Asia, and the Middle East. Information is provided in both English and language of origin.

Country Overview, Conditions, & Risk : 

Country Overview, Conditions, & Risk The World Factbook from the CIA …contains information on the geography, people, government, economy, and communication & transportation infrastructure for each country of the world. Includes the European Union. Countries of the World and their Leaders Yearbook (REF G1 .C88 2007) …information on the statesmen of each country along with the cultural, economic and political environment.

Business Etiquette & Protocol : 

Business Etiquette & Protocol Executive Planet …a guide to business culture and etiquette in 45 countries. International Business Etiquette and Manners …appearance, behavior, communications and resources on the protocol and culture of countries and regions of the world.

Business Etiquette & Protocol : 

Business Etiquette & Protocol Kiss, Bow, or Shake Hands: How to Do Business in Sixty Countries REF HF5389 .M67 2006 …country background, business practices, protocol, and cultural orientation for each country. Craighead’s International Business, Travel and Relocation Guide to …Countries (REF HF5549.5 .E45 D56 2004-05) …extensive reports on 5 regions and 71 countries, including tips for sale travel and easier relocation.

Export/Import Directories : 

Export/Import Directories The International Trade Data Network (ITDN) …trade contacts and an Internet Directory are available under the Trade Related Directories category. Directory of United States Importers (REF HF3012 .D54 2006) …provides a geographical listing of U.S. importers, an alphabetical listing of imported products, and information on U.S. Customs Regulations. Directory of United States Exporters (REF HF3011 .D63 2006) …provides a geographical listing of U.S. exporters.

Business & Trade Regulations and Legal Environment : 

Business & Trade Regulations and Legal Environment EIU Country Commerce …provides information on labor law, intellectual property law, contract law, and regulatory/market alerts. Exporter’s Encyclopedia (REF HF3011 .E9 2005/06) …arranged by country, this publication provides detailed information on trade regulations governing trade with the country. Also, key contacts.

Business & Trade Regulations and Legal Environment : 

Business & Trade Regulations and Legal Environment Doing Business: Benchmarking Business Regulations from the World Bank. …provides objective measures of business regulations and their enforcement comparable across 155 economies. Martindale-Hubbell International Law Digest (REF KF190 .M322 2004) …arranged by country, each entry contains a business regulation and commerce section and a foreign trade and commerce section.

Industry/Market Data & Reports : 

Industry/Market Data & Reports European Marketing Data & Statistics (REF HA1107 .E87 2007) …statistical information on the countries of western & eastern Europe. Data coverage includes many long-term time series which can be used for forecasting. Examples of tables include consumer expenditures and consumer market sizes. International Marketing Data & Statistics (REF HA42 .I56 2007) …similar in content as the European Marketing Data & Statistics, but coverage includes the countries of the Americas, Asia, Africa and Oceania.

Industry/Market Data & Reports : 

Industry/Market Data & Reports Internet Securities Emerging Market Service …select your country of interest and then place your cursor over the Industry Tab to access industry profiles, industry research, economic trends and industry publications. International Trade Data Network (ITDN) …under the Opportunities header, select Best Market to access Best Market Reports. These reports provide users with the best country markets for their particular product.

International & Trade Statistics : 

International & Trade Statistics Country and Product Trade Data U.S. Census. Foreign Trade Statistics. …includes Trade in Goods by Country with exports, imports and trade balance by country with monthly totals 1985-present. TradStats Express …click on National Trade Data to access Product Profiles of U.S. Merchandise Trade with a Selected Market or Global Patterns of U.S. Merchandise Trade. Click on State Export Data to access State by State Exports to a Selected Market.

International & Trade Statistics : 

International & Trade Statistics Economic Report of the President RR 1 REF HC106.5 .A272 2006 …tables B-103 through B112 contain International Statistics. These tables can be downloaded into a spreadsheet when using the web version. Country Information. International Monetary Fund. …IMF reports and publications on the economic and financial status of countries around the world. Select your country to view reports. See also: World Economic Outlook (2007)

International & Trade Statistics : 

International & Trade Statistics Statistical Abstract of the United States: 2007 RR 1 Ref HA202 2007 …see section 30 for Comparative International Statistics. Country Statistical Information. The World Bank. …select a country to locate population & household data. This site also contains a link to the country’s statistical bureau.

Locating Articles on Countries Using Proquest : 

Locating Articles on Countries Using Proquest Select location Add a subject

Locating Articles on Countries Using EBSCO Business Source Premier : 

Locating Articles on Countries Using EBSCO Business Source Premier Select a geographic location

Locating Articles on Countries Using Lexis/Nexis Academic Universe : 

Locating Articles on Countries Using Lexis/Nexis Academic Universe Select news category Select source Adjust date Select News Select business Select country profiles

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