Digital Marketing Course A2N Academy

Category: Education

Presentation Description

Become a professional digital marketer by doing this comprehensive Digital Marketing Course offered by A2N Academy. Our Google-certified trainers recruited by the academy are industry experts who will train you right from the basics of the digital marketing course. We will steadily train you about the intricacies of digital marketing and assist you to get placed in reputed IT firms across the globe.


Presentation Transcript

slide 1:

Curriculum Batch Timings Bene몭 ts Bestsellers Become a professional digital marketer by doing this comprehensive Digital Marketing Course o몭 ered by A2N Academy. Our Google-certi몭 ed trainers recruited by the academy are industry experts who will train you right from the basics of the digital marketing course. We will steadily train you about the intricacies of digital marketing and assist you to get placed in reputed IT 몭 rms across the globe. Digital Marketing Course Live Classes  Call / Whatsapp +91 9845366616  Home Courses Digital Marketing Course   Get a free Demo Class Live demo classes available with trainer Name Email Contact number City Submit 24x7 Available Whatsapp/Call: +91 9845366616 Dont Worry We dont spam you Quick Enquiry Login Sign up 

slide 2:

Reviews Internship Career Opportunities FAQs Course Duration 3 months Course fee Contact for price Placements 100 placement support Internship 3 Months IT Internship Details of Digital Marketing Course Our Digital Marketing course  online  is crafted according to the trending industry norms to aid the students to analyze and develop the skills and work processes required to be a professional Digital Marketing expert. We coach our students by learning by doing approach and assist them to build campaigns track emerging trends to diversify the business growth with data analytics online marketing tools digital branding reputation management and more to build your career in digital marketing. Course Curriculum Our digital marketing course online is an intricately designed program taught by industry experts with enriched industry knowledge through a learning by doing approach. The students are trained with a practical approach to implement the theoretical knowledge and gain hands-on experience. We train our students with real-time projects and engage in problem-solving and analytical thinking to enhance their skills. We provide our students with a detailed understanding of the market help them gain corporate exposure and widen their professional network. We teach you the key concepts and practical skills right from scratch to build a career in marketing in the digital age. This ensures that our students get placed in reputed companies with optimum pay. Prerequisites you need for a Digital Marketing course online: There is no speci몭 c quali몭 cation required for enrolling in the online digital marketing course. This well-rounded course will help you

slide 3:

deepen your knowledge of digital marketing and mold you to secure a job in a reputable 몭 rm and exponentially enhance your chances to be a professional digital marketer. Additional bene몭 ts from Digital Marketing course online: Our Digital Marketing course online will help you build your knowledge on search engine optimization social media marketing pay per click content marketing conversion optimization a몭 liate marketing data analytics and email marketing. Become industry- ready with our intricately designed curriculum real-world projects and various vital tools. This Digital Marketing course will exponentially develop your digital marketing skills and secure a job with decent pay. Our online digital marketing course will bene몭 t you in diverse ways: We train you on concepts of Search engine optimization social media marketing search engine marketing Adwords data analytics email marketing and content marketing. For optimum pay students can work as Digital Marketing Executive Digital Marketing Analyst Digital Marketing Freelancer A몭 liate marketing Manager Campaign Specialist Web Analyst SEO Specialist Social Media Specialist Google Ads Specialist Email Marketing Specialist Online Reputation Specialist Content Marketing Executive and more with this online digital marketing course. Enrich your understanding of industry working with our specially designed digital marketing course online. We o몭 er corporate-level exposure and job-oriented training which is signi몭 cantly useful for your career in the IT industry. We also assist you to enhance your interpersonal skills which will help you to interact with clients to discuss and understand their digital marketing requirements. The real-world projects and internship opportunities by implementing best industry practices. Our digital marketing course online will provide you a richer understanding of the digital marketing landscape and digitally diversify the growth of the business. Through our digital marketing course we provide you with a detailed understanding of key concepts and practices of digital marketing. We will provide you with exposure to a plethora of digital marketing tools and techniques to make you industry-ready. We will engage you in various situations to develop your analytical thinking problem-solving and communication skills. The jobs associated with digital marketing are highly diversi몭 ed we will assist you in analyzing the best 몭 t pro몭 le for you and secure a job.

slide 4:

There is an upsurge in the market currently for digital marketing experts this digital marketing course will help you gain the required practical knowledge to secure a job. We help our students to develop and amplify their professional networks during the online digital marketing course. Our rigorous training through Mock interviews assesses and inculcates con몭 dence in our students. Post course completion the academy guides you to secure internships to enrich your industry experience. Enroll in the course today and boost your skills in digital marketing through expert professionals. Opportunities after the digital marketing course with salary range and job roles Our Digital marketing course online is developed to provide you rich knowledge in each domain of digital marketing. Learn to build online campaigns and become a digital brand manager by choosing the correct digital platform and amplify business growth. This digital marketing course will navigate you in the right direction and help you secure your job as a digital marketer. Some common job roles for digital marketers are: Digital Marketing Executive Digital Marketing Analyst Digital Marketing Freelancer A몭 liate marketing Manager Campaign Specialist Web Analyst SEO Specialist Social Media Specialist Google Ads Specialist Email Marketing Specialist Online Reputation Specialist Content Marketing Executive Digital Marketing is one of the upsurging 몭 elds in today’s industry and is implemented across industries and sectors globally. Companies all over the world are looking for digital brand managers to build the virtual presence of their business. The average salary for digital marketing professionals initiating their career is 1.5lacs-4lacs per annum and experienced professionals’ salary ranges above 15lacs per annum. This may vary across industries depending on the job role skill nature of work city etc. Stating a Disclaimer

slide 5:

As the pandemic is on a roll we encourage our students and trainers to take online classes. Topics Introduction to Digital Marketing Di몭 erent online marketing channels Understand the journey of online customer Key Terminologies in online Marketing Overview to Content Management System Overview of case study and business model Introduction to Digital Marketing and Core Modules View more + Topics Introduction To Search Engine Optimization How Did Search Engine work SEO Fundamentals Concepts Understanding the SERP Google Processing Indexing Crawling Areas of o몭 -page SEO that help in establishing the brand name TRUST RankBrain TrustRank PageRank Domain and Page Authority Bounce rate Domain age Ways to improve the domain and page authority Introduction to backlinks and how it helps the website to rank in 몭 rst page Factors to consider while getting the backlinks Ways to 몭 nd and identify the relevant platforms and blog posts for backlinks Google My Business Listing Search Engine Optimization View more +

slide 6:

Usage of Social Media platforms in creating backlinks Elements to conduct a comprehensive site audit Real-time analytics and mouse tracking using heatmap Tools and techniques to improve site performance user experience and SERP ranking Topics URL renaming/re-writing Url Canonicalization 301 redirects using .ht access code Optimizing websites by Analysing Clients Individual Web Pages using Dupli-checker Copy scape for Refreshing Content Text to Html Ratio Website Loading Speed Site Navigation Structure Importance of Bread Crumb Structure Competition Analysis Keyword Research Google Keyword tool Title Meta Tags development Importance of H1 H2 H3 Tags XML sitemap Creation Html sitemap Robots Text Creation Keyword density Anchor Text in web content Existing Web Content Optimization Competitor Analysis Monitoring Schema Rich Snippets On page optimization View more + Topics Adding a Site and Veri몭 cation Process Con몭 guration Settings URL Parameters Search Analytics Reports Crawl Errors / Stats Google Fetch Google web masters View more +

slide 7:

Blocking the Crawler and blocking pages Tra몭 c Search Queries Links to Site / Internal Links Resubmitting Sitemaps Robots.txt tester Remove/ Temporarily hide urls from search results Remove URLS from index HTML Suggestions Rich Snippets Data Highlighter Topics Importance of keywords in seo What are keywords Types of Keywords Broad match Exact match Phrase Match Broad matchModi몭 er Analysis of keywords for any website Research on keywords Competitor keyword analysis and tools used Analysis of keywords using Google Ad Words keyword tool Competitor Analysis Fitting right keywords to the project Discussion on Google Latest Algorithms Competitor Keyword Research Tools : Keyword Spy SPyfu SEM Rush Research and analysis of keywords View more + Topics Directory Submissions Social Bookmarking in high PR sites Participation in Forums and E몭 ective interaction to get Permanent Back links Blog Commenting Classi몭 ed Submissions O몭 page SEO optimization View more +

slide 8:

Guest Blogging Article Submission PDF sharing Deep Linking Search Engine Submission High PR Web 2.0 sites Creating Attractive Info graphics and Sharing in Social Networks for User Engagement Image Sharing Submission Google Reviews Google Mapping Yahoo answers Quora answers Topics Panda Algorithm Penguin Algorithm Hummingbird Algorithm Pigeon Algorithm ✓ Mobile Algorithm RankBrain Algorithm Possum Algorithm Fred Algorithm Google algorithms View more + Topics Screaming Frog SEO Spider for larger websites IWebchk Seoptimer Woorank SEOsitechekup SEO audit report tools View more + Topics Social Media Marketing View more +

slide 9:

Understanding Social media Landscape Bene몭 ts of Social media marketing Topics How to increase Facebook likes shares Reach for posts How to 몭 nd targeted audience on facebook How to create Facebook page How to create Facebook groups and participate in a right way Creating Events Customizing tabs in Facebook page Facebook ads Understanding Campaign Adgroup Ads Structure Brand awareness Campaign Reach Campaign Likes Campaign Event Response Campaign Boost Post Campaign Lead Generation Campaign App install Campaign Video Campaign Conversion campaign Di몭 erence between Custom Audience and look a like Audience and how to use it Upload custom audience and run ads for di몭 erent campaigns Retargeting on Custom Audience Detailed Explanation on Reach Impressions Clicks Click through rate conversionconversion rate link clicks link click through rate How to generate the reports after running live campaigns Analysing the reports and calculating ROI Applying 몭 lters Rules break down and generating reports Facebook View more + Twitter marketing View more +

slide 10:

Topics How to 몭 nd targeted audience on Twitter Creating twitter pro몭 le Increasing followers on twitter Using hash tags Embedding the tweets Likes retweets lists Moments Integrate twitter with facebook and other tools Customizing twitter pro몭 le Twitter analytics Analysis 3rd party tools to 몭 nd targeted audience in twitter Competitor analysis Follows unfollows Net followers Location wise followers Twitter ads Topics Creating Pinterest pro몭 le Creation of Boards and Pins Adding pins in relevant boards Increasing followers Finding right pins using hashtags Increasing network in pinterest Importance of image sharing and role of pinterest Indexing pinterest images Repins and boards concept Sharing pins Pinning other pins in our boards Pinterest analytics Website analytics in Pinterest Pinterest View more + Topics Linked in View more +

slide 11:

Creating LinkedIn pro몭 le Creating LinkedIn page Increasing connections by using various techniques Discussion on 1st connection 2nd connection 3rd connection Finding company pages and following them Sending personal invitation Who’s viewed your pro몭 le Noti몭 cations Messages Lead generation using LinkedIn Using Advanced 몭 lters to 몭 nd targeted professionals on LinkedIn Alumni to connect with previous employers or educational groups Creating groups and participating in LinkedIn Group access levels Page access in LinkedIn LinkedIn pulse and content marketing strategies Linkedin Ads Display ADS Inmail ADS CPC ADS Sponsored ads Lead Generation ADS Topics Understanding purpose of Campaign Di몭 erent types of Campaigns Importance of Each Campaign Social Network Creating Search Network Campaign Account Limits in Adwords Location and Language Settings Networks and Devices Bidding and Budget Schedule: Start date end date ad scheduling Ad delivery: Ad rotation Purpose of Ad Groups Keyword Types Broad Phrase Exact and Negative PPC Advertising with Google AdWords View more +

slide 12:

Adwords Keyword Tool Text Ad Format Quality Score and Its Importance AD Rank Understanding the Ad Group and Keywords Dash Board Search Terms Segments Filters Reports Alerts Setting Access levels Standard Read only Email Admin AdWords Interface Tour AdWords Dash Board Billing in AdWords Device Bidding Mobile Desktop Tablet Negative keywords identi몭 cation Tools and techniques to 몭 nd negative keywords Impressions Clicks CTR Cost AVG CPC MAX CPC Ad Extensions Site links Extensions Call Extensions Call out Extensions Message Extensions Structured Snippet Extensions Price Extensions Location Extensions ✓ App Extensions Display Network Targeting Setting a Display Network Campaign Concept of VCPM and Branding Automatic Placements Manual Placements CPC Bidding and VCPM Bidding Ad delivery: Ad rotation frequency capping Topic Targeting Keyword targeting Placement targeting Purpose of Conversions Creating Conversion Tracking Code Tracking the Conversions Purpose of Conversions Clicks Impressions Viewable impressions CTR CostConversion rate Cost/conversion Allconversions View through conversions

slide 13:

Remarketing List creation and ads Creating Gmail ads Uploading customer email ids selecting targeted customer listscreating di몭 erent formatsof Gmail ads Impressions Clicks Gmail forwards saves CTR Cost AVG CPC Video Network Creating Video Campaign In stream ads Bumper ads Video Discovery ads Views CPV Impressions Clicks CTR Avg CPC Cost Interaction rate Keyword Targeting Topic Targeting Placements Targeting Remarketing in youtube ads Universal app campaigns Creating App campaign Importance of Mobile app installs Di몭 erent ad formats like Text image Video ads in app install campaigns Tracking Report Topics Setting up account in Google my business Entering business details and adding tags Veri몭 cation code process Access levels Adding posts Photos Interface tour Access levels and location extensions concept in adwords Adding multiple locations and getting veri몭 ed for each listing. Google my Business and Google Mapping View more +

slide 14:

Topics Introduction to Google analytics How Google analytics works Understanding Google analytics account structure Cookies importance in Google analytics Setting up an account in Google analytics Adding analytics code in website Understanding di몭 erent types of tra몭 c Downloading di몭 erent tra몭 c reports Creating Key performance indicators using primary and secondary dimension Understanding Bounce rate and how to reduce it Setting up goals and tracking conversions Di몭 erent types of Goal conversion paths Importance of funnels in goal conversions Integrating Google AdWords with Google Analytics and Google Merchant center Tracking AdWords Campaign reports in Analytics Filtering the tra몭 c and creating di몭 erent types of Pictorial charts to analyze reports visually. Importance of UTM Tagging Automatic and manual Enabling Automatic UTM tagging gclid in Google AdWords Event Tracking in Google analytics Creating Dashboards Checking Real Time Tra몭 c Creating Advance Segmentation Reports with multiple Dimensions Attribution Modelling Single Multichannel Creating Custom Reports Remarketing using Google Analytics Tracking Ecommerce Reports Google Analytics Solution Gallery Google Analytics View more + Topics What is conversion rate and conversion rate Content Marketing and Conversion Rate Optimization View more +

slide 15:

optimization How to generate leads for B2B using LinkedIn Generating leads through Facebook Advantages of premium membership in LinkedIn Importance of A/B Testing and tools used Landing page Design importance in getting leads Importance of content marketing Top of the Funnel Content – Goals and Metrics Middle of the Funnel Content – Goals and Metrics Bottom of the Funnel Content – Goals and Metrics Editorial Calendar Creating a customer avatar Ways to develop powerful and engaging content to drive business growth Blog marketing Writing powerful headlines – rules ideas and templates Blog post types Call to Actions Lead Magnets Using other forms of content to boost tra몭 c exposure and engagement Emails and newsletters Using the power of a story to in몭 uence and connect with customers Crafting a content marketing strategy Content Distribution Content distribution basics Social sharing Organic and Paid content distribution Overview of Conversion Rate Optimization CRO Design and UX Psychology of Persuasion Best practices for conversion Principles of persuasive design Data driven attribution Research techniques for CRO Google analytics audits User testing Heuristic analysis

slide 16:

Qualitative research Heat maps and mouse tracking Using analytics to discover hidden conversion opportunities Testing Testing strategies Common mistakes and how to avoid them Running tests: from hypothesis to stopping rules Test Priority Threat validation Testing and QA Optimization Strategies Topics How to maintain positive brand for any company How to remove negativity for any company website How to remove the negative links in top positions in Google ORM Tools How to 몭 nd who mentions about our company in online Discussion on paid content curation tools Online Reputation Management View more + Topics What is Content Management system Procedure to connect with CMS websites Wordpress internal tour Post Pages Plugins Tracking codes installation in wordpress Focus keywords Adding title description tags using Yoast SEO plugin Adding and customizing menus Permalinks setting Robots.txt Enable and disable in wordpress Wordpress View more +

slide 17:

Topics Di몭 erence between adwords express and Google adwords Setting up the account Creating ads Tracking the report Billing Budget process Location targeting Estimated reach Keyword targeting Google adwords express View more + Topics What is a몭 liate marketing and how to earn money from it Discussion on the worlds popular a몭 liate network sites Creating banners and using them on blogs Identifying the money making highly targeted and less competitive keywords How SEO helps in A몭 liate marketing and Google AdSense Registering in A몭 liate network sites Promoting various sites What is Google AdSense Why Google AdSense is the highest money making method in the worldMonthly income more than 10Lakhs How to get approval from Google to display ads in your sites and earn money A몭 liate Marketing View more + SMS and email Marketing View more +

slide 18:

Topics Importance of SMS marketing Challenges faced in bulk sms marketing DND and Non DND Promotional and transactional SMS How to choose best SMS tool provider in the market Sender Id creation Creating templates Sending Templates Uploading mobile nos Understanding the list groups paste list options Tracking reports Retargeting the people who engaged with SMS Flash SMS What is email marketing Importance of email marketing in generating leads Email list Validation tools How to write e몭 ective subject lines How email Marketing works Challenges faced in sending bulk emails Setting up campaigns and lists Creating email marketing template and sending bulk mails Uploading mail IDs to the tool Creating subscriber lists Checking open rates clicks click through rate Checking tra몭 c from various locations Creating Popups Landing pages Embedded Forms Automated Work몭 ows Growing subscribers list Real time project View more + Download Our Course Syllabus

slide 19:

Batch Timings Start here and choose the one that is the best for you. Student discounts available Call or Whatsapp : +91 9845366616 or Contact us Note All the Timing are in IST for International Student Timing may varry contact us for more details 19 OCTOBER BATCH STARTING MON-FRI Duration 2 months Timings: 8:30 P.M to 9:30 P.M IST Timing 20 OCTOBER BATCH STARTING MON-FRI Duration 2 months Timings: 5:00 P.M to 6.30P.M IST Timing Course Price at ₹30000 ₹ 35000 14 OFF Enroll Now Batch Starting Course Bene몭 ts The Digital Marketing course provided by our academy meets the trending industrial standards. We holistically develop the technical skills of the students with Real-Time projects and live classes. The bene몭 ts of our Digital Marketing Course includes: Real-Time Projects It helps you improve and enhance your knowledge of Digital Marketing by working on live projects. Live Instructor-led training Our Google Certi몭 ed Industrial Experts provide interactive immersive and informative learning.

slide 20:

Free internship opportunities The internship programs shall help you experience and adapt to the working of the IT Industry. Placement Guidance We guide you by conducting Mock tests and interviews. We also help you build your pro몭 le and counsel you to get placed in renowned IT companies. Flexible schedule We can schedule the digital marketing course at your convenience and provide you a professional development experience Build your professional network Our online digital marketing course will help you connect with various industry professionals resulting in a widened outreach Certi몭 cation and Recommendation letter Once you complete the digital marketing course we hand over an authorized course completion certi몭 cate and a recommendation letter. Mock interview and Resume building With a motive to crack any di몭 cult interview we conduct mock interviews and help you prepare a worthy resume. Student Reviews We are extremely proud of our students who are placed in reputed 몭 rms across the globe. We wish them all the best in their future endeavors

slide 21:

LIKED OUR STUDENT REVIEWS Join with us and step into IT Industries   Contact Us Industrial Internship CAREER OPPORTUNITY A2N Academy provides you the opportunity to engage in practice- based learning and prepare you through varied internship opportunities in digital marketing course online before you step into the corporate world. Get two months of an internship program Test and improve your capabilities Experience practical learning with IT specialists Start With Free Career Counselling

slide 22:

FAQs It takes a minimum of 3 months to complete the Digital Marketing course online. What is the duration of this online Digital Marketing course + The average annual salary for digital marketers is Rs. 1.5lacs-4lacs. Digital Marketing specialists and managers earn an average payroll of 15lacs and more. The pay depends on factors like the industry city experience role etc. What is the average salary received by Digital Marketers after completing the digital marketing course online + After completion of the Digital Marketing Course online the companies o몭 er roles of: Digital Marketing Executive Digital Marketing Analyst Digital Marketing Freelancer A몭 liate marketing Manager Campaign Specialist Web Analyst What are the job roles available after completing the Digital Marketing course online +

slide 23:

SEO Specialist Social Media Specialist Google Ads Specialist Email Marketing Specialist Online Reputation Specialist Content Marketing Executive Students with an undergraduate degree in BBA Bcom marketing and diploma students having basic computer knowledge are eligible to study this course.Individuals willing to learn and upskill their job pro몭 le as digital marketers also can take up this course. Who can take up the Digital Marketing Course + Yes we provide a free demo class from our professional trainers. Once convinced with the demo class you can proceed with the enrollment process for the course. Is a demo class available for the Digital Marketing course online before the enrollment + No there are no such prerequisites for this online course. Are there any prerequisites for the online Digital Marketing course + Yes we provide a course completion certi몭 cate after your successful completion of the Digital Marketing Online Course with us. Do you provide any certi몭 cation for the Digital Marketing course + Is there any course material provided for the Digital +

slide 24:

Yes we provide course material to each enrolled student. Marketing course online + Yes we provide 100 placement assistance after the completion of the Digital Marketing online course. Is there any placement assistance after completing the Digital Marketing course online + Of course you can join this course as we train our students right from scratch. There are no pre-required IT skills for this course. I’m from a non-IT background. Can I still join the Digital Marketing course online + Do you have any other query Submit Your Query Course Certi몭 cation A2N Academy helps you work on Real-Time projects and assignments that are highly signi몭 cant in the corporate world. We provide enriched and diverse learning to improve your knowledge of various concepts. Our professional trainers will provide theoretical and practical Digital Marketing course online. With the completion of the course we award our students with a course completion certi몭 cate. It enriches the value of your resume and helps you obtain jobs in reputed 몭 rms for decent pay. The student will receive the course completion certi몭 cate only after completing the assignments and the Real-Time projects approved by Industrial Experts. Our E-certi몭 cate provides a unique ID that allows you to share this

slide 25:

certi몭 cate across various professional websites to promote your technical skills. Get More Detail About Course

slide 27:

Be future ready. Start Learning Structure your learning and get a certi몭 cate to prove it Enter your phone number Enter your contact number 9 1 Email Enter your email address Enroll Now Digital Marketing Entrepreneur Course 5.0   9 Beginner Bestsellers Looking for assistance to manage and lead and your business to growth A2N Academy presents a ... Learn More

slide 28:

Learn More 01 Contact Come in contact with our career counselors today and gain information on the scope bene몭 ts professional guidance placement support services and many more details of our Digital Marketing Course online. 02 Demo Enroll with us by talking to our career counselors and schedule a free demo class today 03 Batch Assign A2N provides 몭 exible schedules for our students. Select the time and batch according to your convenience and kickstart your learning process today. 04 Portal Access Get access to our student portal by logging in with the provided credentials and learn more about the digital marketing course and batch. 05 Test Series With a series of mock tests and interviews enhance your technical and professional skills during

slide 29:

With a series of mock tests and interviews enhance your technical and professional skills during digital marketing course. 06 Live Projects Get hands-on experience with our online digital marketing course by working on Real-Time Projects. 07 Internship Get an opportunity to enhance your practical knowledge and obtain standard corporate exposure by interning in reputed IT 몭 rms for approximately two months after digital marketing course. 08 Get job opportunities After the digital marketing course completion utilize free assistance and support from our dedicated placement o몭 cers to secure a job with optimum pay in renowned 몭 rms. 09 You are placed With the best opportunities ahead get placed in some of the top renowned IT companies for an ideal salary package. Contact For Free Demo Trending Courses Website designing course React JS Course

slide 30:

React JS Course Digital Marketing Course Cyber Security Course Ethical Hacking Course Python Certi몭 cation Course Angular Js Course Company About Us Contact Us Careers Blogs Job Posting Hire a Web Designer Hire a React Developer Useful Links Student Registration Trainer Registration Terms Conditions Privacy Policy Refund Policy Security Sitemap Pay Online My Dashboard Call Us Now +91 9845366616 For careers: +91 9980805199     © Copyright 2021. All Rights Reserved.

authorStream Live Help