Presentation Transcript
Cover Page: Cover Page West Coast Coffee Co.
6795 SW 111th Ave.
Beaverton, OR 97008
(800) 541-1307
Blue Sky Coffee : Blue Sky Coffee Presentation for
Ten-Bridge Real Estate
By: Austin Hauth
Who is Blue Sky Coffee?: Who is Blue Sky Coffee? We are an exclusive distributor of top quality coffees sourced from Java Trading Company
Our focus is to attract current college students and train them for future business leadership
We are a socially-aware company dedicated to educational and philanthropic ideals
We implement our beliefs through a strategy of mentoring and experiential education
Blue Sky CoffeeDedicated to Educating Socially-Aware Future Business Leadership: Blue Sky Coffee Dedicated to Educating Socially-Aware Future Business Leadership A portion of coffee profits goes to educational endeavors and philanthropies
Mentoring programs
Educationally oriented philanthropies
Programs dedicated to development of future business leaders
College Student Business Mentoring Program, helping college students learn:
Sales and sales management skills
Fiscal responsibility
Marketing sales tools
Resume building
We source only Free Trade coffees
Slide5: Sales Training
Factory tour of Java Trading in Seattle, WA
Coffee Taste Testing
Presentation Materials and Skills
Contact Management
Sales and Activity Reporting
Sales Management Skills and Tools
Slide6: Java Trading Co. annual roasting capabilities:
25 million lbs. from over 30 roasters
Slide7: The Finest Green Coffees
PureRoastTM Roasting
Absolute Freshness
Award Winning Taste A HERITAGE BUILT ON QUALITY
The Foundation blocks of the PureRoastTM Partnership
Slide8: THE JAVA PUREROASTTM CONVECTION COFFEE ROASTER Patented
UL Approved
NSF Approved
Seismic Zone 4 Approved
Batch roasting
Computer controlled, fully automated
Roast programmable
Remote reporting and system diagnostics
Safety guaranteed
Slide9: AWARD WINNING TASTE
Northwest Taste Awards
Best Overall Coffee (two-time winner)
Best All Day Coffee
Best Companion to a Cigar
Best Companion to Cognac
Good Enough to Drink 6+ Cups a Day
Washington Restaurant Association
Coffee of Choice Award
The proof is in the tasting – PureRoastTM Coffees have won decisively against the very best competition throughout the country.
Product Descriptions: Product Descriptions Java Gold: Our most popular coffee consisting of a creative blend of fine arabica beans. The distinctive full body of Colombia Supremo and the smoothness of Brazil are combined to create this smooth, complex, and sophisticated cup of coffee.
French Roast: Artfully roasted to let the richness of the finest coffees shine through, this smokey, pungent, and dark roast is the perfect accompaniment to your favorite chocolate dessert.
Extreme Caffeine: A dark roasted version of our classic 100% Colombian, packaged in a heavier weight to achieve a maximum potency cup. Savor the rich aroma, smooth, nutty flavor, and lingering sweetness from the top grade Supremo beans imported all the way from the top of the Andes.
Java Gold Decaf: A naturally decaffeinated version of our top selling Java Gold product. All the flavor and smoothness of Java Gold without the caffeine!
Blue Sky Coffee Benefits: Blue Sky Coffee Benefits Value Proposition:
Our Coffee Products: 8.3 cents per cup
Each 10-pack yields approximately 120 cups of coffee, for $10
Competitors: 9.7 – 11.1 cents per cup
12 ounce package, 2 ounces per pot, 6 pots per package 12 cups per pot = 72 cups of coffee, for $7 – 8 (9.7 – 11.1 cents per cup)
Blue Sky Coffee Benefits: Blue Sky Coffee Benefits Award Winning Coffee Quality:
Merits of smaller batch roasting process
Quality of inputs (bean selection and purchasing)
Pot-to-pot consistency from pre-measured serving packages
“Always win the taste test”
Blue Sky Coffee: Blue Sky Coffee Product Markets and Packaging
Direct Sales
Coffee 10-pack
(contracts available)
Fundraisers and Sales Rep plan
Coffee 10-packs
50 10-pack minimum order required for program
2.00 of each 10-pack sales goes to the fundraising organization or to the sales representative
Coffee Service
End-user service including free coffee machine
Customer buys coffee by the case (4 case monthly minimum)
Term contract required
Pricing: Pricing For Direct Sales, Fundraisers, and Sales Rep Sales:
Product Sold: Coffee 10-packs
Yield: 120 cups
10-pack Price: $10.00
Coffee Service:
Product Sold: Coffee Cases (contains 40 packs)
Yield: 480 cups
Case Price: $36.00 (10% discount)
Individual Packs:
Product Sold: Pack of Coffee
Yield: 10-12 cups (standard-sized pot)
Pack Price: $1.25